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The Evadav Team is wishing everyone a merry christmas!
Hello, Evadavers!
The Christmas Race by our One-Stop Best Traffic Shop starts in 3 ... 2 ... 1 …
Get 5% Back From Your Ad Spends For The Whole Holiday Season!
What do you need to do:
- Go to your account;
Fund your account with our Christmas promo code Eva2022 by January 10th and get $50;
- Hurry up! Bonuses are limited and available to the first 100 lucky ones;
- Launch and scale your Ad Campaigns;
- Receive up to 5% of your advertising spend at the finish of our Race;
At the end of the race, we will add bonuses to your balance within 3 working days after request. You must contact us by email support@evadav.com. The subject line should be «Evadav Christmas Race Cashback».
Start my Race
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I want to top up with 1000 $ how much will I get?
Maximum profitable traffic monetization
the guideline for publishersThis magical New Year festive period is the best time to make a resolution, isn’t it?
We’d like to give a promise to all our publishersfor the next year – even more profit, traffic maximum monetization and the best offers from our EVADAV ad network.
And to make it real, we share with you a unique guideline for publishers which will help you to:
- discover traffic monetization secrets
- get the most valuable information on how to earn: starting from CPA top rates and up to the best converting traffic sources
- learn in details the main tendencies of the upcoming year
- get insider’s information on Evadav ad formats for even better results.
Download our new guide, read it and implement recommendations. We wish you to meet the New Year fully equipped with knowledge and money!
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Top verticals, geo, and the most profitable offers of this winter season from Evadav
Nothing’s more important than growth and development. We know it, you know it, all successful companies and partners know it.
So it’s time to remind you of the most significant system updates we’ve issued on evadav.com in 2021, you, advertisers, should definitely be aware of and use them while setting up ad campaigns to get even higher conversions and results.
The most crucial updates:
1. We’ve enhanced the security and safety of personal data in our ad network due to the integration of two-factor Google authentication.
2. We’ve realized a new version of API 2.2 due to which you can set up recommended and maximum bids in two clicks.
3. Created and launched the referral program and loyalty systems for advertisers, so that you can earn even more, getting even more tools.
4. Added new payment methods: 40+ payment methods are available to you from any place in the world.
5. To avoid budget overrun we’ve created the option of daily limits on leads quantity.
6. Finalized the section of creatives’ stats for your ad campaigns optimization and better creatives’ scaling.
7. Updated the rules for black and white lists: now you can exclude separate sub-sources at a level of each zone.
8. And last but not least: launched Premium Push, In-page, Popunder traffic for even better conversion and results.
Plans for system upgrades in 2022 are huge, therefore growth and development with us are guaranteed!
The most effective verticals of winter 2022
What can be better than updates and enhancement of working tools? Only top geo and verticals – up-to-date and working best for you and your wallet.
And sure, the most profitable offers of the season are waiting for you in the Evadav ad network! Be ready to start the most fruitful campaigns of the winter 2022 season rich in holidays and big events.
Wake up and let’s go get cosmic profit, cause the traffic now is exactly what one needs.
What verticals are top now and what ad formats do they fit?
The volumes of popunder and in-page traffic in 2021 grew by 30% in the Evadav system. Moreover, we’ve recently released the option of Premium traffic, which gives even better results. Traffic CR has grown along with it.
As we can see, dating is leading and growing with each year in all formats, and no wonder. Losing other entertainment such as traveling, dining outside, and even e-commerce due to delivery issues made it easier for users to switch to social media. They have more spare time and they are ready to spend more money on online dating. Moreover, Valentine’s day is approaching – the day when a lot of people may feel the most vulnerable and lonely and they seek for a company to brighten up this period.
Sweepstakes traditionally work well with popunder and in-page traffic, however, there are few changes in preferable prizes among users. For instance, the iPhone lost its popularity while cash rewards and other products hit the top. We can also see that the best results are shown by context-relevant offers of lotteries during holidays.
