Seeking Help Scaling PPC Campaign Guidance

[robertbanking]

Hello you very intelligent and wonderful people, i truly hope everything is going well for you and you have had a wonderful week.

I know with Google PPC marketing there is alot of factors that go into this, such as keyword research, landing page optimisation. I please kindly wondered what are the most important factors in scaling up a Google PPC campaign, so the budget can be increased and the conversions remain high please? If anyone kindly had any thoughts on this i would be forever grateful and thankful it would mean the world to me.

Sending you lots of good wishes and i truly hope you continue to have a wonderful and amazing life. Thank you ever so much for any support you can give. With the very best of wishes to you and hope you have an exceptional future.

 

[Graybeard]

Don't try to scale the keyword or long tail --try to scale the marketing segments that are the most successful. Meaning |the people (their personas)| what other things do these people commonly \buy\? Maybe, Google Ads could be used to segment Facebook traffic in order to scale multi-channel campaign?

 

[T J Tutor]

what are the most important factors in scaling up a Google PPC campaign

The most important factor is having tested funnels from start to finish to find the ones that actually work well. You can only scale a tested and proven funnel.

Each offer has unique features and benefits and you first have to design the "copy" and copy flow for the funnel(s). This includes creating various angles, hooks, and triggers to test in the funnel(s).

 

[robertbanking]

Thank you very much for your wonderful and detailed response Graybeard, that was really kind of you. I truly hope you are doing well and everything is going positive for you.

I really appreciate you mentioning don't try to scale the keyword or long tail, try to scale the marketing segments that are the most successful. Meaning the people (their personas) what other things do these people commonly buy? I really appreciate your comments in relation to this, it makes perfect sense, thank you very much.

If you had an affiliate blog that was writing a review about the new iPhone 16, the positives and negatives of the phone. Then an affiliate link to another site where you could purchase it from. Can i kindly please ask if you was bidding on the keyword iPhone 16 within Google Ads to your blog and this was successful, could you not please scale this up say 100% from the previous months budget and see how it performs please? If you kindly had any thoughts on this i would be forever grateful and thankful it would mean the world to me.

You have answered a few of my threads on this forum Graybeard and your posts are always so helpful, so thank you very much for being such a kind and wonderful human being. Sending you lots of good wishes and i truly hope you continue to have a wonderful life and achieve massive success with your business goals. With my every best wishes to you.