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PPV traffic referrer identified as google.com

CostPerKill

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As per the subject line - why would that be? One of the networks I'm working with seems to be sending me tons of that, and it's showing as referred by google.com.

What would be the likely scenario here? Obviously it's not AdWords, is it.
 
Bots wouldn't convert though - this traffic converts just fine.

What do you mean "selfadvertiser"? Would be nice if you could elaborate - I'm not really that knowledgeable in the PPV realms. :) Thanks!
 
I think it is possible if you the system handles your target as keyword or anywhere on the URL.
Since the results page URL contains your target(s) (e.g. Google.com/........q=asdfxcvbb) ur ad is triggered.
 
MI
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