Betting and gambling will even more actively show great results this season, because this February 2022 Beijing Winter Olympics will take place. Huge amount of fans will be watching hockey, figure skating, biathlon and, sure thing, they’ll be making bets. Therefore these verticals are good at almost any format.
Crypto. Considering the current uncertain pandemic and lockdown situation cryptocurrency vertical joins the above mentioned list. We already observe this tendency and recommend testing crypto-offers.
According to current tendencies we can say that Utilities and Software will be holding their positions in push-traffic and native ads.
Create unique evadav creatives your audience won’t miss out on.
For instance, antivirus is especially in demand in Tier 1 countries. Users from these countries care about security and safety during the winter festive season the most. Norton AntiVirus utility will be to the point as it protects devices from viruses and hacks.
Also, we can observe the growth of audience interest in downloading apps, games, etc.
Devices start working slower or don’t work properly and the software as CleanMyMac and similar ones, which clean and fasten devices’, will be actual as never before.
Ecommerce shows itself especially great with in-page and native formats. 2021 became a new round of development for electronic commerce. Most of the sellers and customers transferred to online shopping due to coronavirus pandemic prolongation. As traffic volumes are growing new offers appear.
Based on the above mentioned data it’s worth using time-proven verticals for a good earning. However, we recommend not to miss out the opportunity of testing new verticals which are rapidly growing: Crypto, Cybersport and NFT. We’re sure the results won’t take long.
Geo to be considered this winter
It’s not obvious, which geo are fruitful and which ones are not. Thus we decided to shed light on this crucial part of settings.
Top Geo:
When it comes to push and popunder formats, you can definitely profit if you target Russia or Brazil – these countries show great growth since the pandemic started and placed top positions. Though advertisers amount continues to grow and it enhances the competition and rates accordingly.
Mexico and Columbia work well with in-page ads.
And the most popular geo working with all formats for dating vertical are USA and Tier 1 countries.
Winter lowers the efficiency of several geo: India and Indonesia in native and popunder, and German and Italy – in push. Test these zones properly before you launch your ad campaigns. But, unique offers in India can work with the lower payouts, it needs to be tested.
Don’t worry if your favorite zones don’t work as usual, they will recover the soonest. And at the moment you better test new offers, geo. It’s time to discover new working schemes.
What tools are better be used
Keep in mind, your favorite settings may not bring you desired results. Develop an alternative plan – new zones, you can test and launch new evadav campaigns on. And be ready to eat that frog if you want to get results.
Don’t forget great results shown by automated rules in 2021 – it’s a unique tool helping to grow the conversion and avoid budget waste.
And along with black/white lists and postback your campaigns can gain decent results.
Evadav recommendations:
1. The most popular cross-format verticals in 2022 are still Dating, Ecommerce, Gambling and Betting. Therefore use classic to get good profit.
2. New verticals such as Crypto, Cybersport and NFT will be expanding, therefore you better consider them and start testing them now.
3. We forecast popularity growth of in-page and popunder traffic (which we’re actively improving). Thus in 2022 you, our dear evadav advertisers, will have even more opportunity to work with quality and converting traffic at a lower price.
Stay tuned, test time-proven and new verticals, don’t be afraid to step out of your comfort zone – it’s the place where new opportunities and rapid growth live.
Should you have any questions – we’re always ready to answer them and assist you 24/7.
Launch campaigns right now with Evadav!
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Trackers as an effective automation tool
If you’re working with digital ads, then you know how crucial it is to plan campaigns properly and cut non-effective ads off. And doing it manually, especially when ads are more than 2-3, is too complicated and time-consuming.
To automate and simplify advertisers’ work, one should use trackers, which provide detailed analytics and compile data necessary for a decision whether to stick to certain ads or not.
In this article, we’ll break down all the required information about trackers for easy work with traffic. Do you need them? Let’s get to know it.
Join those who already work and earn with Evadav!
What are trackers?
Tracker is a program automating ad campaigns’ data collection, processing, and analysis. Most trackers are not limited to these functions, but have additional features like splitting your traffic to hide it from moderators (show your target audience one content and to platform moderators - another one) or banning bots.
