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How to promote betting on Facebook?

Looking for ways to attract new players with the top traffic source? We got you covered!

And here’s our step-by-step manual:
1. Create an account and warm it up to minimize the risk of being blocked
2. Analyze your target audience with the help of special tools such as Facebook Audience Insights
3. Create engaging and high-quality creatives
4. Don't forget about cloaking to successfully pass moderation
5. When launching a campaign, start with a small budget and constantly optimize the results

Peculiarities when running betting ads on Facebook:
  • Tough moderation requirements
  • Legal complexities when choosing a GEO
  • Continuous improvement of methods to get around blockage
Want to make your life easier when driving betting traffic? Join 888STARZ affiliate program 888STARZ

With our support team you’ll be able to avoid possible issues when launching betting campaigns on Facebook, as well as get personal recommendations for your business!

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Discover the Best GEOs for Betting Ads!

Why waste time searching for top GEOs for your betting campaign? For that, you have us! We've already researched the most promising regions for you

Is LatAm an Overheated Market?

Countries like Brazil used to be highly attractive for online betting, but now the market is really overstocked. Increased competition and new regulations make it harder to do business. That's why many affiliates are now looking for new and more promising GEOs.

Africa — The New Horizon for Betting

Unlike traditional markets, Africa is like a breath of fresh air. The betting industry and internet penetration are just gaining momentum here, so the competition level is pretty low. Recently we’re actively cooperating with this fledgling GEO and offering great conditions to our partners.

Trending GEOs for Betting

Among other attractive GEOs, let’s highlight the following:

Tier 1 Canada.
Tier 2 Portugal.
Tier 3 India.

Advertising campaigns require careful strategy and considerable resources. 888STARZ intensively works with over 100 GEOs, including those mentioned above!

Contact your personal manager for details and explore new horizons with 888STARZ!

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Top 10 affiliate marketing tools

Want to reach new heights in affiliate marketing? If you're into this industry, you'll surely need effective tools to maximize your profits! We’ve prepared a list of the best services that urgently should be at your disposal.

1. Hosting tools: Reliable and time-tested hosting services like Bluehost and Cloudways will keep your website stable.

2. Page building tools: with the intuitive Elementor or GenerateBlocks interface, you'll quickly create attractive landing pages.

3. Tools for website optimization: use WP Rocket or Nitropack to maximize page load speed and compete with established market competitors.

4. Content creation tools: Grammarly and Surfer SEO are perfect for creating quality content, whether it's a blog post or an expert article.

5. Email marketing tools: if you have a responsive email list, then with services like MailerLite and GetResponse, automating email campaigns becomes much easier.

6. Tools for social media marketing: software like Buffer and Tailwind can help you manage your social media effectively.

7. Lead generation tools: Thrive Leads and OptinMonster are the best possible lead generation solutions on the current market.

8. SEO tools: Ahrefs and RankMath will help you attract organic traffic and achieve your marketing goals.

9. Tools for tracking and analytics: Google Analytics and Voluum will provide deep insight into user behavior — in terms of traffic, clicks and activity.

10. Spy tools: SpyPush and AdPlexity allow you to track advertising trends and have a better understanding of your competitors' strategies.

With 888STARZ you don't have to reinvent the wheel! Working with us you'll get ALL the most necessary tools. We’ll help you achieve better results — join us and start earning more today!

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Top 3 free traffic sources in affiliate marketing

Can a significant volume of traffic be converted into leads without spending significant costs? Sure, without a doubt! To help with this, we've collected the top 3 free traffic sources for webmasters

Social Media

Use leading platforms like TikTok and Instagram. Publish informative content on a regular basis, draw in followers who might end up buying from you, and write sales-oriented posts. Additionally, a blog or fan page that has been promoted (and a little bit of comment spam) will be enough to provide a ton of free traffic to social networks.

Forums and communities (crowd-marketing)

Participation in specialized niche forums and groups, such as Reddit or thematic Telegram channels, will allow you to share experiences, analyze mistakes and attract a target audience. Active participation and commenting on blogs, social media and other online platforms helps build trust and attract traffic through recommendations and reviews.

Video content

You can make product reviews, instructional videos, and other types of content on YouTube and other video platforms to draw in viewers and potential consumers. Videos, streaming, native advertising, and the same kind of comment spamming will work well for affiliate marketing.

If you don't want to deal with small traffic volumes and do annoying things like comment spamming, join the 888STARZ affiliate program!

