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  1. O

    How do I lower my cost per sale on Facebook ads?

    Thanks for the reply Graybeard. I launched a PPE campaign as a cheap way to collect marketing data. According to my PPE campaign results, the only group that engaged with the ad was 65+ year old women. No other demographic responded to the ad. That made me believe that the older age group liked...
  2. O

    How do I lower my cost per sale on Facebook ads?

    I'm selling tshirts. Is it true that if my ad gets lots of engagement from a wide age rage (eg men and women 18-40 years old as opposed to just women 65+), then my cost per sale will decrease?
  3. O

    Looking to give Amazon Associates another try

    To be honest, you're better off doing Amazon FBA. Source popular products and re-sell them on Amazon.
  4. O

    Sales!! The Hard Work is Paying Off!!

    I know this is a marketing forum but getting sales doesn't have to be hard. Amazon FBA is much easier (are more forgiving on the wallet). You don't have to spend money on advertising. You simply find in-demand products that sell well. Use Amazon's free auto-repricer to win the buy box. You share...
  5. O

    How do I lower my cost per sale on Facebook ads?

    Hi all. I recently ran a Facebook ads sales campaign and my cost per sale was very high. I was selling the ecommerce product for $20 and my cost per sale is around $90. I got 8 sales. So far, I'm losing money. I looked at the demographics of the people who are engaging with my ad and Facebook...
  6. O

    My $50 Facebook ads case study

    Gearbubble offers the same quality of jewelry as ShineOn. These are both reputable companies. PPC Coach uses Gearbubble.
  7. O

    My $50 Facebook ads case study

    Positive critique only please. I'm simply selling what GearBubble is allowing me to sell. It's a well known, establish Print On Demand company. If you have a problem with my price, let me know. But there are companies that specialize in selling the necklace/message card combo. ShineOn is one of...
  8. O

    My $50 Facebook ads case study

    Excuse my ignorance, but what does overselling mean? Charging too much? Thx.
  9. O

    My $50 Facebook ads case study

    Thanks for the response GrayBeard. It's 15k gold plated. Ive attached a photo of a product that is similar in appearance but mine is gold plated.
  10. O

    My $50 Facebook ads case study

    That's correct.
  11. O

    Hello, new here but not in IM

    Welcome to the forum!
  12. O

    My $50 Facebook ads case study

    Hi everyone, I would like to share a Facebook ads case study for one my print on demand stores. I'm selling a gold necklace with a message card in the box. I'm using picture ads. I'm using Gearbubble as my print on demand supplier because they also take care of the customer service. One of...
  13. O

    Ecommerce vs CPA lead gen?

    Hi all, I want to start a poll to get your opinion. If someone has $100 to invest, should they run ads to get ecommerce sales? Or should they run ads to generate CPA leads? What's easier with a small budget?
  14. O

    Optimization question

    Hi, everyone, back in 2011 all the IM gurus were recommending putting a red border around Facebook ad images to boost CTR and lower CPC. Does that trick still work?
  15. O

    How long does it take to build a brand?

    I've read that there are two ways to make money with Facebook ads. One way is to go after cold audience impulse purchases. The other way is to build a brand, which takes longer. Some people claim that remarketing to website visitors is the way to make big bucks online. Remarketing builds trust...
  16. O

    Add to carts

    Hi all, I have a beginner ecommerce question. Let's say your break even is $20 and you have a rule that states that if your ad set gets an add to cart and you've spent less than 1/2 of break even to get that add to cart, you can keep spending money on that ad set. Do you agree with this rule...
  17. O

    Question about cost per sale

    Thanks for the response Graybeard. Does anyone else have any input? Is it possible to get a cost per sale that consistently lower than the revenue right from Day 1 of a campaign? Thanks
  18. O

    When to Use "Free" in Advertising

    This is an interesting thread. According to the book, "Words That Sell," Free is the most powerful word in marketing. But one potential disadvantage is when using the word "Free" for lead generation. Giving away a free report can be a great way to get leads, but what you get is a marketing...
  19. O

    Question about cost per sale

    Hi everyone, I have a question about cost per sale for a print on demand product (mug). My cost per sale is really high. I'm having a hard time lowering it to be profitable. I'm using picture ads. I've read that video ads do the best with cold traffic. Is it possible to get a cost per sale that...
  20. O

    US to Ban TikToK Vote in Congress is Coming

    TikTok is not banned nationally in Canada but TikTok Shop isn't available. I have no idea why TT would make TikTok Shop available in the USA but not Canada. Crying Face I've read case studies of dropshipping businesses successfully working with influencers and paying them through a commission...
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