Trackers can be:
- Cloud
They are on the owners’ service side. High data rate and no need to know technical specs to set it up.
Server
Are being installed on the customer’s hosting or server. Benefits: prompt response, unlimited traffic volume, data is saved on your server automatically.
Server trackers are cheaper and beneficial for those who work with big traffic volumes. And cloud trackers are more functional and efficient.
Trackers’ main functions:
– incoming and outcoming traffic tracking;
– split-testing;
– user data collection;
– landing pages and pre-landers work tracking;
– blocking bots;
– analyzes the efficiency of offers, creatives, ad campaigns, and ads.
These are the basic functions, even for free software. However, most trackers include many other useful features which not only analyze ads but also make the whole work simple.
Why do advertisers need to use trackers?
A good tracker will allow you to automate routine and free your time. You’ll be able to:
- Check bundles’ efficiency. Tracker collects data from all added sources, compares efficiency and conversion. All analytics are in one interface. You only need to compare.
- Get maximum profit. You’ll be able to split and redirect traffic on different offers, to raise a conversion. Splitting is available in terms of language, geo, operators, OS, etc.
- Redirect traffic in two clicks. You don’t need to stop ad campaigns to redirect traffic or change the partner system. All can be done inside the tracker.
- Set up automatic change of partnership system. If you reach the lead limit in one partner system, the tracker will redirect traffic on the same offer in another partner system.
- Run tests. To define ad campaign, creative, or landing page efficiency.
It’s a useful, practical, and very handy software that makes the work of Evadav advertisers easier and faster.
Proven top trackers with a discount form Evadav
We’ve made a selection of reliable and functional trackers for you, our advertisers, to pick from. With each of these trackers we’ve set up fast integration just in two clicks. Go to “Traffic Sources” and find our ad network. Also, get a discount with promo code Evadav.
1. Adsbridge
Price:
from $29 to $799. Trial version - 14 days.
Benefits:
– creating and managing ad campaigns in one tab;
– multi-level report system available in real-time;
– report settings: you can switch unwanted parameters off;
– the platform allows working with big traffic volume;
– tracking frauds, bots, etc.
2. AppsFlyer
Promo code gives you:
Discount up to 50%.
Price:
Individual calculation with a manager
Benefits:
– free package available;
– operation high speed;
– one of the leading trackers;
– full tracking functions set in a free package.
3. Bemob
Promo code gives you:
25% discount when paying for a month.
Price:
from $49 to $499. Trial version - 3 months.
Benefits:
– split-testing is available;
– traffic tracking and distribution;
– domain redirecting;
– real-time reports;
– tracking mobile campaigns;
– easy to use.
4. Binom
Promo code gives you:
40% discount with the payment for the first month.
Price:
$69 per month. Trial - 14 days.
Benefits:
– one of the fastest trackers. One-click is processed in 5-7 ms;
– reports are loaded almost instantly;
– functions are constantly being updated;
– tracker processes big volumes of data quite well;
– tech support works around the clock.
5. Funnelflux
Price:
$99 per month. The first month costs $1.
Benefits:
– fast stats;
– can track without cookie;
– can add an unlimited amount of domains;
– precise data;
– reports can be adjusted up to you;
– you can integrate service with optimizers.
6. Keitaro
Promo code gives you:
Discount up to 50%.
Price:
from $25 to $70. Demo-version is available.
Benefits:
– 30 filters for traffic distribution;
– own landing pages and offers editor;
– protection from bots;
– cloaking is available;
– flexible settings;
– full-featured API.
7. Kintura
Promo code gives you:
Discount up to 50%.
Price:
from $199 to $999. Demo-version is available for one month.
Benefits:
– incoming data fast processing;
– evaluates user’s behavior;
– unloads data instantly;
– adapts to any vertical;
– tech support around the clock.
8. Landingtrack
Promo code gives you:
Discount 20% for 2 months. 1 free month if you buy 6 months. And 3 free months - for 12 months purchased.
Price:
from $49 to $499. Demo-version is available in each package.
Benefits:
– all ad campaigns can be automated;
– real-time analytics;
– split-testing is available;
– you can share access to the tracker with your team.
