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Hello, dear affiliates!

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Contact the manager to receive your bonus.
 




By now, all of you have already heard about coronavirus or COVID-19. The massive pandemic this virus caused, affected all parts of our lives.

First of all, our health and our lifestyle - many cities and even countries close the borders, flights are cancelled and people are locking up at their homes. More than 230K people are infected and more than 9000 have died, sadly.

Second of all, of course, many people have problems with their jobs because of the action taken. Those who have such jobs which can’t be done with a laptop from home, getting fired or leave their workplaces for a few months without being paid for this. This is a very unfortunate situation.
But what about affiliate marketing? How does COVID-19 affect our niche and what is the best thing to do at the moment? Today we are going to talk about coronavirus from the perspective of affiliate marketing and hope to find out what we can do at the moment to not let our profit get lower.

Is this really THAT bad?

We all understand that such a situation is mostly not good for the market. But let’s start our review with optimism. There is always a bright side - the best example of how massive panic can increase your sales is Amazon. According to this article on BuzzFeed, people are so scared to go outside, they started to order much more from it. As a result, Amazon HAD TO hire 100.000 new employees to keep up with the demand. Also, the following Google Trends graph illustrates the dramatic change in search trends. Yoga mats and Apple Airpods were the most popular products for sale on the site. But now, as you can see, a simple toilet paper has topped them all.





Speaking of what do we people buy nowadays, obviously, they are no more interested in Airpods or yoga.

Amazon’s statement noted: “We are seeing increased online shopping and as a result, some products such as household staples and medical supplies are out of stock.”

So, we can see that some parts of e-commerce are pretty far from decreasing
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But what about other niches?

We have read a lot of different information from affiliates and bloggers about what is happening to the market right now and they all have kind of different views at the situation. But then, we found out that a total pro in affiliate marketing - Neil Patel - collected all his data about different niches to demonstrate us the real things. And we are glad to share his info with you. We picked up the most important parts but if you want to read the whole article, it is right here.
So, Neil’s agency works with hundreds of clients in different industries. They have collected all data to see the full picture of coronavirus impact on our sphere. No surprise that there are huge drops in organic traffic for almost all niches:


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Finance and news niches got extremely popular, as you can see. We bet, no one of you surprised. Media niche got hype because most part of people in the world wants to know all the updates on COVID-19. How many people are infected, how many dies, how many cured, which countries got infected and on and on and on… Of course, media resources use this opportunity and try to monetize their info. For example, The Washington Post lets people read a certain amount of content for free and then…


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...you have to pay for the rest. Of course, people will pay for access to trusted information. That’s how the media niche gets money nowadays.

Speaking of finance - we bet you have seen those banners and post like “earn money from home” or “make $500 in 2-3 hours a day”. Well, these ones work expectedly good at the moment. Many companies fire people or send them on unpaid leave. Plus it’s not safe to go outside and work there. So the population is trying to spend its way out. And making money online from home seems to be an amazing solution.

Also, we can surely say that Gambling niche experiences good times as well. Not as good as finance and media but their profit has grown too and, obviously, people that are sitting at their homes and trying to get money with online casinos made that happen
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But as for the rest niches… They all have a drawdown - some more than others but the virus affects everyone and not in a good way.

A dark time for Nutra? Don’t be sure

Of course, we can’t hide the truth - Nutra is going through a really tough time. People don’t have enough time and money to buy male enhancement and weight loss products - they are buying up food and toilet paper. Customers are not interested in amulets or clothes or any physical products from landing pages at all. But cheer up, guys. There are still no reasons to delete your campaigns and look for other verticals.


