Seeking Advice: How to Get a Competent Google Ads Account Manager?

[cyra]

Hi everyone, I run a Google Ads agency in California and have been managing client accounts for over 10 years. My agency primarily works with small business owners, and our total ad spend across 12 active accounts ranges between $1K–$5K per month per client.

Recently, I’ve started receiving a significant number of new leads through an SBA grant program, and I need to streamline my process. Ideally, I’d like to work with a dedicated USA based Google Ads Account Manager who:

• Speaks fluent English
• Has at least an intermediate understanding of Google Ads
• Can have real, strategic discussions about account performance
• No sounds of roosters or cows moo-ing the background during support calls

Unfortunately, I’ve been consistently assigned reps who seem completely unqualified—either unable to articulate thoughts clearly or lacking even a basic understanding of the platform. I know I’m not alone in this, and I’m wondering:

1. Has anyone successfully secured a competent Google Ads rep, and if so, how?
2. Are there specific criteria or thresholds (spend, number of accounts, etc.) that trigger access to better support?
3. Does anyone here work for Google Ads and know how I can escalate my request?

I’d be willing to pay consultant fees for actionable advice that helps me connect with a real, knowledgeable human at Google. Given the influx of new clients, this is a high-priority issue for me. Thanks in advance for any insights!

 

[azgold]

Hi, @cyra , welcome to AffiliateFix. You sound a bit frustrated.

Has anyone successfully secured a competent Google Ads rep, and if so, how?

I've heard that finding competent help these days can be....shall we say, challenging.

You are welcome to create a post in the Industry Related Employment forum, if you want. You could put a Hiring label on it.

 

[Graybeard]

WELCOME ABOARD ...

━━━●──────────────

In addition there are expected benefits --healthcare insurance, 401K etc.
That sort of a qualified person demands a competitive compensation package.

AI searches:

 

[cyra]

Hi, @cyra , welcome to AffiliateFix. You sound a bit frustrated.


If a Google support representative is not performing their job effectively—sending generic, poorly written responses, failing to address the actual question, or struggling with English—what is the most efficient way to report them, request a replacement, and escalate a complaint to the regional level? Additionally, I would like to understand the specific terminology Google uses to describe roles and titles within their support hierarchy. While I have successfully had a representative replaced before, the process has been long and difficult, often complicated by the rep seemingly attempting to create confusion.

If I knew the exact terminology Google uses to describe its support hierarchy, I would have a better chance of effectively navigating the escalation process, requesting a replacement.

 

[T J Tutor]

Good luck! It took me getting to $60k a month on Google and a bit more than that on FB many years ago to have competent quality account reps assigned to me. It's more than just the spend they look at. It's also the quality of performance and adherence to policies they look at. I think maybe today they may have more demanding requirements.