9. Octotracker
Promo code gives you:
30% discount if you pick the “Profi” package and pay for the first month.
Price:
From RUB 2 400 to RUB 8 5000.
Benefits:
– powerful analytics system;
– traffic quality control is available;
– all analytics in one place;
– financial analytics available;
– works with all popular CPA networks.
10. Peerclick
Promo code gives you:
$50 on your balance.
Price:
from $99 to $649. Free version of 100 000 events.
Benefits:
– protections from bots and moderators;
– low price;
– high processing speed - up to 1 mln clicks per day;
– you can work with mobile traffic.
11. Redtrack
Promo code gives you:
Discount up to 50%.
Price:
from $49 to $1119. Trial - 14 days.
Benefits:
– you can create several filters flows for one ad campaign;
– choosing redirect scheme after the transition to a landing page is available;
– conversion limits can be set up;
– easy to use, user-friendly interface;
– guidelines for most partner systems are available.
12.Theoptimizer
Promo code gives you:
69% discount on the first month.
Price:
from $199 to $699. Trial - 7 days.
Benefits:
– integrates with many popular trackers;
– easy to use;
– fast working speed.
13.Thrivetracker
Promo code gives you:
30% discount if you purchase 6 months. Promo code EVADAV30.
Price:
from $44 to $799. Trial - 14 days.
Benefits:
– low price on basic subscription;
– supports up to 50 traffic sources;
– reports can be detailed on criteria;
– split-testing.
14. Voluum
Promo code gives you:
Eternal discount of $10 for Discover package and $20 for Profit one.
Price:
from $89 to $499.
Benefits:
– easy to use;
– regular updates;
– SSL tracking;
– processing high speed;
– real-time statistics update.
15. Zeustrack
Promo code gives you:
Discount up to 50%.
Price:
$499 and $899/month. A trial version is available.
Benefits:
– no limits on clicks amount;
– landing pages are saved in the cloud;
– you can modify access levels;
– integration with third-party websites.
Every tracker has strong and weak sides.
We recommend testing several of them to choose what is optimal and useful for you. It’s possible as most services have trial versions.
Leave your ad campaigns’ efficiency to Evadav and get quality traffic at fair price!
Here is Voluum example on how to start using tracker
We’ve created a manual for a better understanding of how to set trackers up. Voluum tracker will be set as an example in this text, but the principles of other trackers are the same. The difference is only in interface.
Setting Voluum up:
1. First, create a traffic Source. For this:
1.1. Open “Traffic Sources”.
1.2. Click «Create» and then select the “Traffic Sources” option in the drop-down menu.
1.3. Pick Evadav from the list.
1.4. Click «Next».
1.5. Set additional options according to your needs and click the “Save” button.
2. Now go to “Campaigns” and click the “Create” button. Select “Campaign Simple” or “Campaign Advanced” in the drop-down menu.
2.1. In the opened form pick the traffic source you’ve just created in the previous step.
2.2. Enter the name of the campaign in the “Campaign name” text field.
2.3. Select the workspace type in the “Workspace” menu.
2.4. Pick a lander (optionally) in the “Landers” menu.
2.5. Choose your offer in the “Offers” menu.
2.6. Click the “Save” button.
2.7. Click the “Copy” button.
2.8. Click the “Done” button.
You’ve completed setting Voluum up.
Now go to the Evadav account.
Set it up in Evadav:
1. Open “Campaigns” section.
2. Click the “Create” button.
3. Enter the name of the campaign in the “Campaign name” text field.
4. Paste URL link that you’ve previously copied in Voluum in “Target URL” text field.
5. Upload your creative and enter ad campaign other details.
Evadav tip: Conversion transferring from tracker to our Evadav ad network will help you to get more relevant traffic. Automatic sort out process to black and white lists will allow you to raise ROI more than in two times as a result of our tests. And automated rules option will enhance traffic flow optimization. Therefore we recommend not to ignore these tools.
