drluisbarrios
Member
Feel free to add your terms and then i will added later 
► Mobile Advertising: A form of advertising that is communicated to the consumer/target via a handset. This type of advertising is most commonly seen as a Mobile Web Banner (top of page), Mobile Web Poster (bottom of page banner), and full screen interstitial, which appears while a requested mobile web page is “loading.” Other forms of this type of advertising are SMS and MMS ads, mobile gaming ads, and mobile video ads (pre-, mid- and post-roll).
► Handset: the handset is a device that a user holds to the ear to hear the audio sound through the receiver. Since the 1920s, handsets usually also contain the phone's transmitter (microphone) which is positioned close to the mouth. In earlier telephones the transmitter was mounted directly on the telephone itself, which often was attached to a wall at a convenient height. A handset with transmitter and receiver in one unit is also called a transceiver. Until the advent of the cordless telephone, the handset was usually wired to the base unit, typically by a flexible tinsel wire. A cordless telephone uses a radio transceiver as its handset, and a radio transceiver, wired to the telephone line, as a base station. In a mobile telephone, the entire unit is usually a radio transceiver that communicates through an outdoor base station located at a cell site. Some mobile telephones that can be carried in cars, trucks, and buses look exactly like household telephones, except that their bases are usually screwed or bolted to the interior of the vehicle.
► mobile phone: is a phone that can make and receive telephone calls over a radio link while moving around a wide geographic area. It does so by connecting to a cellular network provided by a mobile phone operator, allowing access to the public telephone network. By contrast, a cordless telephone is used only within the short range of a single, private base station. In addition to telephony, modern mobile phones also support a wide variety of other services such as text messaging, MMS, email, Internet access, short-range wireless communications (infrared, Bluetooth), business applications, gaming and photography. Mobile phones that offer these and more general computing capabilities are referred to as smartphones.
► Mobile Manufacturers aka Brands: In short, a mobile manufacturer is referred to as the company who made/created the mobile device. It would take the rest of my life to go through all of them so what I'm going to do is provide you the exact same resource I use to research mobile manufacturers.
► Device Models: It’s important not to get mobile phone models confused with mobile phone manufacturers. Generally one mobile phone manufacturer makes several models of mobile phone. Some of the biggest mobile manufacturers like Nokia, Samsung and HTC Ericsson have dozens if not hundreds of mobile phone models on the market at any one time. You will find that you will not be able to buy every mobile phone model made by the biggest mobile manufacturers, as earlier mobile models are replaced with newer designs.
► Feature Phones: A feature phone is a mobile phone which at the time of manufacture is not considered to be a smartphone due to it lacking in several features, but nevertheless has additional functions over and above standard mobile services. It is intended for customers who want a lowerprice phone without all the features of a smartphone.
► Smartphones: A smartphone is a mobile phone built on a mobile operating system, with more advanced computing capability and connectivity than a feature phone. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone. Smartphones - A smartphone is a mobile phone built on a mobile operating system, with more advanced computing capability and connectivity than a feature phone. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone.
► Tablets: A tablet computer, or simply a tablet, is a mobile computer, larger than a mobile phone or personal digital assistant, integrated into a flat touch screen and primarily operated by touching the screen rather than using a physical keyboard. It often uses an on screen virtual keyboard, a passive stylus pen, or a digital pen.
► Mobile Operating Systems: A mobile operating system, also referred to as mobile OS, is the operating system that operates a smartphone, tablet, PDA, or other digital mobile devices. Modern mobile operating systems combine the features of a personal computer operating system with touchscreen, cellular, Bluetooth, WiFi, GPS mobile navigation, camera, video camera, speech recognition, voice recorder, music player, Near field communication, personal digital assistant (PDA), and other features.
► Carrier: (mobile carrier, mobile network operator, network operator, operator company, wireless
carrier). A company that sends you a bill each month in return for access to its wireless
► Wi-Fi: is a technology that allows an electronic device to exchange data or connect to the internet wirelessly using 2.4 GHz UHF and 5 GHz SHF radio waves.
► WAP: An open international standard for applications that use wireless communication. Its principal application is to enable access to the Internet from a mobile phone or PDA. Used to deliver content to mobile devices.
► WAP 2.0: An increasingly popular format of choice for mobile web. Relies on a new set of standards that are more in line with Internet standards. Using xHTML, mobile carriers, content providers and media companies can present content and functionality in more robust formats via faster wireless technologies.
► WAP Landing Page: A secondary WAP page a consumer is taken to once they click on an MMS link
in order to give or receive additional info.
► WAP Site: A website that is specifically designed and formatted for display on a mobile device.
