"It’s one of the most important rules of search engine optimization. Don’t depend solely on SEO. Especially don’t depend solely on Google, the largest of the SEO sources. I’m always surprised when people fail to learn this lesson."
Linda says: Although Penguin didn't target local per se, Danny's great points apply to local SEO. Breaks my heart when SMBs come to the Places forum saying my Place page disappeared and now I can't feed my family. But seriously you can't risk your business on one traffic source AND if you break the rules you are going to lose!
See it on Scoop.it, via Google Places Optimization & Local SEO News
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