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We talked to a few affiliate experts who have been on the market for many years and have their own big teams - they all say that now is time to think in advance. Plan your campaigns and your traffic at least for the next 3-5 weeks. The quarantine will end in 1.5-2 months, people will go outside and what they will do? Think about it. Scientifically it is proven that the chance to get infected by COVID-19 is much higher if you have a weakened immune system. When the quarantine is over, people, influenced by the virus situation, will buy lots of health (and especially immune) products. And this is where Nutra comes in. As you could see from the chart above, profit in the healthcare niche has already grown by 15-16% and keep in mind that people don’t leave their homes. We bet that when the time comes, this percentage will get two or even three times higher.

But what do we do now?

If you want to be ready for the time when everyone will go out of their homes and start buying things, learn now. You have so much free time and you can easily monetize in in the future. Look for the appropriate health offers, sign up for the network with those offers, make creatives, learn more - read forums, social networks, etc.

If you can’t live without running traffic, you can try... Asian countries. Who would have thought, right? The thing is that scientists proved that once you cured of the virus, you will not get infected again. Asia was the first infected area, the spread of the virus has now lowered, people are getting cured. At the moment, there are no infected people in Wuhan, the town where it all started.
While other countries are getting infected and people there sitting at homes, Asia is almost cured and ready to buy new awesome things you offer them
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So,

what can we say in conclusion? Use this time to get ready for a massive surge in buying - learn new information, check the trends and stay tuned for more important updates!

P.S. And wash your hands
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The Ultimate Work From Home Guide During COVID-19 Pandemic

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It seems that all of us accepted the current situation in the world and started adapting to quarantine conditions. Most of the employees stay isolated and a lion’s share of them continue working from home.

However, the problem lies in unexpected difficulties. For example, an overly relaxing atmosphere at home when you have to be highly concentrated working on projects of great importance. Or family members, who always ask for your attention when you’re still on the phone. How should you deal with all these challenges?

Our team knows the most effective strategies inside out and we’re glad to share with you our experience in working productively at home. Here you go!


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You don’t need to go to work. Should you sleep more?

Probably not. You’ll simply mess your old routine up and get confused with tasks you need to accomplish. Instead of getting ready for work or sleeping more, take your free time for new practices that will fit your interests.

Think of what you always wanted to do, but couldn’t due to lack of time. Maybe you wanted to learn the most beneficial traffic sources in affiliate marketing or do morning yoga exercises? What can imbue you or bring you closer to your goals? Make up your own routine and start your day on a happy note.

End your day with a plan for tomorrow

Draw up a detailed plan in advance with all the necessary activities and affairs you have to do. This will help you confront the desire to give up (or go to the fridge 5 times an hour) because of the absence of a clear plan and a cozy atmosphere at home. In the morning with the plan in mind, you’ll wake up with the strong feeling of responsibility and start your day swiftly.

By the way, to be more focused, try to make a plan as precisely as possible with exact working hours for certain tasks. Pretend you’re not working from home. How would act at work from 9 to 6?

Designate a workspace

The best place, of course, would be a separate room - kind of a small office. However, one table in a quiet space is fine too. Make sure the Internet connection is excellent, prepare your laptop, smartphone, earphones (if you’re not living alone), notebooks, stickers, pens and calendar (or e-calendar). Remove all distracting stuff, choose a comfortable chair and set up the appropriate lighting.

You can probably be seduced by your bed and want to take a nap, so try to choose the place far from it. Some may say that they’re comfortable with working on a soft couch. That’s alright, but let’s be honest. We feel the relaxation in the places we usually loosen up, so check one more time if this really a good idea.

Finally, don’t forget to air your room from time to time to avoid headaches and fatigue. Keep it clean.


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Change your home clothes

Yes, to be productive you’d better get changed into your classic clothes even if you’re working from home! Thus you won’t feel drowsiness like you could in your lovely pajamas. It’ll set your mood to feel more businesslike and efficient.

Create a meal plan

When you don’t have designated time for lunch, it’s easy to miss a meal. So try to cook or order food in advance and set an alarm for lunchtime. Thus you’ll avoid useless deliberation of what to eat while you’re working as well as the point of hunger when you become too weak for working.
Take care of the quality of food. Healthy food (such as fruits, nuts, veggies, eggs and so on) can boost your energy, while processed food, which mostly consists of refined carbs and sugar will easily turn you into a drowsy employee.



