Register

The Most Active and Friendliest
Affiliate Marketing Community Online!

Register
“Adavice”/  “CPA

How to Optimize Push Notification Campaign?

Freejoy

Freejoy

Member
Hello,

The image below shows my campaign. How would I go about optimizing it? I have increased my bid from .12 to .15 (I sure didn't those .001 clicks I read about!). But looking at the Source IDs for example, one (ID 360736860) has 2,590 impressions. Should something like that be blocked? It seems 2,590 impressions with only 1 click is significantly significant.

Any recommendations will be appreciated.

Thank you



Capture5.jpg
 
Last edited:
What is there to optimize?
  • The traffic is blind and you are paying CPC?
  • No real data to work with ...
  • Your only option is to widen the net -- use a second traffic source is one possibility.
So you are paying $0.15 per click regardless?

What are your other options?
  • Browsers WITH VERSIONS
  • Location->State->Zip (postal code)(<US) are some of the attributes I can use.
  • Another thing is the creatives that you are using -- have you tested the possible variations?
  • Is the offer *that* good? It does convert some.
  • 14,000 ('shown' or so) impressions and 2 sales?
  • why are you not getting 30+ clicks from so many impressions?
  • how many are raw and unique impressions?
  • what attributes do the sales have so far?
  • you sell *people* not numbers on a report.
  • but 2 sales is limited and not conclusive data by any means.
So you are paying $0.15 per click :)
 
Graybeard said:
What is there to optimize?
  • The traffic is blind and you are paying CPC?
  • No real data to work with ...
  • Your only option is to widen the net -- use a second traffic source is one possibility.
So you are paying $0.15 per click regardless?

What are your other options?
  • Browsers WITH VERSIONS
  • Location->State->Zip (postal code)(<US) are some of the attributes I can use.
  • Another thing is the creatives that you are using -- have you tested the possible variations?
  • Is the offer *that* good? It does convert some.
  • 14,000 ('shown' or so) impressions and 2 sales?
  • why are you not getting 30+ clicks from so many impressions?
  • how many are raw and unique impressions?
  • what attributes do the sales have so far?
  • you sell *people* not numbers on a report.
  • but 2 sales is limited and not conclusive data by any means.
So you are paying $0.15 per click :)
Click to expand...

This is a New Zealand traffic.
74,744 impressions
98 clicks
0.13% conversion rate

You think I should be getting more clicks for a Push Notification Campaign? I'm not sure what kind of conversion I should be expecting.
 
Graybeard said:
Less than I would hope for -- that is like a banner CTR :eek:
Truthfully, I am configuring now and setting up (soon) about 10-15 push campaigns currently to test 3 or 4 CBD affiliate programs (direct affiliation) -- simultaneously. See if there is a winning combination.
I want 500 to 1000 clicks as reliable data to work with ...
  • I will have their the people behind those clicks 72%+ actually located within a 4km radius,
  • that location's; financial (tax return net income), mortgage lending data
  • along with 2016 median gross income.
  • Then the server log data: IP;timestamp;HTTP protocol; referrer; complete user-agent (os + version; browser name; version)
1000*.15 =$150.00 so $100-$200 push ad expense
The real expense is my time ...


I would hope to see 2% -- Like I say, the % is not the bottom line: the real CPC cost is.
Off the cuff, as long as you are paying (50%+) the ad costs with some conversions I would keep workin' it -- to soon to *decide* IMHO. Depends on what you have budgeted for this.

