Traffic Jams!

[espmartin]

Effective use of semantic HTML will alleviate much of your
traffic being jammed up on your homepage. Without accessible
navigation, your visitors will not find what your website
has to offer, and will be stuck on your homepage.

If you look at your server logs (or Google Analytics, etc.),
do you find you have a high bounce rate, or incoming traffic
lands on your homepage, only to leave from it without heading
off via your navigation - to a relevant page they'd most likely
convert on?

If you want to manage any traffic jams on your sites, how
many of you agree with me that semantic HTML (and accessibility)
will go a long way to funnel your visitors to the areas they
need?

 

[Bagi Zoltán]

I agree that you need to drive the visitors where you want him to act. I belive that accessibility is extremly important but similarly to many segments of the webdesign needs time and mostly experience to bring it to perfection.