We can assist you in turning a profit even on comparatively small budgets

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5 Most Common Affiliate Marketing Scams in Betting

Frequent cases of fraud are far from news — especially in such a profitable vertical like Betting. To prevent this, let's consider the top 5 common actions among tricky webmasters who’re driving fraud traffic to betting offers:

Spamming. Requests for access to the offerings are flooded with scammers, who do not provide details on how to attract customers.

Murkiness. Fraudsters are dishonest since they don't want to talk about their experience — all they ask for is a link to the offer.

Spoof statistics. Using simple visual editors and additional software, incompetent webmasters can easily falsify data regarding their results.

Bypassing security systems. In order to get around anti-fraud systems, scammers engage friends or acquaintances to carry out certain tasks.

Changing contacts. When committing destructive activities, fraudsters often modify their accounts and contact details.

Affiliate marketing is full of scams, and its variations keep changing and getting better. At 888STARZ Partners we stay cautious and cooperate only with trustworthy webmasters. Partnering with us ensures that everyone makes money

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What is ASO in iGaming?

App Store Optimization (ASO)
is an essential and effective source of traffic for casino and betting offers. Sophisticated ASO integration is the key to success if you want your app to stand out from thousands of others.

ASO is not just a set of individual tactics, but a comprehensive strategy based on a deep understanding of AppStore and Google Play algorithms, as well as the needs of the target audience. The main components that make up App Store Optimization are follows:

• Keywords: The right selection of words that users type into searches will help your app to be found.
• Headlines and description: It should be short and memorable text that explains why your app is worth downloading.
• Visual part: To differentiate yourself from the competition, the app icon needs to be distinctive and visually appealing.
• Screenshots and videos: These components visualize how the app works and encourage users to install it.
• Ratings and reviews: These features are critical for trust and ranking.

ASO is like SEO, but for mobile apps — the better you optimize it, the higher it will rise in the rankings. It’s not a one-time action, but an ongoing process that requires attention and analysis. By following ASO strategies, analyzing the competition and using different promotion tools and channels, you will help your app get high positions in the stores and attract a lot of new players!

If you want to drive more traffic to mobile apps, join 888STARZ Partners. We can offer all must-have ASO tools, including WebView and PWA apps with built-in cloaking, creatives, and many more.

We've made sure that you can maximize your effectiveness in attracting traffic to our product!


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How to Drive Betting Traffic in Portugal?

Portugal is a steady and expanding market with a quickly rising sports betting share. According to Statista, the number of active bettors in the country will reach nearly 524,000 by 2028. The most popular sports here are football (74.7% of bets), basketball (10.8%), and tennis (9.7%). If you want to drive betting traffic in Portugal with maximum profit, it's crucial to consider the following factors:

Creatives in Portuguese: The local residents value their native language, so all advertising content should be in Portuguese. This will significantly boost the conversion rate (CTR) of offers.

Mobile Traffic: A large portion of Portugal's population actively uses smartphones (almost 70%). Therefore, make sure to target your creatives to mobile devices.

Social Media and Contextual Ads: Facebook and YouTube are the most popular platforms in this geo. Targeting on these platforms gives excellent results, especially with in-app advertising.

Focus on Local Preferences: When selecting goods and services, Portuguese consumers are quite picky. Make sure your creatives and landing pages address all possible concerns: product reputation, real benefits, positive reviews, etc.

Love for Football: In Portugal, football is more than just a sport — it's a culture. Locals love betting on football matches, so the majority of your betting offers should be focused on this discipline.

In Portugal, there are numerous ways to make money from Betting, and we at 888STARZ Partners are actively working with this region. If you want to drive traffic to our product in Portugal and make big bucks, contact your personal manager

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Best landing pages for affiliate marketing

Affiliate marketing is one of the key ways to attract a target audience to the website. However, without well-drafted landing page optimization, all efforts can be useless. A high-quality landing page helps convert visitors into buyers and boosts ROI.

How to properly optimize landing pages in affiliate marketing:

Keywords.
They help search engines understand what your page contains, so they must match your website content, whether it’s betting or online casinos.

Mobile optimization. Most internet consumers use smartphones, thus your landing page should be mobile-friendly. It must load quickly and be easy to read across multiple displays.

Navigation. Clear and simple navigation helps visitors easily find what they’re looking for. Avoid using too many graphic elements and unnecessary details because they can confuse visitors and cause them to leave the page immediately.

Clear call-to-action (CTA). Your landing page should include a clear call-to-action that motivates visitors to complete the necessary steps.

A well-designed landing page is your key to conversions and profits. 888STARZ Partners exclusively provides our affiliates with high-quality promotional materials for all the GEOs we operate in. Come join our program and see for yourself

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BIG NEWS ALERT!

