Why should I use Facebook ads?

[TORO Advertising]

Let’s start saying why picking Facebook instead of other social platforms and traffic methods:

• It’s the biggest social network with over 2.7 billion monthly active users as of Q2/2020 according to Statista.
• Facebook was the pioneer of letting brands reach lookalike audiences who are likely to be interested in products based on the data Facebook collects.
• Facebook Ads are highly customizable and easy to work with.
• Companies can set a cost-effective budget and have full control of spending.
• Facebook Ads offer robust retargeting, based on actions taken on your website, app, or even on actions taken within Facebook.
• It allows measurement of the effectiveness of your ads based on a variety of placements.
• Facebook empowers users to be part of any brand through the groups. Hence, they can make other users be influenced by their opinions, testimonials, reviews, etc.

Well then, you’re aware of the leverage Facebook has nowadays and its effectiveness based on results, so you’re running its ads for your campaign. Indeed, your campaign should look with growth potential and positive expectations. However, how have you made sure you have pointed correctly the checklist to make the campaign a winner?

Our 6 tips to help you don’t overlook any important detail:

#1 Set a clear goal
#2 Target de right audience
#3 The power of videos and pictures
#4 Use a landing page
#5 Create a custom schedule
#6 Analyze the results accurately

Want to know more? Check out our last blog post and find out how to boost your Facebook campaign and make it a winner!