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Frequently, more sophisticated anti-spam methods used by ISPs use a "point system" that identifies trigger phrases commonly used by Spam. If an email goes over the "points" it is filtered out, and is never delivered to a customer.
Some of the more commonly used phrases that ISPs and mail clients filter out include:
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Subscribe
Earn $
Discount!
Eliminate Debt
Double your income
You're a Winner!
Reverses Aging
"Hidden"
Information you requested
"Stop" or "Stops"
Lose Weight
Multi level Marketing
Million Dollars
Opportunity
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Amazing
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Promise You
Credit
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There are other problematic phrases that can trigger some Spam filters, or start adding "Spam points" to emails sent out, and should be avoided. These include:
Act Now!
All New
All Natural
Avoid Bankruptcy
As Seen On…
Buy Direct
Casino
Cash
Consolidate Your Debt
Special Promotion
Easy Terms
Get Paid
Guarantee, Guaranteed
Great offer
Give it away, Giving it away
Join millions
Meet Singles
MLM
No cost, No fees
Offer
One time
Online pharmacy
Online marketing
Order Now
Please Read
Don't Delete
Save up to
Time limited
Unsecured debt or credit
Vacation
Viagra
Visit our web site
While Supplies last
Why pay more?
Winner
Work at home
You've been selected
Using quotation marks, dollar signs and exclamation points in subject lines will frequently trigger mail filters, as well as using all capital letters (shouting). You should also never put a toll-free number in the subject line, since that will also cause your email to be filtered out by many Spam filters. And never use a font size larger than 2+, or you could trigger some Spam filters.
Please be aware that the above lists aren't meant to be comprehensive, and only identify some of the more common words and phrases that trigger Spam filters. One way to check? Send an email to yourself and some select friends (such as other Internet-based marketing moms) with Spam filters first, before sending it out to your customers, and see if it makes it through. Or, go out and buy one of the better software programs that will highlight words that could be identified as Spam. If you depend on email marketing to bring traffic to your web site, it is well worth the investment.
I have to give credit to PushSend for posting this on his Mailer forum. At the bottom of the post I see he got it from internetbasedmoms.com I thought this post may help a few guys here.
Some of the more commonly used phrases that ISPs and mail clients filter out include:
Free!
50% off!
Click Here
Call now!
Subscribe
Earn $
Discount!
Eliminate Debt
Double your income
You're a Winner!
Reverses Aging
"Hidden"
Information you requested
"Stop" or "Stops"
Lose Weight
Multi level Marketing
Million Dollars
Opportunity
Compare
Removes
Collect
Amazing
Cash Bonus
Promise You
Credit
Loans
Satisfaction Guaranteed
Serious Cash
Search Engine Listings
There are other problematic phrases that can trigger some Spam filters, or start adding "Spam points" to emails sent out, and should be avoided. These include:
Act Now!
All New
All Natural
Avoid Bankruptcy
As Seen On…
Buy Direct
Casino
Cash
Consolidate Your Debt
Special Promotion
Easy Terms
Get Paid
Guarantee, Guaranteed
Great offer
Give it away, Giving it away
Join millions
Meet Singles
MLM
No cost, No fees
Offer
One time
Online pharmacy
Online marketing
Order Now
Please Read
Don't Delete
Save up to
Time limited
Unsecured debt or credit
Vacation
Viagra
Visit our web site
While Supplies last
Why pay more?
Winner
Work at home
You've been selected
Using quotation marks, dollar signs and exclamation points in subject lines will frequently trigger mail filters, as well as using all capital letters (shouting). You should also never put a toll-free number in the subject line, since that will also cause your email to be filtered out by many Spam filters. And never use a font size larger than 2+, or you could trigger some Spam filters.
Please be aware that the above lists aren't meant to be comprehensive, and only identify some of the more common words and phrases that trigger Spam filters. One way to check? Send an email to yourself and some select friends (such as other Internet-based marketing moms) with Spam filters first, before sending it out to your customers, and see if it makes it through. Or, go out and buy one of the better software programs that will highlight words that could be identified as Spam. If you depend on email marketing to bring traffic to your web site, it is well worth the investment.
I have to give credit to PushSend for posting this on his Mailer forum. At the bottom of the post I see he got it from internetbasedmoms.com I thought this post may help a few guys here.