---- after i automate this maybe I will start selling IP/traffic profiling in the USA;)
I can also access US Census data to get a greater depth (but that is by census tract 2-4 per zip code -- need a tract (geolocator tract or address) ---

barry@paragon-DS-7:~$ ./asinfo.sh
Pls enter your ip:
107.184.173.183
AS | IP | AS Name
20001 | 107.184.173.183 | TWC-20001-PACWEST - Charter Communications Inc
, US
barry@paragon-DS-7:~$ ./ipinfo.sh
Pls enter your ip:
107.184.173.183
{
"ip": "107.184.173.183",
"hostname": "cpe-107-184-173-183.socal.res.rr.com",
"city": "Costa Mesa",
"region": "California",
"country": "US",
"loc": "33.6801,-117.9085",
"org": "AS20001 Charter Communications Inc",
"postal": "92626",

}barry@paragon-DS-7:~$

mysql> SELECT * FROM ip_sort_usa_46no0
-> WHERE netwk REGEXP '^107.184'
-> AND zip='92626';
+------------------+-------+-------------+---------------+--------+
| netwk | zip | lat | lng | radius |
+------------------+-------+-------------+---------------+--------+
| 107.184.160.0/19 | 92626 | 33.67480000 | -117.90890000 | 5 |
+------------------+-------+-------------+---------------+--------+
1 row in set (0.96 sec)


mysql> SELECT state, AVG(rkrt2)
, AVG(fha_m_inc) FROM zips.zip_ranks_ratios WHERE state='CA';
+-------+------------+----------------+
| state | AVG(rkrt2) | AVG(fha_m_inc) |
+-------+------------+----------------+
| CA | 213.5943 | 88017.329090 |
+-------+------------+----------------+
1 row in set (0.02 sec)

mysql> SELECT city
, state
, zip
, rkrt2
, fha_m_inc FROM zips.zip_ranks_ratios where zip ='92626';
+------------+-------+-------+-------+-----------+
| city | state | zip | rkrt2 | fha_m_inc |
+------------+-------+-------+-------+-----------+
| Costa Mesa | CA | 92626 | 92 | 85125.00 |
+------------+-------+-------+-------+-----------+
1 row in set (0.01 sec)

mysql> SELECT zips_1040_2016.zip
,ROUND(AVG(Distribution)
,4) AS AVG_Distribution
,ROUND(AVG(PerCapAGI)) AS AVG_PerCapAGI
,T2.disp_rt
,T2.WealthRt
,T2.ho_ratio
,T2.rkrt2
,T2.fha_m_inc FROM zips_1040_2016
RIGHT JOIN zips.zip_ranks_ratios T2 ON zips_1040_2016.zip = T2.zip
WHERE zips_1040_2016.zip = '92626' AND Distribution< 1
ORDER BY Distribution DESC LIMIT 1;
+-------+------------------+---------------+---------+----------+----------+-------+-----------+
| zip | AVG_Distribution | AVG_PerCapAGI | disp_rt | WealthRt | ho_ratio | rkrt2 | fha_m_inc |
+-------+------------------+---------------+---------+----------+----------+-------+-----------+
| 92626 | 0.1667 | 61013 | 4.26 | 1.1727 | 0.55 | 92 | 85125.00 |
+-------+------------------+---------------+---------+----------+----------+-------+-----------+
1 row in set (0.01 sec)

forgot the source very strange ;

1 107.184.172.183 - - [13/Aug/2019:02:55:27 +0000] "GET /accpost/?=3-10 HTTP/2.0" 200 1937 "https://cbd.domain.com/ttm/a=3-10" "Mozilla/5.0 (iPhone; CPU iPhone OS 11_2_6 like Mac OS X) AppleWebKit/604.5.6 (KHTML, like Gecko) Version/11.0 Mobile/15D100 Safari/604.1"

came in as a pasted or emailed link perhaps?
Click to expand...

Sounds like you have a very elaborate plan. Way to complex for me! : )
 
Less than I would hope for -- that is like a banner CTR :eek:
Truthfully, I am configuring now and setting up (soon) about 10-15 push campaigns currently to test 3 or 4 CBD affiliate programs (direct affiliation) -- simultaneously. See if there is a winning combination.
I want 500 to 1000 clicks as reliable data to work with ...
  • I will have their the people behind those clicks 72%+ actually located within a 4km radius,
  • that location's; financial (tax return net income), mortgage lending data
  • along with 2016 median gross income.
  • Then the server log data: IP;timestamp;HTTP protocol; referrer; complete user-agent (os + version; browser name; version)
1000*.15 =$150.00 so $100-$200 push ad expense
The real expense is my time ...


