I'm trying to run a campaign using mobi cow, the minimum cpc is 0.50, isn't that pretty hefty price? I thought mobile traffic was "cheap" also does "ad frequency" affect the performance of my campaign?
We work on CPM model only. Rates are per 1000 views. So $0.50 (as an example) would get you 1000 visitors to your link.
Ad freq depends really on the type of campaign you are running but I'd suggest you stick to 1/24 (1 per day).
If you need any further assistance, please do not hesitate to open up a support ticket (top of ad center under "support") to speak directly to your dedicated account manager.
I just checked my account, their saved reports contain OS, device, country and conversions but I recall seeing Provider listed when watching the campaign running live.
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