How to implement server side script in my domain - S2S tracking

[Rajeshsaravanan]

How to implement server side script in my domain for Server to Server Conversion tracking (Traffic Source - Facebook).
Technical perspective from Thrive traffic source postback URL data need to transfer it to Facebook Conversion API through My domain.

 

[Graybeard]

Caution: This is just an AI example. You will have to modify it before it will function properly.

You need to relay the postback from Thrive to a new post to Facebook using their endpoint and your credentials with

$ch = curl_init();
curl_setopt($ch, CURLOPT_URL, "https://graph.facebook.com/v13.0/{$pixelId}/events");
curl_setopt($ch, CURLOPT_POST, 1);
curl_setopt($ch, CURLOPT_POSTFIELDS, http_build_query(array(
'data' => json_encode(array($data)),
'access_token' => $accessToken
)));

start here: Conversions API | Facebook
more specifically: Using the API - Conversions API - Documentation - Meta for Developers
Or you could hire an experienced Facebook Developer

<?php
// Receive postback data from Thrive
$thriveData = $_GET; // Assuming data is sent via GET parameters

// Extract relevant information
$eventName = $thriveData['event_name'];
$value = $thriveData['value'];
$currency = $thriveData['currency'];

// Prepare data for Facebook
$data = array(
    'event_name' => $eventName,
    'event_time' => time(),
    'user_data' => array(
        'client_ip_address' => $_SERVER['REMOTE_ADDR'],
        'client_user_agent' => $_SERVER['HTTP_USER_AGENT']
    ),
    'custom_data' => array(
        'value' => $value,
        'currency' => $currency
    )
);

// Send data to Facebook Conversion API

$accessToken = 'YOUR_FACEBOOK_ACCESS_TOKEN';
$pixelId = 'YOUR_PIXEL_ID';

$ch = curl_init();
curl_setopt($ch, CURLOPT_URL, "https://graph.facebook.com/v13.0/{$pixelId}/events");
curl_setopt($ch, CURLOPT_POST, 1);
curl_setopt($ch, CURLOPT_POSTFIELDS, http_build_query(array(
    'data' => json_encode(array($data)),
    'access_token' => $accessToken
)));
curl_setopt($ch, CURLOPT_RETURNTRANSFER, true);

$response = curl_exec($ch);
curl_close($ch);

echo $response;
?>

 

[Keitaro]

@Rajeshsaravanan Do you mean sending conversions from your website to Facebook?

We recommend checking out Keitaro Tracker - we have this script integrated into the tracker, and the sending happens automatically from the tracker to Facebook upon receiving an incoming postback in the tracker from your site or affiliate network.

 

[Graybeard]

we have this script integrated into the tracker, and the sending happens automatically from the tracker to Facebook upon receiving an incoming postback in

This would be the easiest way ...