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Use Pomodoro

The Pomodoro technique is a productivity tool for better concentration during working hours. What you have to do is to download any Pomodoro tracker app, set the timer and start working.
Here are the simple rules:

  • Start your 25 minutes work when you’re completely focused on your tasks until the bell rings,
  • Take a 5-minute break to rest. Use this time to your advantage, for example, stretch your body or browse coming trends in affiliate marketing
  • Start again your 25-minute Pomodoro and work until you finish your work
  • After every 4 Pomodoros, you can take a longer break (15-20 minutes)


This is a great tool to stay focused with no idle browsing or scrolling your social media during working hours.

However, to each his own, so feel free to set timer that fits you. Maybe you’re good at working a longer period of time (e.g. 45 and 15 minutes respectively).

Please, don’t bother me

Your beloved ones may habitually disturb you, forgetting that weekday isn’t a weekend. So your goal is to kindly explain you’re doing your job and ask them to pretend you’re not at home. Of course, you can use your small breaks to spend time together, but at any other time from 9 to 6 they’re not allowed to overwhelm you with household questions or breaking news about coronavirus.

Wait, what about children?

If you have children you know how hard it could be to calm them down and let you stay alone (especially if they’re toddlers or preschoolers). Recently you could say “Can you please leave me alone?”, but now the only possible way is “I have to work, leave the room, please”. This means you need to set personal boundaries. Kids don’t understand they’re doing wrong until you tell them (maybe more than once). Entertaining oneself is also a skill kids have to learn. So be patient!
If you have older children, you can ask them to help in performing domestic chores.

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Install Useful Software

To make you more productive, install beforehand software that’ll assist you in time management, collaboration with colleagues and management of documents. Feel free to use what’s convenient for you. Here are our recommendations:

Zoom, Skype - real-time communication in groups and video conferencing.

Google Drive - a whole variety of software, including Google Docs for text documents, Google Sheets for tables and graphs, Google Slides for presentations and so on.

Trello -keeping track of work done with online dashboards for projects and tasks assigned for all members.

Pomodoro Tracker - stay focused using the Pomodoro technique.

What to do in your spare time to stay productive?

At this difficult time, we all may face mood swings and unhealthy anxiety due to uncertainty and getting out of the comfort zone. So you need to support and take care of yourself, because our mood will also affect the quality of your work, so you should spend your free time wisely.

  • Dedicate at least 30 minutes for yourself. During this time no one is allowed to bother you. You can take your time doing whatever you like, whether you’ll take a bath with sea salt, meditate or read a book. This is extremely important for your psychological health because being always with someone in isolation makes you feel tired and annoyed. Human nature requires privacy for a certain period of time.
  • Stay active and do some exercises. Seems it doesn’t make sense, but regular workouts 3-4 times a week can bring you more energy. It’s true because your body becomes stronger and your brain releases endorphins - happiness hormones. Your routine can be anything you like from dancing to strength exercises with dumbbells.
  • Schedule a remote get-together session with your friends. Coronavirus can’t stop you from your habitual activities and lovely friends! You know the platforms for communication, find a couple of hours a week to talk with your friends and make yourself feel better.
  • Divide your household chores fairly with your cohabitants or spouse, so that everyone doesn’t get too stressed in the conditions of working from home and isolation.
  • Don’t work on weekends. As the work and all documents are a few feet away from you, apparently you’ll have a temptation to finish undone tasks on weekends. You know the consequences. The absence of a weekend break won’t allow you to have a complete rest from work.
  • Don’t get obsessed with news about coronavirus and the number of infected people. Instead, stay informed. Reading news once a day or even less frequently is more than enough, because you’ll for sure find someone, who is willing to talk about it in anxiety for ages.
  • Be kind to yourself. When you’re anxious or annoyed, think of what can make you happy. Maybe you’d like to learn new skills so that you can make extra money or you simply want to talk with your old friend. Listen to yourself more often in these unprecedented conditions.


