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Hi Dr Evil. I have been using the explained or animation video to do the marketing for the past one year. I can say that it has always worked out for me. I was able to read a few tips that one need to follow when coming up with a video for marketing purposes. In that article, the marketer explains that it is always important to come up with a video that not only delivers the message but also entertains the viewers. This is the reason I have stuck to animation because it just delivers both.Recently I notice that there are two types of sales video. First one is explained or animation video and the second one is explanatory or shelf presentation types. What do you think what is suitable for video marketing?