Seeking Help Finding affiliates outside traditional networks for Saas products?

[Robleh_Boom]

We officially launched our product this year and the user response has been great. Some users wanted to know more about a referral program so we've decided to dip our toes into the affiliate world (30% commission etc.).

As we navigate this, I'm curious to hear if people have ideas on finding affiliates outside traditional affiliate networks that require ad-spend?

 

[Graybeard]

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[T J Tutor]

We officially launched our product this year and the user response has been great.

What type of product is it?

Some users wanted to know more about a referral program

Just to be specific, referral programs are generally used for member/users and affiliate programs are generally far more comprehensive and rewarding as well as typically reaching out to a bigger pool of affiliates.

I'm curious to hear if people have ideas on finding affiliates outside traditional affiliate networks that require ad-spend?

So, this is a rather mis-aligned statement I think. You see, rarely does advertising get used to find affiliates. Also, using affiliate networks for an affiliate "program" is not typical, but there are some examples of this. What is typical for a businesses product affiliate program is someone in the company as an affiliate program manager with recruiting skills to make one on one contact with affiliates to bring them into the fold. For that they will want details, data, of the products current distribution, position in the field, known responsive demographics, and currently responsive geos, etc.

I highly recommend recruiting a few highly successful affiliates in your niche and giving them at least 50% commission (or more) for 30 days and letting them know it is strictly a one time push to determine affiliate program viability and to gather significant data for both you and them. If they find it a viable and profitable promotion option then maybe leave them at the higher affiliate commission as an anchor and to use them as an example for future affiliates at your lower commission rate.