Minimum Keyword Search Results?

[amichael]

From your experience, guys. What amount of search results has typically been a good indicator of potential when you adword a keyword? Reason why I ask is I've come across a few keywords with--in my opinion anyways--a good amount of search results (300,000 or so locally) and a very low competition level.

 

[Amy H]

I look for monthly searches for around 5k, this way I don't have to compete with to many other websites.
But I see you found 300k which I am jealous lol, you must have found something good with this many searches and low compete.

 

[ArizonaJay]

Are you both referring to broad or exact searches. Assuming you are using googles free search tool, there is usually a massive difference in the results for broad versus exact. (then there's global versus local, which is another kettle of worms).

 

[amichael]

Well, I'm personally still learning about this. If exact matches is the keyword setting that provides a more accurate picture of keyword search engine demand, then by all means, yes I'm referring to exact matches.

 

[ArizonaJay]

When you use the google keyword search tool, you must select which search you want - broad, phrase or Exact. Most of what I've read says the exact search is the closest to 'accurate.'.

As the default is a Broad search, you might want to revisit your keyword lists and results. 300k exact local searches in a niche that can be monetized with very little competition sounds a bit surprising to me.