January in India is marked by two major celebrations that blend tradition, patriotism, and a spirit of togetherness: Lohri, celebrated on January 13, and Republic Day, observed on January 26. While Lohri ushers in the harvest season with bonfires, traditional sweets, and joyous gatherings, Republic Day commemorates the adoption of the Indian Constitution with parades, cultural events, and national pride.
These occasions not only bring people together but also spark a shopping frenzy as consumers look for festive essentials, patriotic merchandise, and great deals. For affiliates, this is a golden opportunity to connect with audiences and boost conversions by promoting the right products and offers. In this article, we’ll explore the best affiliate programs to make the most of the e-commerce boom during Lohri and Republic Day 2025 and not only these occasions, actually these affiliate programs are just perfect for India GEO if you’re targeting this country.
How Do Lohri and Republic Day Impact E-Commerce in India?
Both Lohri and Republic Day fuel a wave of consumer spending, driven by festive sentiments and heavy discounts offered by online platforms.Increased Consumer Activity
Lohri sees an uptick in demand for ethnic clothing, gifts, and traditional sweets. Republic Day promotions often cater to a broader audience, with big-ticket items like smartphones, TVs, and appliances dominating the sales.
Festival-Specific Marketing
Brands craft festive campaigns, offering exclusive discounts, cashback deals, and free delivery to attract customers.
High Conversion Rates for Affiliates
These celebrations align with key shopping periods, making them perfect for affiliates to promote relevant offers and earn substantial commissions.
By tapping into the spirit of Lohri and Republic Day, affiliates and brands alike can benefit from the increased consumer spending that defines these festive occasions.
Top Affiliate Programs to boost your earnings with
Wakefit Affiliate Program
Wakefit is an Indian company specializing in home and sleep solutions. Founded in 2016, the brand has gained recognition for its high-quality, affordable mattresses and innovative sleep products designed to enhance comfort and well-being. Wakefit's product range includes mattresses, pillows, bed frames, sofas, study tables, wardrobes, and other furniture items, catering to the modern lifestyle and home decor needs.
Payout: up to 6%
Cookie window: 30 days
Hold: 30 days
Deeplinks:
FirstCry Affiliate Program
FirstCry is one of India’s largest online and offline retailers specializing in baby and kids' products. Founded in 2010, it has become a one-stop shop for parents, offering a wide range of items catering to the needs of newborns, toddlers, and children.
Payout: up to 35 INR
Cookie window: 30 days
Hold: 30 days
Deeplinks:
AR: 44%
Tripoto Affiliate Program
Tripoto is a popular travel platform that combines a content-driven community with booking services. It serves as a hub for travel enthusiasts to discover destinations, share experiences, and plan trips, making it a unique blend of social networking and travel booking.
Payout: 350 INR
Cookie window: 30 days
Hold: 30 days
Deeplinks:
Kama Ayurveda Affiliate Program
Kama Ayurveda is a luxury wellness and beauty brand from India that specializes in authentic Ayurvedic products. Established in 2002, the brand is dedicated to reviving the ancient Indian science of Ayurveda and blending it with modern needs to create effective, natural, and cruelty-free skincare, haircare, and wellness solutions.
Payout: up to 40%
Cookie window: 30 days
Hold: 15 days
Deeplinks:
Clovia Affiliate Program
Clovia is a leading Indian lingerie, sleepwear, and activewear brand catering to modern women. Established in 2013, it focuses on offering stylish, comfortable, and affordable intimate wear while addressing the unique needs of its diverse customer base.
Payout: 11.25%
Cookie window: 30 days
Hold: 60 days
Deeplinks:
Wooden Street Affiliate Program
Wooden Street is a popular Indian furniture and home décor brand known for its high-quality, customizable furniture offerings. Established in 2015, the brand caters to modern and traditional aesthetics, blending functionality with elegant designs. Wooden Street aims to create sustainable, durable, and aesthetically pleasing furniture tailored to the diverse needs of its customers.
Payout: up to 6%
Cookie window: 30 days
Hold: 45 days
Deeplinks:
Flipkart Affiliate Program
Flipkart is one of India’s largest e-commerce platforms, offering a vast range of products across categories such as electronics, fashion, home essentials, and more. Founded in 2007 by Sachin Bansal and Binny Bansal, Flipkart began as an online bookstore and has since grown into a household name, serving millions of customers across the country.
Payout: up to 9%
Cookie window: 12 hours
Hold: 45 days
Deeplinks:
Wrapping It Up
Lohri and Republic Day are more than just celebrations - they're opportunities for affiliates to harness the festive and patriotic spirit of Indian consumers. From festive attire and home décor to travel bookings and skincare essentials, these affiliate programs provide diverse opportunities to boost your earnings. By aligning your strategies with the shopping trends of these occasions, you can turn this seasonal surge into a win-win for both you and your audience.So, get ready to celebrate, promote, and profit! Make the most of Lohri and Republic Day 2025 to take your affiliate game to the next level
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