A winter wonderland of commissions, a sleighful of exclusive deals, and magical Merry Clickmas affiliate programs just waiting for you to sprinkle your marketing magic! Yes, it’s that time of the year
We’ve prepared the selection of the best affiliate programs with holidays-tailored promotions.
Before we jump in, let’s explore some insights that could elevate your campaigns.
Holiday spending 2023
US
The NRF anticipates a surge in holiday season spending, spanning from November 1 to December 31, projecting a 3% to 4% growth in retail sales compared to 2022, with the figures expected to reach between $957.3 billion and $966.6 billion.
Source: NRF
What do people buy?
- Clothing (56%)
- Gift cards (44%)
- Toys (37%)
- Books, video games and other media (31%)
- Food/candy (29%).
- Personal care and beauty items (28%)
Europe
Total retail sales (online and in-store) during Christmas season is forecast to reach £308 bln for these seven European countries:
The United Kingdom is expected to go bigger for this Christmas season than all others, with Germany and France following behind. (Source: Statista)
What do people buy?
- Clothing, textile, shoes
- Toys
- Vouchers, gift cards
- Food, drinks
- Books, ebooks
- Smartphones, tablets and accessories
- Cosmetics, perfume, body care
- Computer, computer accessories
- Events
- Jewelry
- Furniture
Source: based on different Statista analyses for different European countries
Brazil
For 2022 the revenue from retail sales during the Christmas season was forecasted to reach 65 billion Brazilian reals, so there are high chances that this year the number will surge.
What do people buy?
- Toys and games: video games, didactic toys, dolls from popular brands, outdoor and beach games
- Summer apparel and accessories
- Skincare and beauty products
Source: nocnoc
India
GMV for the entire month is expected to reach approximately ₹90,000 crore. This reflects a notable increase of 18–20% compared to the sales observed in the festive month of the previous year.
Source: Redseer Strategy Consultants
What to promote for a holiday season as an affiliate?
Use these strategies to define the most popular products for December/January promotions:
1. Analyze last year’s sales for your target audience
If you promoted anything last year, just take a look at what converted the best for particular your audience. Most probably, the trends haven’t changed.
2. Check out last year’s shopping trends for your target GEO
Google Trends can be useful with the most popular queries, as well as other courses, such as Statista, NRF (for the US), nocnoc (for Brazil), etc.
3. Check out the latest surveys and statistics
At this point there are already some useful data available for different regions. In this guide we’ve covered only the biggest ones, but it’s always better to check all the available information for your particular GEO.
4. Look into shopping guides
Shopping guides prepared by popular online retailers or online magazines are great sources of information on what people are looking for.
Google Holiday 100 Guide at your affiliate service
Here are some of the highly recommended shopping gift ideas from Google for this year based on users’ queries:
- Dr. Martens Boots
- Nike Free Metcon 5
- UGG Tasman Slipper
- Smartwatches
- Sleep headphones
- Gaming headsets with mic
- Smart TVs
- Shark HyperAir Hair Dryer
- Dyson Airstrait Straightener
- Harry’s razors
- Reverse coloring books
- Puzzle vases
- Squishmallows
- Away luggage
- Bogg Bags Original Bag
Top Converting GEOs
When it comes to choosing the offers, you should definitely consider the GEO factor. eCommerce is a top vertical for holiday season, but travel is definitely in a top list too:
| eCommerce | Travel | Online Education |
| USA | Malaysia | Russia |
| Brazil | Indonesia | |
| UK | Singapore | |
| Germany | Russia | |
| France | ||
| India | ||
| Spain | ||
| Italy |
In our offers' selection you will find the offers for all of these GEOs.
