DoubleDouble
Active Member
Hi Fixers,
a heads up here. I though to test Megapush with a sweeps offer I have working well on another source. The platform itself is OK, and they were happy enough to take my money. The warning that I can give you all. the campaign had a 100%+ overspend. Thats right 100%+
There are some things here that I will openly acknowledge and any would be push marketers out there should prepare for:
1) Push can overspend once the campaigns hit cap, or once they are manually turned off. In fact MegaPush is kind enough to notify advertisers of this exact fact.
2) The spend on the campaign was a test and was quite small.
3) I have run push with the likes of Propellor Ads, Zeropark and Adcash and all whilst may have had slight overdelivery were pretty legit and ballpark within the 10-20% figure. (in all cases less)
Megapush highlight why you might still get clicks after a campaign and prepare you for the overspend. Note it states up to 20%
30% overspend on push whilst is disruptive to marketing planning is not the end of the world, but this is over 100% and still growing!
I thought that I would reach out to their support. "Emilia" the support agent, was quick to highlight the above to me, and quick to shoot down ANY responsibility from their side.
It's "just the way our platform works". i.e. they dont show you impressions, and it just so happens to run your budgets dry.
So heed this as a warning please, they have lots of sexy case studies, and people have written about them, but until they are prepared to be more transparent in terms of impressions (so you can at least plan for something) as well as compensate advertisers when things mess up on their side. I would not recommend them.
I certainly wont be refilling my account with them next time!
a heads up here. I though to test Megapush with a sweeps offer I have working well on another source. The platform itself is OK, and they were happy enough to take my money. The warning that I can give you all. the campaign had a 100%+ overspend. Thats right 100%+
There are some things here that I will openly acknowledge and any would be push marketers out there should prepare for:
1) Push can overspend once the campaigns hit cap, or once they are manually turned off. In fact MegaPush is kind enough to notify advertisers of this exact fact.
2) The spend on the campaign was a test and was quite small.
3) I have run push with the likes of Propellor Ads, Zeropark and Adcash and all whilst may have had slight overdelivery were pretty legit and ballpark within the 10-20% figure. (in all cases less)
Megapush highlight why you might still get clicks after a campaign and prepare you for the overspend. Note it states up to 20%
30% overspend on push whilst is disruptive to marketing planning is not the end of the world, but this is over 100% and still growing!
I thought that I would reach out to their support. "Emilia" the support agent, was quick to highlight the above to me, and quick to shoot down ANY responsibility from their side.
It's "just the way our platform works". i.e. they dont show you impressions, and it just so happens to run your budgets dry.
So heed this as a warning please, they have lots of sexy case studies, and people have written about them, but until they are prepared to be more transparent in terms of impressions (so you can at least plan for something) as well as compensate advertisers when things mess up on their side. I would not recommend them.
I certainly wont be refilling my account with them next time!