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  1. Ben@Advidi

    Official Advidi [Deleted]

    This resource has been removed and is no longer available for download.
  2. Ben@Advidi

    CopyWriting Books

    Great question. I love seeing curiosity/research on your list!!! azgold listed some great threads. Here's what I think give copywriters their advantage: Curiosity (synthesis of knowledge is the copywriter's true advantage) Humility (see opportunities in rare places) Bravery (willing to ask for...
  3. Ben@Advidi

    what is the difference between content and copy?

    There are many definitions, but generally speaking, "content" is educational/entertaining while "copy" coerces a particular action. This definition breaks down when you consider something like product descriptions or a technical manual. I'd call that copy, not really content, but it's not...
  4. Ben@Advidi

    Affiliate Summit & Affiliate Conference in LONDON - anyone going?

    Hey ProMunch! Cool, we'll be there. I'm actually the copywriter here at Advidi, so I won't be present myself, but a bunch of our AMs are going. I can definitely help you get set up, assuming you're a good fit! Have you signed up through the website? I don't want to derail the focus of the...
  5. Ben@Advidi

    Affiliate Summit & Affiliate Conference in LONDON - anyone going?

    We'll be there for sure. This guide can answer questions and help you prepare: https://advidi.com/ultimate-guide-affiliate-summit-europe-lac-2018-london/
  6. Ben@Advidi

    how to master copywriting?

    Yeah, sounds like NLP or "power words"... I haven't heard it referred to by that name. Still feels like a shiny object/tactic, which so often get misused when they're relied on rather than used as a supplement. I haven't done much study on that side of copywriting/persuasion - there might be...
  7. Ben@Advidi

    how to master copywriting?

    I disagree. This is decent advice for "writing like you speak" - which is a step in the right direction, and perhaps enough for content writing, but if you're struggling with that aspect... you may want to reconsider your path. Effective copywriting takes a lot more thinking and structure...
  8. Ben@Advidi

    How do I learn SEO (search engine optimization) copywriting?

    It seems like you're only playing the writer role, which makes things easier. I assume you have a team taking care of the important stuff and will just be writing content. Any brick-and-mortar classroom will likely contain outdated information. Writing for SEO is not that difficult any more...
  9. Ben@Advidi

    Where to sell a website that makes $4,000/month?

    Flippa #1 for Buying and Selling Websites, Domains, and Apps | Flippa.com
  10. Ben@Advidi

    What's the term?

    Affiliate link? AdSense? Paid backlinks? Not enough info here. Got an example? There are lots of ways to monetize this essential, basic concept of digital marketing (linking).
  11. Ben@Advidi

    How to learn SEO online?

    Moz (moz.com) is very newbie-friendly and have some powerful tools. SearchEngineLand is kind of a next step up. Still "mainstream" but lots of diverse content. Once you get a strong foundation, it's up to you to branch out depending on your skills and preferences. SEO is segmented into...
  12. Ben@Advidi

    what do you mean by link juice?

    Link juice is what's left on the grill after cooking sausages :) But really, "link juice" is sort of synonymous with "link quality" and @OliveDrab said it well. High-quality links pass on lots of "link juice". See also "Domain Authority" and "PageRank" (an outdated metric, but relevant to the...
  13. Ben@Advidi

    Best CMS for web design

    Yup. With a question this broad, WP is the only clear answer. But it really depends on what you want to accomplish with your website. WP is flexible and adaptable, but has its fair share of limitations and barriers to implementation (coding was mentioned - if you can't code decently, you'll have...
  14. Ben@Advidi

    Whats more important web design or SEO?

    Why?
  15. Ben@Advidi

    Review of my first site

    The bolding is well done too - I did a skim-read and from what I gathered, it's great for beginners and has a great camera plus a community of people. Maybe you can make that community part stand out a bit more - I think it's a very strong selling point. Maybe even pull testimonials from forum...
  16. Ben@Advidi

    Review of my first site

    I really like your angle with that. The pieces are all there as well. Nicely done! I might suggest bolding benefits in the copy so skim-readers get caught on cool selling points. The story of Mac is a good idea, but I'd build it out a bit more. Make us identify with Mac and his story - his...
  17. Ben@Advidi

    Review of my first site

    Cool - which other websites out there also make you want to buy a drone? Steal their ideas and make 'em better! Figure out why they make you - a non-drone user - want to buy, then put it into your own words, ideally with a fresh spin or additional value (maybe a video?). Let us know how...
  18. Ben@Advidi

    Review of my first site

    Awesome idea. Make me jealous of how much fun/value you're getting out of them. Don't overdo it - just act like (or better yet, become) someone who loves drones and wants to share that love with others. The winners in marketing these days are the people playing the part all the way through... in...
  19. Ben@Advidi

    Review of my first site

    FYI, it's coming up with white text on a white background for me. Looks like a completely empty site. Chrome / Macbook Your articles don't sell me at all. They're just product specs. No story, no emotion, no reason to believe you. The design doesn't help either - I feel like this was put...
  20. Ben@Advidi

    How do our business site standout?

    Looks like you don't even have to leave this section of the forum to get an example of how not to re-use content... 5 Simple Ways to Stand Out Among Your Business Competitors There's repurposing content, then there's copying and pasting under your own name without a citation. Where's the added...
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