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CPC or CPM For Facebook Ads

For Facebook advertising, I love CPC over CPM. Because Facebook is the big social media than any other which means Facebook has lots of traffic. So for this sense, there are less amount of time to run out of your money and have few clicks from Facebook. So it's a wise decision if you run your CPM basis for Facebook.
 
CPC is costly but targeted. CPM is cheap but less targeted. Beside as FOX said social media contain huge amount of traffic so go for CPC.
 
I do love CPM for Facebook ads. If you know how to reach your targeted visitors then you will get targeted leads even spending only two cents ;)
 
You should select your target CPM when you want to quickly promote the brand of the business to a large number of users. The objective of the CPM is exposure "distributions". and You should choose a CPC bid if your goal is the conversion rate conversion, ie customers with specific actions to your ad, click on the site, buy products ;)
 
The best way
U start with cpc
Until u figure out how much the ctr of the add copy
Then u do the math and see if cpm is good for u or not
Good luck
 
Regarding Facebook, CPC type in best.
Facebook have million post in minutes and you can wipe out money with seconds without observation.
CPC target correct peoples and deliver results.
 
MI
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