The bottom line

Probably remote work during a pandemic isn’t what you planned to do, but anyway you can find the sunny side of this uncertain situation. We always wanted to be closer to our beloved ones, dedicate some time for ourselves, start a new online course and simply have a rest. All of these are available for us right now. Let’s be grateful for all we have and not to miss a chance again.
 
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Increase your profit by increasing men's... well, you know

NEW fantastic offer on the most profitable Asian geo! Meet T-MAXX - a special supplement that helps to enlarge manhood
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;)

Fun fact: even though the offer is obviously made for men, at least some percentage of customers is women that want to get more pleasure with their husbands

Payout - $32

Have you seen such a big... payout yet? The time has come - the offer is fresh and ready to be sold to Thai people right now!

♂️ And don't forget that if you have any questions, you can always contact our manager on Skype - prince94.10 and he will be glad to help you out
 
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You asked for more offers - you get more offers!

LuckyOnline is extremely glad to present you 6 NEW OFFERS in 4 European countries! So, without further ado, meet them:

PURE GOLD - skincare

Croatia - 16$

NUTRIVIX - weight loss

Croatia - 14$

Serbia - 13$

Bosnia - 10$

UAE - 18$

PURODONE - weight loss

Serbia - 11$

Bosnia - 10$

ALP ROSE - skincare

Serbia - 13$

Bosnia - 12$

PURE KICK - weight loss

Serbia - 16$

Bosnia - 11$

PURIWAGRA - male enhancement

Serbia - 12$

Bosnia - 11$


Take a closer look, choose the one(s) that would work good for your traffic, set up campaigns and get your profit! Don't miss the chance to be one of the first to try it right away.


♂️ Also, don't forget that if you have any questions and need help, you can always contact our manager on Skype - prince94.10 and he will be glad to help you out
 
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Reduslm is available for TH now!

Our legen...wait for it...dary diet offer Reduslm is out on Thailand! The offer did amazing in the CIS countries, then we launched it on Europe and conversion rates doing great at the moment. So we decided that Asian countries are ready for our best offer as well!

Reduslm - TH
Payout - $30

You have already run the offer on other geos - try for the fresh audience. If you never tried to run Reduslm - there will be no better time to start!

And don't forget that if you have any questions on what to run, which traffic sources to use, which geo is better for you - you can always contact our manager on Skype - prince94.10 and he will be glad to help you out

 
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WE TURN 5 TODAY!

Yes! LuckyOnline has finally passed the Five-Year mark and from now on we are all grown up!

Of course, we are so proud to have you as our partners. Some of you joined us recently, others have been working with us for years but we appreciate each of you because this is the main reason we congratulate our birthday today!

And we were completely flattered to get a video-congratulation from our good friend and a partner - mister Traffic Captain! You can enjoy the video on our official Facebook page.

We love you and promise to make your work with us better every year, every month and every day! Thank you for your trust! Happy birthday Lucky ones!
 
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Vote for us in the Affbank Awards 2020!

Second international online award "Affbank Awards 2020" has started and we ask you for your vote! 5 years LuckyOnline has been trying to make your work with us easier, payouts higher and your profit - bigger. But it is the time when we ask for your help - it won't take more than a minute:

1️⃣ Go to the Affbank Awards site (https://awards.affbank.com);
2️⃣ Find "The best nutra affiliate network" nomination;
3️⃣ Choose LuckyOnline.

That's it! Easy to do - lots of thanks from us!
 
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Competitive benchmarking plays a crucial role in marketing analysis for obvious reasons. Indeed, comparing your performance with industry bests can make a considerable difference in analysis completion. Let’s imagine, your marketing team was able to reach 95% of the desired rate during specific period. That doesn’t sound good, right?