► Mobile Advertising: A form of advertising that is communicated to the consumer/target via a handset. This type of advertising is most commonly seen as a Mobile Web Banner (top of page), Mobile Web Poster (bottom of page banner), and full screen interstitial, which appears while a requested mobile web page is “loading.” Other forms of this type of advertising are SMS and MMS ads, mobile gaming ads, and mobile video ads (pre-, mid- and post-roll).
► Handset: the handset is a device that a user holds to the ear to hear the audio sound through the receiver. Since the 1920s, handsets usually also contain the phone's transmitter (microphone) which is positioned close to the mouth. In earlier telephones the transmitter was mounted directly on the telephone itself, which often was attached to a wall at a convenient height. A handset with transmitter and receiver in one unit is also called a transceiver. Until the advent of the cordless telephone, the handset was usually wired to the base unit, typically by a flexible tinsel wire. A cordless telephone uses a radio transceiver as its handset, and a radio transceiver, wired to the telephone line, as a base station. In a mobile telephone, the entire unit is usually a radio transceiver that communicates through an outdoor base station located at a cell site. Some mobile telephones that can be carried in cars, trucks, and buses look exactly like household telephones, except that their bases are usually screwed or bolted to the interior of the vehicle.
► mobile phone: is a phone that can make and receive telephone calls over a radio link while moving around a wide geographic area. It does so by connecting to a cellular network provided by a mobile phone operator, allowing access to the public telephone network. By contrast, a cordless telephone is used only within the short range of a single, private base station. In addition to telephony, modern mobile phones also support a wide variety of other services such as text messaging, MMS, email, Internet access, short-range wireless communications (infrared, Bluetooth), business applications, gaming and photography. Mobile phones that offer these and more general computing capabilities are referred to as smartphones.
► Mobile Manufacturers aka Brands: In short, a mobile manufacturer is referred to as the company who made/created the mobile device. It would take the rest of my life to go through all of them so what I'm going to do is provide you the exact same resource I use to research mobile manufacturers.
► Device Models: It’s important not to get mobile phone models confused with mobile phone manufacturers. Generally one mobile phone manufacturer makes several models of mobile phone. Some of the biggest mobile manufacturers like Nokia, Samsung and HTC Ericsson have dozens if not hundreds of mobile phone models on the market at any one time. You will find that you will not be able to buy every mobile phone model made by the biggest mobile manufacturers, as earlier mobile models are replaced with newer designs.
► Feature Phones: A feature phone is a mobile phone which at the time of manufacture is not considered to be a smartphone due to it lacking in several features, but nevertheless has additional functions over and above standard mobile services. It is intended for customers who want a lowerprice phone without all the features of a smartphone.
► Smartphones: A smartphone is a mobile phone built on a mobile operating system, with more advanced computing capability and connectivity than a feature phone. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone. Smartphones - A smartphone is a mobile phone built on a mobile operating system, with more advanced computing capability and connectivity than a feature phone. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone.
► Tablets: A tablet computer, or simply a tablet, is a mobile computer, larger than a mobile phone or personal digital assistant, integrated into a flat touch screen and primarily operated by touching the screen rather than using a physical keyboard. It often uses an on screen virtual keyboard, a passive stylus pen, or a digital pen.
► Mobile Operating Systems: A mobile operating system, also referred to as mobile OS, is the operating system that operates a smartphone, tablet, PDA, or other digital mobile devices. Modern mobile operating systems combine the features of a personal computer operating system with touchscreen, cellular, Bluetooth, WiFi, GPS mobile navigation, camera, video camera, speech recognition, voice recorder, music player, Near field communication, personal digital assistant (PDA), and other features.
► Carrier: (mobile carrier, mobile network operator, network operator, operator company, wireless
carrier). A company that sends you a bill each month in return for access to its wireless
► Wi-Fi: is a technology that allows an electronic device to exchange data or connect to the internet wirelessly using 2.4 GHz UHF and 5 GHz SHF radio waves.
► WAP: An open international standard for applications that use wireless communication. Its principal application is to enable access to the Internet from a mobile phone or PDA. Used to deliver content to mobile devices.
► WAP 2.0: An increasingly popular format of choice for mobile web. Relies on a new set of standards that are more in line with Internet standards. Using xHTML, mobile carriers, content providers and media companies can present content and functionality in more robust formats via faster wireless technologies.
► WAP Landing Page: A secondary WAP page a consumer is taken to once they click on an MMS link
in order to give or receive additional info.
► WAP Site: A website that is specifically designed and formatted for display on a mobile device.
