Bing Webmaster Tools Gets Yahoo?s Traffic Data

[djbaxter]

Bing Webmaster Tools Gets Yahoo?s Traffic Data
By Rob Young, Search Engine Journal
August 17, 2011

As far as search engine optimizers and marketers are concerned, Bing and Yahoo search are the same thing. Since the Bing-Yahoo search alliance was made official last year, Yahoo sites around the world have migrated both their search ads and results to a Bing-powered back-end. Now webmasters can take advantage of the combined information through their Bing Webmaster Tools.

Bing Webmaster Tools now provides users with traffic data from both Bing and Yahoo. Users should see an increase in their impressions and clicks, with some slight changes to their CTR. The changes rolled out between August 12th and 16th, so users are likely to see a traffic spike during that time-frame.

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[carolrastet]

I think that this is the right decision to work together for Yahoo and Bing because their affairs as SEs are going not very good. Maybe together they will be able to persuade people that they are better that Google.