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Google Launches Disavow Links Tool

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Google Launches Disavow Links Tool
by Danny Sullivan, Search Engine Land
Oct 16, 2012

Google has launched a new and widely anticipated ?disavow links? tool. The tool was announced by the head of Google?s web spam team Matt Cutts, when speaking during a keynote at the Pubcon conference today.

The tool is live and can be found here. It has been beta tested by some selected SEOs already for the past few weeks. About 45 minutes after Cutts spoke, Google formally announced the tool on the Google Webmaster Central blog.

Earlier this year, Bing launched its own disavow links tool.

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