I'm trying to get my facebook pixel to work on clickbank using their Integrated sales reporting. Originally I tried to use the "Facebook conversion pixel" option. I put my pixel_id in as it says, but it never fired once. I checked the order form page and it would insert some facebook pixel code, but it throws an error.
I then switched to using the plain "Tracking Pixel" using the <img> link that facebook gives inside of the <noscript> tags.
So for Add To Cart I put "https://www.facebook.com/tr?id=PIXEL_ID&ev=AddToCart". This goes on the order form page. This has been firing correctly from what I can tell. AddToCart conversions are showing up on facebook.
For purchase I put "https://www.facebook.com/tr?id=PIXEL_ID&ev=Purchase&cd[value]=0.00&cd[currency]=USD" on the Order confirmation page. I've gotten a bunch of sales but it hasn't fired a purchase pixel back to facebook once. I tried with and without the extra values after purchase, neither worked.
Does anyone have any idea why the add to cart works, but purchase doesn't?
I then switched to using the plain "Tracking Pixel" using the <img> link that facebook gives inside of the <noscript> tags.
So for Add To Cart I put "https://www.facebook.com/tr?id=PIXEL_ID&ev=AddToCart". This goes on the order form page. This has been firing correctly from what I can tell. AddToCart conversions are showing up on facebook.
For purchase I put "https://www.facebook.com/tr?id=PIXEL_ID&ev=Purchase&cd[value]=0.00&cd[currency]=USD" on the Order confirmation page. I've gotten a bunch of sales but it hasn't fired a purchase pixel back to facebook once. I tried with and without the extra values after purchase, neither worked.
Does anyone have any idea why the add to cart works, but purchase doesn't?