On the one hand, if the overall market has shown 15% reduction, then your company was doing great. On the other hand, if you compare numbers and the whole market raised its figures by the same 15%, then your marketing team didn’t get satisfactory results.

There are dozens of tools used for competitive benchmarking. All of them apply different technologies for gathering traffic data and analyzing it, though. Therefore, professionals don’t expect perfect accuracy when using these tools. The only option to make a valid analysis is to identify the most accurate services and fully exploit them.

For these reasons, we decided to conduct research to figure out which one of the two most popular services provides more accurate analysis - SimilarWeb or SEMrush. As a reference point, we compared them to the Google Analytics data from more than 700 anonymized websites.

Before getting straight to the results, let’s examine how exactly these services perform their analysis.

Where SimilarWeb gets data

SimilarWeb mainly gathers data from:

1. Direct reports of website owners.
2. Reports from internet providers, which services are used by millions of users.
3. Public sources. Technologies that have indexing mechanisms for continuous data scanning.
4. Browser extensions, that obtain information about visited websites without user identification (e.g. cookies)

Where SEMrush gets data

SEMrush analyzes traffic by using anonymized data collected from third-party partners as well. Then AI algorithms start processing the data. The algorithm accumulates the data and divides it according to the behavioral analysis of the common patterns of millions of users.

Over the last decade, SEMrush has introduced a few additional tools, that go far beyond competitors’ search positions and website traffic information. These tools also reveal how rivals operate in their PR campaigns, paid search, content marketing what techniques they’re using to enhance their social media presence, and so on. SEMrush tools are useful due to the algorithm’s ability to use the most appropriate data sources for different marketing spheres (e.g. SEO, SMM, PPC).

How the services were compared in terms of accuracy

Both SimilarWeb and SEMrush provide clients with tools for analyzing competitors, the number of leads on their websites and traffic acquired with the help of affiliate partners. Having access to the anonymized data given by Google Analytics allowed us to consider this data fairly precise. All we had to do is to compare reports obtained from SimilarWeb and SEMrush for the same websites to Google Analytics data. The main goal was to identify imprecisions in data depending on the type of business industry and calculate how large were the gaps for both of the services.

What exactly we compared

We collected and analyzed data from SimilarWeb, SEMrush, and Google Analytics for the visits among all 700+ websites in January 2020. These websites are located in the USA, UK, Canada, Germany, and Australia. We divided them into groups according to their niche:


  • Technology, electronics and computers,
  • Entertainment,
  • News and media,
  • Finance,
  • Jobs & Education,
  • Health & Beauty,
  • Professional services,
  • Travel,
  • Telecom,
  • Retail.


Comparison method we pursue

To identify the rate of accuracy of rivals’ traffic data by SimilarWeb and SEMrush, we put together the data mentioned below in one table:


  • Google Analytics anonymized data from 700+ websites with 100,000 visitors per month.
  • Traffic data from the same websites determined by SimilarWeb and SEMrush.


We omitted websites that had low traffic according to Google Analytics. This low rate might be probably caused by filters for properties.

The next step was to calculate the absolute value of the deviations between traffic data given by SimilarWeb and SEMrush in comparison with Google Analytics data.

We had to make calculations using absolute value because deviations might be both positive and negative. Moreover, we were only interested in the rate of accuracy. This decision also eliminated the chances of mistake as positive and negative values could result in zero.

Finally, we subdivided the websites into 3 groups by the number of sessions happened in January:


  • 100,000 – 500,000,
  • 500,001 – 1,000,000,
  • More than 1,000,000.


Statistics showed the following results…

The results are based on the standard deviation (amount of dispersion of all samples compared to the mean). A higher standard deviation implies a higher level of inaccuracy of the data given by SimilarWeb and SEMrush compared to Google Analytics. Here are the results:


  • The deviation from the data by SimilarWeb ranged between 57% and 61% and there was no correlation traffic volumes on websites.
  • SEMrush data, however, showed more explicit results. Websites from the third group (1,000,000+ visitors) indicated higher accuracy rate and a lower deviation(45%) against Google Analytics data.


