Selling products that solve problems vs products that boost status

[OscarMike]

Hi everyone. According to one dropshipping course that I took, the best product to sell online is one that solves a problem that the customer has. For instance, selling charcoal teeth whitening to help whiten teeth at a fraction of the cost of regular teeth whitening. Selling a Clickbank weight loss product is another example.

The course also recommends to avoid selling products that boost someone's status. For instance, print-on-demand products boost status (why not buy a regular white tshirt?). Examples include custom tshirts and funny coffee mugs. Some products that boost status can't even be bought online. For instance, it's not easy to find a Ferrari dealer that sells these cars online without you visiting a local Ferrari dealer.

What are your thoughts on this? Do you agree with this observation?

Thanks

 

[Graybeard]

Are you using directive or creative advertising?
Directive would be SEM or possibly segment marketing (affinity by age or income [or other criterion]) --directing someone with some specific need.
Creative might be Facebook ads, Native ads even push or pop ads --creating an impulse buy ...

Right shoe or Left shoe --they are not the same

 

[Stylesupplier]

The success key is following
finding the trends
sourcing the supplier
it just only my opinion as a dropshipping.

 

[Graybeard]

For instance, it's not easy to find a Ferrari dealer that sells these cars online without you visiting a local Ferrari dealer.

Think so ... Buy at your own risk

eBay Ferrari online

 

[Emeka Ijeoma]

Are you using directive or creative advertising?
Directive would be SEM or possibly segment marketing (affinity by age or income [or other criterion]) --directing someone with some specific need.
Creative might be Facebook ads, Native ads even push or pop ads --creating an impulse buy ...

Right shoe or Left shoe --they are not the same

In the world of affiliate marketing, there's one golden rule: products that solve problems are often the ones that truly succeed.

Remember, as affiliate marketers, we're not just selling products; we're offering solutions that make lives better. Keep your audience's needs front and center, and success will follow.

 

[T J Tutor]

Remember, as affiliate marketers, we're not just selling products; we're offering solutions that make lives better.

REALLY? So when one of my luxury watch campaigns successfully converts a buyer for a Patek Philippe for $150k I'm not just selling a product but rather offering a solution to make that person's life better? I think you need to re-evaluate what affiliate marketing is. While there are admirable affiliate marketing opportunities out there that do provide solutions for a better life, I would not typically include things like supplements, pronography, forex, etc., in that group!

I'm getting the impression you are just using AI for threads and posts or maybe a bot. Am I close?

 

[Emeka Ijeoma]

Hmmm,

Sounds like YouTube hype to me. I have been selling and providing goods and services for about 40 years. I know why people buy into ideas. Over generalizing all buyer motivations to solving their "problem" is overly simplistic.

An investor once handed me a check in 1982 for $280,000 to escrow for 4 second purchase money TDs (mortgages) that we offered for sale at discount to him; I don't think he had a problem or I had a solution. I sold him, plain and simple, selling is selling.

What succeeds is having the right value to offer --where the big dogs pee.

And the only rule is to 'feel ya' understand what a customer is thinking when you are 'talking.'

In the world of affiliate marketing: touching a viewer's needs in an advertising creative or a landing page presentation (e.g.; copy and content) is what succeeds.

To just put a possible solution on the table --and expect a person to buy is the surest path to failure. That's fishing for a 'lay down sale' and there are damn few of those to be found.

Hmmm , haven't thought about it that way, I guess joining the forum was a great decision. Learning from top Affiliates is beginning to broaden my perspective.

Thanks for engaging Sir.

 

[Graybeard]

In the world of affiliate marketing, there's one golden rule: products that solve problems are often the ones that truly succeed.

Sounds like YouTube hype to me. I have been selling and providing goods and services for about 40 years. I know why people buy into ideas. Over generalizing all buyer motivations to solving their "problem" is overly simplistic.

An investor once handed me a check in 1982 for $280,000 to escrow for 4 second purchase money TDs (mortgages) that we offered for sale at discount to him; I don't think he had a problem or I had a solution. I sold him, plain and simple, selling is selling.

What succeeds is having the right value to offer --where the big dogs pee.

And the only rule is to 'feel ya' understand what a customer is thinking when you are 'talking.'

In the world of affiliate marketing: touching a viewer's needs in an advertising creative or a landing page presentation (e.g.; copy and content) is what succeeds.

To just put a possible solution on the table --and expect a person to buy is the surest path to failure. That's fishing for a 'lay down sale' and there are damn few of those to be found.

 

[Emeka Ijeoma]

Hmmm,

Sounds like YouTube hype to me. I have been selling and providing goods and services for about 40 years. I know why people buy into ideas. Over generalizing all buyer motivations to solving their "problem" is overly simplistic.

An investor once handed me a check in 1982 for $280,000 to escrow for 4 second purchase money TDs (mortgages) that we offered for sale at discount to him; I don't think he had a problem or I had a solution. I sold him, plain and simple, selling is selling.

What succeeds is having the right value to offer --where the big dogs pee.

And the only rule is to 'feel ya' understand what a customer is thinking when you are 'talking.'

In the world of affiliate marketing: touching a viewer's needs in an advertising creative or a landing page presentation (e.g.; copy and content) is what succeeds.

To just put a possible solution on the table --and expect a person to buy is the surest path to failure. That's fishing for a 'lay down sale' and there are damn few of those to be found.

Hmmm , haven't thought about it that way, I guess joining the forum was a great decision. Learning from top Affiliates is beginning to broaden my perspective.

Thanks for engaging Sir.

 

[Emeka Ijeoma]

REALLY? So when one of my luxury watch campaigns successfully converts a buyer for a Patek Philippe for $150k I'm not just selling a product but rather offering a solution to make that person's life better? I think you need to re-evaluate what affiliate marketing is. While there are admirable affiliate marketing opportunities out there that do provide solutions for a better life, I would not typically include things like supplements, pronography, forex, etc., in that group!

I'm getting the impression you are just using AI for threads and posts or maybe a bot. Am I close?

Nope, am kinda new to the Affiliate space, and that's what I was meant to believe. Am happy to learn from experienced Affiliate like you Sir.

Thanks for engaging.