Hey,
According to me, an effective SEO strategy is that drives traffic and engagement on a website.
To create a full-proof marketing strategy, do a thorough market and competitor research in your targeted country. Analyze the content and keyword gap and optimize your website's content...
Create a robots txt file and XML sitemap for your website. Then create an account on Google Search Console and submit your sitemap.
You can link your Search Console account with Analytics account for more precise tracking.
The frequency of crawling by search engines is proportional to the frequency of the changes on your website. More often you update your website or make changes in the content, search engine will likely to crawl your website.
Google sitelinks are used to provide additional information about the destination landing page. When you search for something on Google, additional webpages of search results are appeared, are known as sitelinks.
The Google Knowledge Graph is a information box next to the search results presented to the users. Google collects variety of information to to enhance search results.
Hey,
Both PPC and SEO have their own importance.
SEO is slow but steady process. It can drive you long-term results.
PPC can get you traffic rapidly but you need to keep investing.
It totally depends on your end goals on which platform your should opt for.
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