Hey mate, appreciate you taking the time.
Had a few questions -
1) How many banners and angles do you start out with initially to test? Do you generally throw up something quick on a few premade templates to get a quick feel, or do you start deeper with a wider variety of angles/template designs?
2) From spying around it seems a decent amount of affiliates are using compliant banners and non compliant landers for app installs and a few pins. Do you usually try to compete with these guys with compliant stuff or would you think it better to DMR with the more aggressive angles? It seems like some offers, like WhatsApp, for example convert at a much much higher clip with a more aggressive/non-compliant angle used.
3) How important is traffic source to a campaign making money? Would you recommend sticking to one traffic source until you know it well, or going more the shotgun approach with a proven offer on 10+ sources?
4) I'm currently running oCPM campaigns with inMobi and am having trouble getting much traction there. Volume seems to come in and out and I'm not sure if oCPM is the best place to start for my campaigns there. Would you recommend initially testing campaigns on this source? Or going to smaller DSPs and scaling up once you've found the winning banners/landers?
Apologies for the wall of text, a few of these have been on my mind for a while now.
Cheers!
Had a few questions -
1) How many banners and angles do you start out with initially to test? Do you generally throw up something quick on a few premade templates to get a quick feel, or do you start deeper with a wider variety of angles/template designs?
2) From spying around it seems a decent amount of affiliates are using compliant banners and non compliant landers for app installs and a few pins. Do you usually try to compete with these guys with compliant stuff or would you think it better to DMR with the more aggressive angles? It seems like some offers, like WhatsApp, for example convert at a much much higher clip with a more aggressive/non-compliant angle used.
3) How important is traffic source to a campaign making money? Would you recommend sticking to one traffic source until you know it well, or going more the shotgun approach with a proven offer on 10+ sources?
4) I'm currently running oCPM campaigns with inMobi and am having trouble getting much traction there. Volume seems to come in and out and I'm not sure if oCPM is the best place to start for my campaigns there. Would you recommend initially testing campaigns on this source? Or going to smaller DSPs and scaling up once you've found the winning banners/landers?
Apologies for the wall of text, a few of these have been on my mind for a while now.
Cheers!