Facebook Ads is a powerful tool to reach a high-quality audience – one that’s deeply related to the product you’re advertising. In addition, Facebook has over 1 billion active users accessing the platform through mobile on a monthly basis!
This basically means Facebook is simply amazing for affiliates who wanna promote offers within that range of products.
We want to make sure that you do the maximum possible for your campaigns to be always green, and therefore decided to share some tips, that can help you!
[Disclaimer: This post was originally published on mobidea Academy. All the missing information can be found in the full version. ]
Tip #1. Be smart about where to promote (high ROI segments)
We’ll always be aiming towards getting the best return on investment we can (ROI), by running offers in countries with a low CPM (or CPC, for that matter) but which showcase a high Revenue per Mile (visits) rate.
In other words: the least we can invest, for the most we can generate.
However, there are some countries where we must invest more in order to get amazing results.Therefore we have gathered the Data from Facebook Ads reach estimates and Mobidea RPM's from March 2017, to share with you:
With these countries sorted by traffic cost and reach, for a daily budget of 20 euros, you can see that in some cases the RPM's of the offers for a given country largely surpass the cost. These are the golden mines!
Tip 2. Know the tools you can use
Audience Insights: this is the most important tool you need to help you work your niche on Facebook! Indeed, it’s one of the best Facebook Ads tips we can give you!
There, you can search and select Fan Pages, Profiles and interests related to your niche.
Get a grip on how many out there fit your ad and then smash it like a pro.
Creative Hub: nice to use when you wanna get inspired and explore different types of ad sets available.
Power Editor: use it to create your posts and analyze data. Know your costs, reach, impressions, clicks, CPM, CPC, CTR. Basically, everything that you can squeeze will help you make it bigger and better.
3. Learn about the best campaign types to run
This is one of the most important tips for Facebook Ads so pay attention!
Facebook gives you a wide range of campaign types to select from. We’ll give you two types to focus on.
We are sure they’ll generate awesome interaction at a lower cost.
Traffic – also known as the “Website Clicks” campaign. It’s meant to bring users to your landing pages. Tip: you can optimize the cost by paying on a CPC basis.
Engagement – “Get more people to see and engage with your post or Page. Engagement can include comments, shares, likes, event responses and offer claims.”
Make sure you use relevant text and images for both these types.
Even the use of videos will increase your relevance score and interaction, while giving you more impressions at a lower CPC/CPM.
Tip: before launching your campaign, always make sure that you’re following Facebook’s Policies.
Pay special attention to the ads section.
Get to know how to set the detailed targeting, increase your reach while lowering the costs and test your advertising sets in the original version of this article on Mobidea Academy!
This basically means Facebook is simply amazing for affiliates who wanna promote offers within that range of products.
We want to make sure that you do the maximum possible for your campaigns to be always green, and therefore decided to share some tips, that can help you!
[Disclaimer: This post was originally published on mobidea Academy. All the missing information can be found in the full version. ]
Tip #1. Be smart about where to promote (high ROI segments)
We’ll always be aiming towards getting the best return on investment we can (ROI), by running offers in countries with a low CPM (or CPC, for that matter) but which showcase a high Revenue per Mile (visits) rate.
In other words: the least we can invest, for the most we can generate.
However, there are some countries where we must invest more in order to get amazing results.Therefore we have gathered the Data from Facebook Ads reach estimates and Mobidea RPM's from March 2017, to share with you:
With these countries sorted by traffic cost and reach, for a daily budget of 20 euros, you can see that in some cases the RPM's of the offers for a given country largely surpass the cost. These are the golden mines!
Tip 2. Know the tools you can use
Audience Insights: this is the most important tool you need to help you work your niche on Facebook! Indeed, it’s one of the best Facebook Ads tips we can give you!
There, you can search and select Fan Pages, Profiles and interests related to your niche.
Get a grip on how many out there fit your ad and then smash it like a pro.
Creative Hub: nice to use when you wanna get inspired and explore different types of ad sets available.
Power Editor: use it to create your posts and analyze data. Know your costs, reach, impressions, clicks, CPM, CPC, CTR. Basically, everything that you can squeeze will help you make it bigger and better.
3. Learn about the best campaign types to run
This is one of the most important tips for Facebook Ads so pay attention!
Facebook gives you a wide range of campaign types to select from. We’ll give you two types to focus on.
We are sure they’ll generate awesome interaction at a lower cost.
Traffic – also known as the “Website Clicks” campaign. It’s meant to bring users to your landing pages. Tip: you can optimize the cost by paying on a CPC basis.
Engagement – “Get more people to see and engage with your post or Page. Engagement can include comments, shares, likes, event responses and offer claims.”
Make sure you use relevant text and images for both these types.
Even the use of videos will increase your relevance score and interaction, while giving you more impressions at a lower CPC/CPM.
Tip: before launching your campaign, always make sure that you’re following Facebook’s Policies.
Pay special attention to the ads section.
Get to know how to set the detailed targeting, increase your reach while lowering the costs and test your advertising sets in the original version of this article on Mobidea Academy!
