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Based on personal experience and what I know from other forum owners, chat add-ons do (normally) reduce forum activity.

It's only anecdotal evidence, of course, I don't think studies on this have ever been made. It's also true that often forum owners install chat add-ons to try to increase activity when forum activity is already declining; so the chat add-on itself may not always (or even in most cases) be the culprit.

[QUOTE="SrLudwig, post: 652952, member: 198865"] Based on personal experience and what I know from other forum owners, chat add-ons do (normally) reduce forum activity. It's only anecdotal evidence, of course, I don't think studies on this have ever been made. It's also true that often forum owners install chat add-ons to try to increase activity when forum activity is already declining; so the chat add-on itself may not always (or even in most cases) be the culprit. [/QUOTE]

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