The Best Affiliate Programs for a festive season
1. Strawberrynet
Vertical: E-commerce
Payout: 10%
Cookie: 30 days
GEO: Worldwide (exceptions apply)
Landing pages:
Deeplink:
Promo: Xmas Countdown sale - 20% off on makeup and fragrances from selected brands, promo code for a mystery gift, check the details
Period: till Dec.10
2. Kinguin
Vertical: E-commerce
Payout: up to 12.5%
Cookie: 30 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: up to 40% off on the top models and € /£ /$ 100 off on the Suunto Vertical
Period: till Dec.19
3. DHGate
Vertical: E-commerce
Payout: up to 15%
Cookie: 30 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: up to 60% off, up to $40 off with promo codes, check the details
Period: till Dec.31
4. Tutu.ru
Vertical: Travel
Payout: up to 4.5%
Cookie: 30 days
GEO: RU
Landing pages:
Deeplink:
Promo: affiliate contest with a prize fund of 150 000 ₽
Period: till Jan.31 2024
5. Skillfactory
Vertical: Education
Increased payout: up to 22%
Cookie: 30 days
GEO: RU
Landing pages:
Deeplink:
Promo: increased payout depending on KPI with the sales conversion ≥18%
Period: till Dec.31
6. Nitrado
Vertical: Subscription
Payout: 25%
Cookie: 30 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: new server deals every week (only for new game servers)
Period: till Dec.31
7. Foreo
Vertical: E-commerce
Payout: up to 7%
Cookie: 60 days
GEO: US, HK, ID, JP, KR, MY, PH, SG, TW, TH, VN
Landing pages:
Deeplink:
Promo: up to 50% off
Period: till Dec.25
8. Serpstat
Vertical: Software
Payout: $70
Cookie: 30 days
GEO: Worldwide (exceptions apply)
Landing pages:
Deeplink:
Promo: up to $1728 off, check the details
Period: till Dec.24
9. Renogy
Vertical: E-commerce
Payout: 7.5%
Cookie: 30 days
GEO: AU, CA, DE, GB, US
Landing pages:
Deeplink:
Promo: up to 50% off for US, up to 60% off for CA, up to 55% off for GB
Period: till Dec.26
10. Ivacy
Payout: up to 50%
Cookie: 90 days
GEO: CA, FR, DE, HK, GB, US
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
11. Walmart
Vertical: E-commerce
Payout: up to 4%
Cookie: 3 days
GEO: US
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
12. Temu
Vertical: E-commerce
Payout: up to 15%
Cookie: 1 day
GEO: AU, AT, BE, CA, FR, DE, IT, MX, NL, NZ, PL, PT, ES, SE, CH, GB, US
Landing pages:
Deeplink:
Promo: up to 90% off, up to 30% off with promo codes, check the details
Period: till Dec.31
13. AliExpress
Vertical: E-commerce
Payout: up to 9%
Cookie: 3 days
GEO: Worldwide (exceptions apply)
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
14. Shopee
Vertical: E-commerce
Payout: up to 16%
Cookie: 7 days
GEO: MY, ID, SG, TH
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
15. Zalora
Vertical: E-commerce
Payout: up to 6%
Cookie: 7 days
GEO: MY, SG, HK, PH
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
16. Codashop
Vertical: Games
Payout: up to 8%
Cookie: 30 days
GEO: BD, BR, KH, CA, HK, ID, JP, KR, MY, MX, MM, NL, PK, PH, SG, ES, TH, TR, GB, US, VN
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
17. Crocs
Vertical: E-commerce
Payout: 5%
Cookie: 30 days
GEO: FR, DE, SG, GB
Landing pages:
Deeplink:
Promo: free shipping option available
Period: till Dec.18
18. Superdry
Vertical: E-commerce
Payout: up to 10%
Cookie: 30 days
GEO: US, EU&Others
Landing pages:
Deeplink:
Promo: up to 20% off
Period: till Dec.21
19. Reverb
Vertical: E-commerce
Payout: up to 10%
Cookie: 7 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
20. Petchef
Vertical: E-commerce
Payout: up to 25%
Cookie: 30 days
GEO: MY
Landing pages:
Deeplink:
Promo: new deals every day
Period: till Dec. 17
21. OneTravel
Vertical: Travel
Payout: up to $24.5
Cookie: 90 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: different periods
22. CheapOair
Vertical: Travel
Payout: up to $24.5
Cookie: 90 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: different promo codes, check the details
Period: different periods
23. Trainline
Vertical: Travel
Payout: up to 30%
Cookie: 30 days
GEO: GB
Landing pages:
Deeplink:
Promo: multiple campaigns
Period: till Dec.31
24. Klook
Vertical: Travel
Payout: up to 5%
Cookie: 30 days
GEO: Worldwide
Landing pages:
Deeplink:
Promo: discounts with promo codes, check the details
Period: different periods
--
Conclusion
Keep your finger on the pulse of current holiday trends and never underestimate the power of last-minute holiday shopping buzz - people will keep buying till New Year and probably a week or so after it. So if you were considering pausing the campaign right before Christmas - don’t!
It's high time to turn those clicks into festive cash!
Join Indoleads and let's make money!