6. Select geo.
7. Provide a bid value.
8. Click the “Create” button.
Now The traffic that Evadav provides will be directed through Voluum to a destination that you have set in Voluum.
Every software has its manuals and guidelines and it will help you with fast and easy settings. But, overall, the interface is user-friendly.
Do advertisers need a tracker? Our answer is YES. Even though you don’t have many ad campaigns and you are just starting your way, you definitely need to use a tracker.
It’s not only a routine automation, but also a full and detailed stats about your campaigns. And the more you know about your traffic, the less money you spend on testing and the higher conversion will be..
Start your work in the most promising ad network right now – Evadav invites advertisers to cooperate.
Advertise with Evadav!
Raising profit recommendations from Evadav experts
An active dynamics of social and commerce processes in digital has created an ideal environment for advertisers. New products enter the digital market following technologies and social tendencies. They change the balance of vertical’s popularity and conversion rates.
In this case, staying a calm watcher and relying on old schemes is a road to failure. Conservatism is good only within reasonable limits. To help you, our advertisers, the Evadav team offers a brief forecast with the review of trends, offers, and verticals in affiliate marketing in 2022.
If you are going to test yourself in affiliate marketing, start easily with Evadav.
Where to search traffic in 2022?
Epidemic COVID-19 pandemic and social transformation to remote forms of interactions connected with it naturally stimulated the growth of technologies and communication channels (which have been already in demand). And, to our opinion, the major expectations from affiliate marketing this year are closely connected with them.
Social networks
It’s easy to explain the growing popularity of social media: they are naturally transforming from a communication spot to a handy marketplace, with a warmed-up audience willing to pay. It’s easy and profitable to direct it on desired offers.
Influencer marketing, microblogging
Microblogging is an unfolding trend. Набирающий силу тренд – микроблогинг. The promiscuity of top bloggers ready to promote anything is getting annoying.
- Observation: public often gathers around expert channels with limited reach, but with strong thematic skills.
Considering deal prices of top opinion leaders, a narrow focus ad campaign from a small blogger, but with a warm audience, and at a lower price became a pot of gold for an average arbitrage manager (the majority of them).
Chat-bots
We’re impressed with the pace communicative robots surround us with. It’s not an exotic option to simplify tech support work anymore, virtual helpers more often become the main income channel of arbitrage managers.
- Stats: 69% of website visitors prefer chat-bots to live support. The reason – replies speed.
Yeah, CTR (click-through rate) doesn’t break records, however, the variety of options and reasonably low costs for connection make the chat-bots a genuinely profitable tool as the demand for instant replies rapidly grows.
This friendly artificial intelligence shows the best results in offers with active traffic, for instance, microcredit, adult, and dating.
Video-content
This trend is not new, but it’s still far from the top. We truly believe that Evadav advertisers will pay attention to this format’s potential.
-Fact: at the peak of quarantine most video hostings lowered content quality on purpose to maintain a stable work of servers. There is traffic for sure.
Information volumes grow constantly and video ads, as an efficient and versatile channel, win the fight for users’ attention. It’s easy to explain: dynamic image carries a signal charge that is not available to average sound, picture, and text.
It’s profitable for advertisers to use video ads, as it allows them to get to the point of the offer where a potential lead will not want to spend time reading text or watching images.
- Research: a website with prevailing video content is effective in keeping visitors’ attention.
Promoting offers with the help of video is a fruitful strategy. YouTube, Instagram, TikTok, and Pinterest: the rabbit hole of traffic where proactive advertisers will catch the luck in 2022.
“Don’t forget that we also work with verticals and offers which don’t match with video formats, social media, etc. We recommend writing to Evadav personal manager to try new traffic sources in 2022, he will assist you to target your ad campaigns properly”.
Homyuk Yana,
Head of advertisers department Evadav
Audio marketing
The question is not whether SEO will commit to audio and voice search, but when it will happen? Here, in Evadav we think it’ll happen very soon. At the moment the parity with classic requests is kept, however, attentive masters willing to pour traffic with maximum profit have already started changing the promotion strategy considering the public’s actual demands. That’s the way to advertise, there’s money.