Considering websites with 500,000 and more sessions, SEMrush showed 9-12% higher accuracy compared to SimilarWeb. Finally, for websites with the least amount of traffic, both of the services represented a high level of inaccuracy, even though SimilarWeb made a bit better result.

The differences in accuracy rate stemmed from distinction in gathering and processing algorithms as well as some aspects of clickstream data of SimilarWeb and SEMrush. These services operate with the help of AI and machine learning algorithms in order to approximate obtained data on all website sessions on the basis of clickstream data (Clickstream data refers to data on samples of website traffic). Therefore, smaller websites usually mean less accurate approximations based on clickstream data.

Then the question arises: how can you benchmark your website if it along with your competitor’s websites get low traffic, meaning low accuracy as well? In such a case you can compare your website against bigger competitors in your industry. While comparing industry leaders, you’ll notice how they perform and will be able to learn best practices.

Moreover, you’ll get familiar with up-to-date market trends. So the plan is you compare performance and best trends indicated by one of the services to your own current achievements. Thus, you’ll get the idea of how efficiently your marketing works.

The next graph represents the share of more accurate results by SimilarWeb and SEMrush compared to Google Analytics data. For instance, look at 100,000-500,000 visits and you’ll see that data given by SEMrush is more accurate for 53% of websites compared to only 47% of those analyzed by SimilarWeb.

After comparing the 100,000-500,000 sessions segment, using Standard Deviation and this graph we found out a peculiar fact: SEMrush data generally showed higher standard deviation, meaning that session approximations are more inaccurate. Nevertheless, SEMrush results are more precise in 53% of samples. The conclusion is that SEMrush makes fewer mistakes but they are more massive.

There are several factors, that define the accuracy rate of data:


  • How Google Analytics system is set up, which pages have Google Analytics tags, and what these tags measure.
  • Does Google evaluate the website as active? For example, for redirect website from ad network or promo website mainly used for paid advertising traffic, SEMrush will definitely demonstrate lower numbers.
  • What is the share of organic traffic on your website? SEMrush gives more accurate results for websites with a greater share of organic traffic.
  • Where it’s located and what niche a business operate in. Let’s assume that SEMrush has more websites and businesses from the USA in the finance industry. Apparently, the service will have more data about the US market in this specific niche. Certainly, calculations will be more accurate for that particular market.


The following two graphs represent the standard deviation and share of more precise data according to both of the services segmented by the industry

It’s clearly evident that deviation of SimilarWeb and SEMrush strongly depends on the industry:

There is one more correlation: the percentage of websites with more accurate results introduced by these services in comparison with Google Analytics also depends on the chosen niche:

Let’s consider the electronics and technology sphere. As you can see SimilarWeb and SEMrush showed 58% and 42% accuracy respectively.

Here is the graph that consists of positive and negative deviation values for both of the services.

It’s evident without expertise that the lower part of the plot (with negative deviation values) depicts more green dots. It means there’s a greater possibility that SimilarWeb will show lower traffic data figures against Google Analytics data.

Conclusion

We figured out that:


  • The accuracy of both services is approximately similar.
  • SEMrush is the winner in terms of medium-sized websites. There weren’t lots of mismatch in the analysis. But if the mistakes weren’t made, the accuracy would became higher.
  • In the group with 1,000,000 sessions, SEMrush was again more accurate.
  • SimilarWeb underrated traffic volumes more often.


Please note that there is no 100% guarantee of accuracy from neither SimilarWeb, nor SEMrush. For traffic analysis of your website, you have Google Analytics. However, SimilarWeb and SEMrush are suitable for benchmarking industry leaders and learning marketing trends. While using analytical tools, don’t forget about the origin of collected data and possible measurement deviation.
 
