France's Publicis and Web search engine giant Google on Tuesday revealed they were combining their expertise to expand in the fast-growing digital advertising market.
However, the pair did not wish to give details just yet. They would only say that Google would exchange its technological know-how for Publicis's analytical and media planning expertise.
However, the pair did not wish to give details just yet. They would only say that Google would exchange its technological know-how for Publicis's analytical and media planning expertise.
