JonBell
Member
Hello forum users!
Since I'm new here, I would like to contribute to the development of the forum. Especially for you, I have prepared a TOP - 7 of services that I use in the Mobile marketing every day.
- Google Mobile Analytics: Google Mobile Analytics not only shows where your app’s traffic comes from but how your app is used. The platform offers numerous analysis reports and features that allow you to understand and predict where your mobile app, advertisement, and website’s traffic is coming from – helping you figure out the best way to attract users and keep them.
- Kiss Metrics: tells you more about your customer by tracking and identifying users to build a history on their behavior over time. It’s focused on the people that you are attracting and are using your application and great for in-app user metrics. It’s quite strong for analyzing individuals as well as cohorts. Note: KissMetrics is built on top of your GA install.
- Mixpanel: tracks any action a user takes while using your app. It provides detailed “data points” which can be used to identify high value user segments to help you understand why and how your users are using your app. Similar to pay-per-install programs, Mixpanel charges by the range of data points you want to use. The data can be as specific as how many paying customers are Swiss, came from a Google ad, and haven’t logged in for a month. You can see exactly who to target and how to target them.
- Kochava: is a mobile attribution and analytics platform integrated with more than 350 mobile ad networks, exchanges, and major publishers (including Facebook, Google, Yahoo!, and Pandora). It is a cloud-based, universal SDK that measures clicks, installs, and custom post-install events to enable real-time optimization of campaign performance management down to the site/placement and creative level.
- AdMobiSpy: Is the first service of mobile advertising tracking. you have the opportunity of concise definition of the most profitable ad formats. You can choose appropriate networks with the most active and appreciative target audience for every product or service by yourself.
- Singular: unifies data and workflow automation across all your marketing channels into a single dashboard.One-click integration with your existing ad networks, mobile marketing tools, and services.
- Go2mobile: All Go2mobile group based broadcasting services contain a level of analytical functionality; thus, providing your business with a degree of intelligent marketing analysis and business use insight.