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Every affiliate knows there are dozens of traffic types and sometimes it becomes quite challenging to choose the most appropriate one to succeed in a particular case. Plenty of creative approaches in advertising turn out to be irritating or even inconspicuous nowadays.

However, with the help of one format of advertising, it’s highly likely to prosper in the affiliate marketing world. As you may guess, today we’re going to discuss pop traffic, which is well-known for its outstanding characteristics - low prices and an impressive amount of traffic volumes. Let’s find out together how to enhance your advertising campaign and generate more traffic, using pop ads.

Choose offers for various categories of audience

The good news is that pop ads are suitable for multiple types of devices and platforms. Pop-up ads can engage a diverse audience with different needs and wants. Therefore, you have to figure out how to make the ads appealing to as many personas as possible so that pops work more effectively. Try to avoid narrow specific niches for a small audience (like some B2B products) when advertising via pop ads. Likewise, overly directional offers will hardly lead to profit in our case too.

Consider sweepstake offers for attracting customers

Sweepstake offers usually refer to prize giveaways where winners are randomly chosen, but in order to participate, customers have to leave their personal data.
Pop ads work successfully in collaboration with sweepstake offers. To be more specific, Single Opt-In (SOI) and Double-Opt-In (DOI) work best. The former implies that a participant should leave his e-mail, whereas the latter requires its approval.

These offers are popular in developed countries, where marketers are willing to pay for private data of their audience in order to promote other offers in the future. However, you need to take into account that the form for filling in a customer’s private data shouldn’t have too many spaces. Otherwise, conversion rates may go down.

There is one more cool sweepstake offer called Credit Card Submit (CC-Submit). In this case, a customer will need to fill in his credit card data, which is quite complicated to achieve. But if you manage to attract your customers to CC-Submit, your payouts can rise up to $40.

Use succinct promo on landing pages and high download speed

Obviously, a landing page and a content in there define how high your conversion rate can be. It’s the only chance to motivate customers to click or buy your product.
When it comes to pop-up traffic, your landing page should be concise and persuasive. Customers are overwhelmed with tons of ads, so they don’t have time and desire to read a long copy. That’s why we recommend creating landing pages with brief promo and eye-catching images. These will definitely attract customers and make them stay longer on the landing page.

Keep in mind, download speed matters, especially in the case of landing pages. The page download speed should be fast enough, so it opens before users are ready to close it. Additionally, many countries have slow Internet speed. Therefore, the landing page should download quickly despite the Internet speed of users.

Experiment and test different hypotheses in the chain

Nowadays, affiliate marketing is changing with impetuous speed, so there is always a chance that what works today won’t make any profit tomorrow. There are no strict rules for successful ad campaigns, though. It all depends on the given industry, target audience, etc. However, there is one component that guarantees notable achievements. We’re talking about testing.

The more you test, the higher chances you’ll find the right combination for a successful campaign. You can test everything in the chain: traffic sources, offers, pre-landing and landing pages, and so on.

When you consider changing offers and traffic sources, it’s better to choose the offers that are suitable for a wide audience segment. As there are no bad traffic sources, but inappropriate ones, carefully select them for your particular offer.

To achieve higher conversion, It’s also extremely important to test pre-landing and landing pages and change it from time to time.

Finally, you can change bid size too, however, be careful. Sometimes it’s safer to choose the average amount for a selected GEO.

Process optimization is crucial

Pop-up traffic is broad and diverse, so the optimization process can be quite complicated. To make it easier, divide the process into two steps:

1. Tracking the customer’s profile. It mainly includes city and region in which they live; device, operation system, and browser they use; connection type and language. While optimizing user’s profile, eliminate non-converting traffic sources.
2. During the optimization of traffic sources, draw up black and white lists. Besides, thoroughly analyze the structure of the sources to achieve better results after optimization is done.

Now you have all the information you needed, so let’s run pop traffic like pros!
 
MI
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