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What is a generic keyword in SEO?

kingmati

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Keywords that broadly define the goods or services are known as generic keywords. They have a broader scope and can help you attract customers who are looking for something unique but don't have a specific brand or place in mind.

Since generic keywords have a higher monthly search volume than unique terms, they are more difficult to rank for. Their conversion rate is also lower since the content does not exactly fit the user's search purpose – however, thanks to developments in AI and machine learning, Google is now much more advanced when it comes to understanding user mentality. However, if you can score well for these terms, you'll get more traffic to your site and, as a result, a better chance of converting visitors.
 
' However, if you can score well for these terms, you'll get more traffic to your site and, as a result, a better chance of converting visitors. '
That's not true
The more visitors you get for generic keywords the WORSE conversion rate you will get
Quality traffic converts not more traffic
Generic keywords bring visitors with multiple intents, therefore low conversion rates
 
Generic keywords, unlike branded keywords, help consumers to find your business when they haven’t yet decided on a particular brand or dealership. It has a more broader reach and also have a higher cost. Use both branded and generic keywords to get best results.
 
This thread is mind blowing

Blown Away Wow GIF by Aminé
 
Generic keywords are terms that broadly describe your products or services. They have a wider reach and they help to target people who search for something without a specific brand or location in mind.
 
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