Exciting news: CPA Goal is now available on Push Notifications & Onclick/Popunder!
CPA Goal technology is built atop of CPM bidding (CPC for Push), and advertisers are billed for impressions (Click for Push), while the system is finding converting traffic according to the desired CPA and targeting.
How does it work?
The system automatically optimize traffic sources, according to these rules:
- The price for traffic should match the target CPA
- The traffic should match the targeting
- The traffic segment should convert well
How to launch a CPA Goal campaign?
- Select the Push or OnClick/Popunder ad format
- Choose CPA Goal as your pricing model
- Set up your targeting
- Set the target price per conversion (CPA Goal)
- (Important) Prepare your S2S tracking
Try CPA Goal here