We are ready with the big summer tournament for partners results – Buck for Luck

❗️Round 1 (winners' IDs):

1st place: 1296831
2nd place: 639171
3rd place: 1310045

4st-8th places:
• 1589251
• 2047771
• 1841535
• 1923785
• 1276621

9th-100th places:
You can find IDs in this video:

❗️Round 2 (winners' IDs):
1st place: 1589251
2nd place: 1841535
3rd place: 2422005

4st-8th places:
• 1427971
• 2047771
• 585523
• 946011
• 1310045

9th-100th places:
You can find IDs in this video:

Find details on how to gain your award here

Thank you for participating! See you at our next tournaments

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5 Ways to Make Money with ChatGPT in Affiliate Marketing

ChatGPT creates a ground-breaking level of excitement in affiliate marketing. This AI chatbot, developed by OpenAI, operates in a conversational mode and has become a valuable tool for earning money. Let's look at five ways ChatGPT might help webmasters in the iGaming vertical:

⚡Creating Landing Pages: ChatGPT can generate landing page content. Simply choose a theme, whether it’s about sports betting or casinos, and the bot will produce headlines, benefits, reviews, and other required data for the website.

⚡Writing SEO Content: ChatGPT is capable of generating SEO-optimized content for sales pages or ad campaigns. For example, texts on topics like “Bookmaker Reviews” or “What Betting Markets Will Be Popular in 2024?”. Unique and optimized content will help you attract more traffic.

⚡Creating Ad Creatives: Whether you're promoting ads on Facebook, Instagram, or Google, ChatGPT can create various creatives, including versions with emojis. It can also rework existing texts, offering multiple unique variations.

⚡Developing Content Plans: ChatGPT can generate content plans for social media or blogs. Whether you're selling products, services, or promoting a personal brand, the content plan will be ready, saving you time.

⚡️‍ Writing Scripts: ChatGPT can create basic scripts, such as for automating site processes like comeback pop-ups. This is a valuable tool for those who rely on code and automation in their work.

In addition to ChatGPT, webmasters can use dozens of other AI tools to improve the success of their ad campaigns. However, tools alone are not enough — you need a reliable partner to take your efforts to the next level. Join
888STARZ Partners and boost your profits on Betting.
 
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How to Choose the Best Betting Offer?

Finding a betting offer involves analyzing the market, competitors, target audience, and potential earnings for a webmaster. So how to make the right choice? To do that, focus on following key aspects:

⚡️Study the reputation: Check reviews of the affiliate network (advertiser) and its product. It helps to avoid fraud and build trustworthy partnerships.

⚡️Collaboration terms and competitive payouts: Read the offers’ terms carefully. Choose ones with market-appropriate payouts — if they seem too promising, there may be hidden conditions like a huge minimum deposit or a suspiciously high number of first-time deposits.

⚡️Betting platform usability: Pay attention to the user interface and how convenient everything is. Ideally, put yourself in the player's shoes and evaluate the pros and cons of a website.

⚡️Payment options for different geos: Ask your personal manager about the minimum deposit for players. If payments take too long to process, the player might leave and never come back. Also, the more local payment methods available, the better.

⚡️Ongoing partner support: Look for programs with reliable technical support and advanced marketing tools for launching your campaigns. You should always have access to statistics and optimization tools (testing, tracking, analytics).

Choosing the right offer is key to success. If you're unsure which offer suits you best, reach out to the pros. At 888STARZ Partners, we provide a wide range of offers for over 100 geos, including private ones! To learn more, contact your personal manager right now
 
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Best iGaming creatives

Every affiliate knows that the success of any ad campaign largely depends on the creatives used to promote the offer. Here are some key factors for high-quality creatives:

  • Visual Appeal. Always use high-quality images for banners, push notifications, and other ad materials. A sharp and attractive image will increase interest for your campaign and improve conversion rates. Test different variations of gambling creatives to better understand what resonates with your target audience.
  • Strong Call-to-Actions (CTAs). A convincing CTA can make all the difference in your campaign’s results. Phrases like “Register now,” “Join and get a free bet,” or “Click the link and grab your welcome bonus” are commonly used to drive more conversions.
  • Success Stories. Real-life stories of people who grew suddenly rich are powerful tools for getting attention and building trust with your audience. Share how a player won big and completely transformed their life.
  • Winning Emotions. Don’t forget to showcase the emotions people feel after breaking the bank, highlight the joy and excitement. Creatives featuring winners’ reactions make a strong emotional impact and encourage your audience to click on your ad.
  • Mobile Optimization. Make sure your creatives display well and function smoothly on smartphones and tablets. This includes both the design and page load time.
  • Color Identity. Tailor your visuals to specific sports teams or GEOs (e.g. through the use of flag colors). This approach can significantly increase click-through rates and attract more leads.
  • Clarity and Brevity. Your message should be simple and easy for any type of audience.
  • Targeted Promotions. Highlight any bonus offers (if available), such as free bets or deposit bonuses. Promotions like these often encourage fans to engage more throughout the whole sports season.
Enhance your betting or casino campaigns by incorporating these aspects into your creatives! And if you need expert support, reach out to 888STARZ Partners – we provide first-class creatives for all our products
 
