Facebook campaigns

[alexgmc]

What is your strategy when promoting facebook pages through paid ads? I read that you use cpm to bring the cost per like down I currently have a campaign running but Im not getting a good ctr. Do you target lower audiences? change ad copy?

thank you in advance

 

[Luke]

I spent a few hours writing a blog post about this earlier tonight It's all laid out here: How I Advertise on Facebook