Voice search
Less text, more sounds: people are more likely to use their voice to browse. According to statistics and looking at requests dynamics voice search is ahead of other request forms and by 2024 8 from 10 visitors will submit their requests remotely from their devices.
- Fact: Google has presented language dialog modal LaMDA in spring 2021.
This innovation will allow users to interact with the app not only with the help of text and voice but also with the help of media files, refining search conditions to the max. Keep an eye on this tendency in 2022.
Podcasts
Podcasts and audio apps can’t be called a new format, but the hype around ClubHouse showed the great potential of the niche.
Influencer marketing will shift more and more to the side of small communities and advertisers are better to stay close to authority figures gathering audiences.
Email send-outs
Cold spamming is still not actual, but hot or at least warm send-out with the maximum personalized offer at a right time will be to the point. At least, experts often claim this format to return its actuality.
- Evadav tip: you have a business, but you have a small clientele? Join us, we’ll help you out with the advertising!
Sure a quality base that will be regularly sorted and filtered out and thought through send-out schedule is a must. Nobody told us it would be easy. However, the game is worth the candle, and the growing conversion rate in this direction is encouraging.
Ads formats
Classic push and in-page
Everyone uses push formats. The level and thematics of the source don’t matter, nowadays every ethernet resource tries to make every visitor subscribe to attack him/her with push notifications further.
Run campaigns with Evadav – higher ROI from the first month after registration!
Leaving the banner blindness zone they offer, buy, send messages turning from annoying into non-visible sources of actual information.
- By the way: in-page format popularity is connected with push reincarnation, as an attempt to add drive and increase conversion of a classic ads format.
Pop-under
Sure, we haven’t forgotten pop-under. The further, the more reputation this format gets.
Pop-under format is simple, costs less than native and context ads, has a wide reach, no matter what to promote, and works stable on any device. Unlike push format.
By the way, the Evadav team has launched Premium Pop-under, Push, and In-page traffic – conversions and ROI are higher.
“Based on our advertisers’ experience we see that in-page is taking over and promising good profit. Consider this format in 2022”.
Homyuk Yana,
Head of advertisers department Evadav
Run campaigns and get even more profit!
Technologies are everywhere
While users are only getting new searching experiences, advertisers must start using the new strategy as the war for the top position in search engines is endless. New technologies and algorithms fan the flame of the fight for traffic. In 2022 Evadav recommends considering the following directions.
Multitask Unified Model (MUM)
The update from Google, allowing to get a maximum detailed response without a need for additional search.
Note: производительность нейронной сети MUM neuron network efficiency is 1000 times higher than the BERT algorithm launched a couple of years ago.
You can see the pace of search technologies development and the importance to be in trend. Innovation promises to be super handy for its users, therefore publishers improve their websites so that MUM would not leave them behind. And that means that more quality and relevant traffic awaits our advertisers.
Campaigns automation
Affiliate marketing moves with the progress and the transition to automated setting and control regimes for campaigns are not a fantasy about the future, it’s a reality. Here is what you can rely on AI in 2022:
- traffic redistribution between creatives and campaigns;
- independent search of problem platforms, geo and budget distribution between zones according to conversion performance;
- several campaigns parallel setup;
- search and automatic distribution of bids without a master 24/7;
- submitting orders to fix money flow, change geo, buy profitable leads.
We are sure that an experienced advertiser can do this manually. But time is crucial. Using artificial intelligence helps us to manage several campaigns effectively.
As a result: if a drawdown occurs the system’s fast reaction will lower the loss to 10-20%. On the other hand, profit potential grows significantly with the help of AI. It’s the right road to scaling, our friends.
VR/AR – the future in the present
One more topic in addition to AI development in affiliate marketing – technologies of virtual and augmented realities. Besides this technology has a bright future you should not expect its massive takeover on the consumer market in the nearest future.
- Fact: only 1-2% of those who are not afraid of the cost of VR/AR devices and their dependence on outlying devices own such gadgets.
