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with the network I work with I know for a fact that they use the same offers on there internal traffic, and I can see that performance has improved over time. I have been explained by my POC that its algorithm based and takes into considerations parameters such as GEO, OS, Vertical etc. BTW - the network is AdMaven and my POC is Omer Sprinzak - you can look him up on skype, he's a real pro.


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