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How to Attract Betting Traffic through Google UAC

Mobile traffic very important for generating app installs today. In this regard, Google UAC (Universal App Campaigns) became one of the most popular traffic sources. To start promoting apps and generating leads, follow these tips:

✅ Use a trusted account:
A well-established and trusted account will help you to avoid unnecessary bans and give you more flexibility in your actions.


✅ Stock up on apps:
Choose an app format. We provide personal PWA apps and native apps, including APK and WebView apps for iOS to all our partners (upon request).


✅ Prepare a bank card:
As for payments, use individual cards, and link no more than two Google Ads accounts to one card.

️‍✅ Use an anti-detect browser and proxies:
These services are essential when working with purchased Google Ads accounts to reduce the risk blocks.

✅ Track your ad campaigns:
Trackers are required for analytics and betting campaign optimization. Use software like Firebase or AppsFlyer to measure interactions and conversions.


✅ Prepare creatives:
Static graphics, animations, and videos are all required for effective advertisement. While making Betting creatives, keep GEO in mind and consider the demands of your target audience.


✅ Set a budget:
Plan your investments to prevent any risks during the Google campaign optimization process.

✅ Start with tests:
Run test campaigns to evaluate early outcomes and minimize wasteful investment.

Google UAC is an excellent source for driving Betting traffic to apps! Ready for a successful launch using UAC or other tried-and-true methods? Then, immediately contact your personal manager at 888STARZ Partners and begin pushing your ad campaigns to the top level!
 
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What is a postback in affiliate marketing?

A postback URL is an integration between the servers of an ad network and a tracker. It’s a technology that automatically notifies an affiliate program, ad network, tracker, or CRM about an important event related to an offer. For example, when a user makes a purchase, creates an account, or performs another key action.

Think of it as a digital note sent by the advertiser’s server to inform your system about the target action. This data is sent through a special postback URL containing macros. These macros are then replaced with real parameters, such as a click ID, conversion status, or payout amount.

Postback helps affiliates properly track and transfer information between platforms, significantly simplifying the process of analyzing performance and optimizing ad campaigns.

Why postback is useful:
  • Transparency and accuracy:
You always know what’s going on with your offers.
  • Process automation:
No need to manually check every conversion.
  • Convenient data tracking:
All conversion data is collected in one place, making analysis and decision-making easier.

As you can see, postback simplifies campaign performance control by tracking every conversion. At 888STARZ Partners, we value transparency and offer custom postback setup to ensure accurate tracking and no conversion shaving. For more details, contact your personal manager!

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How to promote casinos in Tier 3 GEOs

Tier 3 refers to countries with low standards of living and weaker economies. This tier encompasses a massive population, mainly from regions like Africa, South Asia, the Middle East, and Latin America. Despite the poor economic performance, one of the main benefits of launching ad campaigns here is the low cost of traffic. To successfully promote casino offers in Tier 3, keep the following points in mind:

Welcome bonuses: Focus on casino bonuses such as free spins, cashback, and first deposit, as these tend to perform best.

Simple offers: Make sure the offers are as easy to understand as possible for the target audience, with easy conditions to meet.

Localization: Adapt your creatives to the local culture and language, considering local preferences (like popular festivals and holidays).

Mobile traffic: Most users in Tier 3 play casino games on mobile devices, so ensure your ads are optimized for various smartphones and tablets.

Payments: Due to potential challenges with payment infrastructure, it's important to make sure players can easily make deposits and withdraw their winnings.

⚖️ Legislation: While some countries in these regions have strict regulations on gambling, this is more the exception than the rule. You can confidently target India, Bangladesh, African countries, and more.

Tier 3 is a growing market where major players in the vertical of affiliate marketing are making inroads, including us at 888STARZ Partners! Do you want to start promoting casino offers and earning profits with us? Get in touch with your personal manager today!


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