I would hope to see 2% -- Like I say, the % is not the bottom line: the real CPC cost is.
Off the cuff, as long as you are paying (50%+) the ad costs with some conversions I would keep workin' it -- to soon to *decide* IMHO. Depends on what you have budgeted for this.

---- after i automate this maybe I will start selling IP/traffic profiling in the USA;)
I can also access US Census data to get a greater depth (but that is by census tract 2-4 per zip code -- need a tract (geolocator tract or address) ---

barry@paragon-DS-7:~$ ./asinfo.sh
Pls enter your ip:
107.184.173.183
AS | IP | AS Name
20001 | 107.184.173.183 | TWC-20001-PACWEST - Charter Communications Inc
, US
barry@paragon-DS-7:~$ ./ipinfo.sh
Pls enter your ip:
107.184.173.183
{
"ip": "107.184.173.183",
"hostname": "cpe-107-184-173-183.socal.res.rr.com",
"city": "Costa Mesa",
"region": "California",
"country": "US",
"loc": "33.6801,-117.9085",
"org": "AS20001 Charter Communications Inc",
"postal": "92626",

}barry@paragon-DS-7:~$

mysql> SELECT * FROM ip_sort_usa_46no0
-> WHERE netwk REGEXP '^107.184'
-> AND zip='92626';
+------------------+-------+-------------+---------------+--------+
| netwk | zip | lat | lng | radius |
+------------------+-------+-------------+---------------+--------+
| 107.184.160.0/19 | 92626 | 33.67480000 | -117.90890000 | 5 |
+------------------+-------+-------------+---------------+--------+
1 row in set (0.96 sec)


mysql> SELECT state, AVG(rkrt2)
, AVG(fha_m_inc) FROM zips.zip_ranks_ratios WHERE state='CA';
+-------+------------+----------------+
| state | AVG(rkrt2) | AVG(fha_m_inc) |
+-------+------------+----------------+
| CA | 213.5943 | 88017.329090 |
+-------+------------+----------------+
1 row in set (0.02 sec)

mysql> SELECT city
, state
, zip
, rkrt2
, fha_m_inc FROM zips.zip_ranks_ratios where zip ='92626';
+------------+-------+-------+-------+-----------+
| city | state | zip | rkrt2 | fha_m_inc |
+------------+-------+-------+-------+-----------+
| Costa Mesa | CA | 92626 | 92 | 85125.00 |
+------------+-------+-------+-------+-----------+
1 row in set (0.01 sec)

mysql> SELECT zips_1040_2016.zip
,ROUND(AVG(Distribution)
,4) AS AVG_Distribution
,ROUND(AVG(PerCapAGI)) AS AVG_PerCapAGI
,T2.disp_rt
,T2.WealthRt
,T2.ho_ratio
,T2.rkrt2
,T2.fha_m_inc FROM zips_1040_2016
RIGHT JOIN zips.zip_ranks_ratios T2 ON zips_1040_2016.zip = T2.zip
WHERE zips_1040_2016.zip = '92626' AND Distribution< 1
ORDER BY Distribution DESC LIMIT 1;
+-------+------------------+---------------+---------+----------+----------+-------+-----------+
| zip | AVG_Distribution | AVG_PerCapAGI | disp_rt | WealthRt | ho_ratio | rkrt2 | fha_m_inc |
+-------+------------------+---------------+---------+----------+----------+-------+-----------+
| 92626 | 0.1667 | 61013 | 4.26 | 1.1727 | 0.55 | 92 | 85125.00 |
+-------+------------------+---------------+---------+----------+----------+-------+-----------+
1 row in set (0.01 sec)

forgot the source very strange ;

1 107.184.172.183 - - [13/Aug/2019:02:55:27 +0000] "GET /accpost/?=3-10 HTTP/2.0" 200 1937 "https://cbd.domain.com/ttm/a=3-10" "Mozilla/5.0 (iPhone; CPU iPhone OS 11_2_6 like Mac OS X) AppleWebKit/604.5.6 (KHTML, like Gecko) Version/11.0 Mobile/15D100 Safari/604.1"

came in as a pasted or emailed link perhaps?
 
