Over the years copywriters have been using a strategy that is still working today. This strategy makes your customer the hero of the story. Make the sale page about them, and paint a picture of their heroism in solving that problem with your product. Don't make the hero of the story you or your...
Email marketing is still one of the most effective methods for increasing sales and conversions.
However, one of the biggest issues I see among email marketers is that they are at a loss when it comes to crafting the perfect sales email.
So to make things super easy – I have put together the...
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