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Have you researched the market for interest in the proposed product you plan to develop? You need to interview groups of the prospective users of such products. I developed banking softwares for many years and everytime we were preparing for developing new products as well as preparing to develop upgrades to our existing products, it always started with the interviews.

Who is the target market for the products? B2B or B2C? Are you looking to sell these products to affiliates, or maybe bundle them for distribution through networks and agencies?

Start with identifying your target market!

[QUOTE="T J Tutor, post: 677085, member: 6293"] Have you researched the market for interest in the proposed product you plan to develop? You need to interview groups of the prospective users of such products. I developed banking softwares for many years and everytime we were preparing for developing new products as well as preparing to develop upgrades to our existing products, it always started with the interviews. Who is the target market for the products? B2B or B2C? Are you looking to sell these products to affiliates, or maybe bundle them for distribution through networks and agencies? Start with identifying your target market! [/QUOTE]

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