There is no such fixed rules like after 100 or 1000 clicks you need a VPS. If you are serious about marketing then you should get a VPS for faster landing page speed.
I would say right away. Speed is really important for mobile traffic. You can take chances with desktop traffic, but shared hosting will be too slow for mobile devices. You can use a cost effective setup like below if you don't have the budget, Install Virtualmin, Nginx 1.10, PHP 7, MariaDB 10 on Ubuntu 16.04 Server
Choosing a web host is not an easy thing to do. From my personal experience, I have compared over 20 web hosts before I choose the best one.
With the right web hosting provider, your business web site can be much easier than you think.
There are so many web based design tools and marketing tools included in web hosting packages, that you really don't need to know much about html, programming, or otherwise.
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