Though the market grows and it’s a fact. For instance, there are a lot of iGaming software developers, and such brands as NetEnt and Microgaming are working on slots and roulette where everyone using a VR/AR headset can observe dealer’s work, watch the spin of a wheel and a ball, can see own hands on a virtual board with playing cards without leaving own room.
It’s hard to tell how far this new reality will take over the market in 2022. But there’s no doubt that under wise control, this niche promises a big profit from ads. And, sure, those who will be first will take it all.
Couple of words about obvious: native ads and mobile traffic
Native ads are a potentially endless source of traffic in the age of users annoyed with banners and push formats. The best thing is that now and in the future it will organically profit in every vertical. You just need to give up classic templates and start using, for instance, click-rotating creatives. It’s a safe bet in wise hands at any year A.D.
- Interesting observation: even your granny uses social media such as Facebook, Skype on her smartphone. It’s better than any stats showing the demand for mobile traffic.
The offer’s profit and vertical actuality won’t cost a thing if you won’t take care of those who see the world through pocket gadgets. Such an audience is more than a half in a network.
Do you want to earn even more?
Keep on adapting campaigns to smartphones. No doubt, it will be on-trend in 2022.
Run campaigns with Evadav right now!
Top verticals in 2022
So we’ve figured trends out. Now let’s talk about verticals that will be on-demand in 2022 according to evadav.com.
Adult – eternal classic and its popularity grows with the need to avoid real communication. Sure, it’s a top.
Nutrition. New strains, new health issues mean new requests and volumes in this vertical. Rude, but it’s the reality.
E-commerce. All that makes a home cozy is going up. Goods for active leisure abroad probably won’t succeed. This niche demands a proper analysis.
Betting: 2022 promises a pot of gold. See yourself: Beijing Winter Olympics, Finland Hockey League, Europe final League and UEFA champions league, FIFA World Cup in Qatar, and Wimbledon. Those are major events. And there are many others. Plus Cybersport is actively promoted in Russia.
Gambling. Offer rates grow along with traffic. And what else should people do at home if not gambling? Pop-unders will help you.
Finance. The crisis is everywhere. Loans and credits are the new blacks. Traffic will be only growing in this vertical on a world scale.
Dating, online. It's a promising vertical. Though there is an opinion that it can draw down due to traffic transition to social media.
Software and Utilities. If you look towards app monetization then you need to consider mobile audience needs first of all. Although traffic is stable on the desktop.
Cryptocurrency. Bitcoin locomotives created a wide path for altcoins and service systems. Great source of profit with unlimited potential.
NFT. The most vivid trend of the end of 2021 and the beginning of 2022. Although there is still no rush from advertisers. Anyway, there's a feeling that this vertical may suddenly become a gold mine.
“Trends are awesome and you should keep an eye on them. But considering the current situation, don't spend much money on experiments. We recommend spending some budget to test market innovations such as NFT, but also stick to time-proven good old verticals and formats as basics for your ad campaigns. After the drawdown of Finance and Crypto, these verticals are growing fast now. And I think they will be on top”.
Homyuk Yana,
Head of advertisers department Evadav
Top GEO
Regarding priority geo, you should first look at a vertical. Although the market leaders of 2021 India, China, Russia, and the USA are still on top in 2022.
Traffic active growth is noticed in South-East Asia – Thailand, Malaysia, Indonesia, Philippines and some regions of Europe – Finland, Germany. These dynamics will remain in the future.
What’s the result?
Summary:
- 2022 trends promise to be a profitable and exciting time in terms of affiliate marketing;
- it doesn’t mean that some verticals stop being fruitful and others such as Crypto and NFT will be on top;
- someone will need to change SEO-promotion strategy and someone will have to get to know YouTube and TikTok algorithms;
- pop-under, in-page, native ads and video content will still be on top in ad campaigns and they will continue moving banners and teasers aside.
Overall, not looking at all the chaos brought by COVID-19, world economics gradually returns its position. The main hopes of affiliate marketing are tightly connected with its reincarnation.
Make 2022 profitable with Evadav!
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This entire post by Evadav is providing loads of concise and accurate information! Actionable information. Great company!
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