Amazon fined record amount --EU GDPR Fine

[Graybeard]

Billionaires in space </sarcasm>

Amazon hit with record EU data privacy fine

Amazon.com Inc (AMZN.O) has been hit with a record $886.6 million (746 million euros) European Union fine for processing personal data in violation of the bloc's GDPR rules, as privacy regulators take a more aggressive position on enforcement.

www.reuters.com

 

[Honeybadger]

$886.6 million?
How do they work out the fine?
$1 for every offence?
Interesting --> " a regulatory filing "
sec.gov/ix?doc=/Archives/edgar/data/1018724/000101872421000020/amzn-20210630.htm
New information source
TY

 

[PureLander]

$886.6 million?
How do they work out the fine?
$1 for every offence?
Interesting --> " a regulatory filing "
sec.gov/ix?doc=/Archives/edgar/data/1018724/000101872421000020/amzn-20210630.htm
New information source
TY

Hey @Honeybadger ! you disappeared for like ten days!

Samira

 

[Graybeard]

oops!

------------------------------------------------------------------------

 

[Honeybadger]

Amazon are a bunch of crooks
They dropped affiliate commission levels
Put a bunch of hardworking people out of business
Ignored the rules while the boss just got richer
At least his ex wife is doing the right thing
Amazon social media keeps posting about community projects
How about pay your publishers a fair commission Mr Bezos?
This fine is a good thing

 

[Honeybadger]

Hey @Honeybadger ! you disappeared for like ten days!

Samira

My affiliate earnings have dropped
Even as I continued to work hard on SEO
The new site got so much traffic from Google
But the clicks didn't lead to sales
Main difference was average order value
New site it's $50-100 old site it was $10-20
Every time I target higher cost products it happens
Traffic is easy but sales elude me for bigger AOV
Can't win them all I guess

 

[GriD]

Off topic, I know but...

But the clicks didn't lead to sales
Every time I target higher cost products it happens
Traffic is easy but sales elude me for bigger AOV

Do you take the same pre-sales pitching approach?
Bigger AOV is a different target audience...
Find some successful competitors & see how they pitch the Audience...

You say traffic is easy, it really is not!
You are getting bad-quality traffic...
Look at the demographics to try to identify...
You might get traffic from regions where the high AOV is way over budget...
Or you might be doing this:
View attachment 20277

 

[Graybeard]

New site it's $50-100 old site it was $10-20
Every time I target higher cost products it happens

Lookers, dreamers and some return shoppers.

If you are relying on the 'fabled' return cookie for the 30 day promise
--you may not see that with the new browser privacy addons and core standards.

Amazon will track your referral code for only the current user/browser session without the 'cookie promise' so a lower priced impulse sale might be more effective.

 

[T J Tutor]

Billionaires in space </sarcasm>

Amazon hit with record EU data privacy fine

Amazon.com Inc (AMZN.O) has been hit with a record $886.6 million (746 million euros) European Union fine for processing personal data in violation of the bloc's GDPR rules, as privacy regulators take a more aggressive position on enforcement.

www.reuters.com

This happened to Google as well and they are still in litigation.

Per Reuters/Amazon: Amazon will appeal the fine, according to a company spokesperson. The e-commerce giant said in the filing it believed CNPD's decision was without merit.

 

[Graybeard]

Keeps their corporate lawyers working
Wait 'til the CCP (California Consumer Privacy) Act kicks in next year.

Good bye Tracking Pie, The day the cookie died ...