Last edited:
select * from median_sale_res2018 where zip='92626';
+-------+---------------+
| zip | median_hv2018 |
+-------+---------------+
| 92626 | 796800 |
+-------+---------------+
1 row in set (0.02 sec)


If i have an address?
SELECT "Address", "City, State" UNION ALL SELECT "3068 TYLER WAY"," COSTA MESA, CA" UNION ALL SELECT 'Orange County','06059063903' UNION ALL SELECT CONCAT(ctyname, ' County'), tract from qual_oppty_zones WHERE tract REGEXP '06059063903' UNION SELECT "Desingated Status", "yes" FROM oppty_zone_tax_abatements WHERE CensusTractNb REGEXP '06059063903' UNION ALL select "2017 valuation change", CONCAT(change_ratio, ' %') from ranked_housing_price_change where zip_area REGEXP '^92626' UNION ALL SELECT CONCAT('Location ', zip, ' Income Index:') , `Income Rank` FROM zip_income_ranks WHERE zip='92626';
+------------------------------+-----------------+
| Address | City, State |
+------------------------------+-----------------+
| Address | City, State |
| 3068 TYLER WAY | COSTA MESA, CA |
| Orange County | 06059063903 |
| 2017 valuation change | 6.73 % |
| Location 92626 Income Index: | 258 |
+------------------------------+-----------------+
5 rows in set (0.04 sec)

mysql> SELECT zip_income_ranks.state, zip_income_ranks.zip, zip_income_ranks.`Income Rank`, 3zip_FHA_index.index_ratio AS MedianHousingCosts, ROUND((zip_income_ranks.`Income Rank`)/(3zip_FHA_index.index_ratio),0) AS ADJ FROM zip_income_ranks RIGHT JOIN 3zip_FHA_index ON TRIM(SUBSTR(zip_income_ranks.zip, 1, 3))=3zip_FHA_index.3zip WHERE zip_income_ranks.zip ='92626';
+-------+-------+-------------+--------------------+------+
| state | zip | Income Rank | MedianHousingCosts | ADJ |
+-------+-------+-------------+--------------------+------+
| CA | 92626 | 258 | 1.826184 | 141 |
+-------+-------+-------------+--------------------+------+
1 row in set (0.03 sec)
---
now i have the tract for the census data too

3068 TYLER WAY
COSTA MESA
CA
zip: 92626
lookupTract: 06059063903
centlat: +33.6821556
centlon: -117.9007831
county: 'Orange County'
See on Map

309360:95060 -

063903
059
06
------
1000 clicks > Is there a pattern here ;)
GEOS and Browsers don't buy -- PEOPLE DO -- that is the point here.
Creating GEO demographic presonas ;)
 

Similar threads

Mondiad
Optimize your ad campaign with custom Mondiad optimization rules!
Replies
3
Views
2K
Mondiad
Mondiad
TORO Advertising
Official How to optimize your affiliate marketing campaign
Replies
3
Views
4K
TORO Advertising
TORO Advertising
TORO Advertising
How to write affiliate product reviews that convert
Replies
8
Views
5K
uburubot.com
uburubot.com
broke to conqueror
How can I make my CPA campaign profitable with Push traffic?
Replies
18
Views
5K
hey_arnold
hey_arnold
OscarMike
How much do I need to spend on Facebook ads before calling it quits?
Replies
1
Views
2K
Strickland
Strickland
MI
Back