What is the difference between CPL & CPA model?

[Deepika Gabani]

Hello,
Can you please help me to know me actual difference between CPL & CPA model. and which is the most profitable? And how can we grow it?

 

[Mobidea]

Most of the CPL offers that you'll find are email submit, and the affiliate network will pay you per each lead (each subscriber). While CPA is any kind of activity of the user, that you get paid for (it can be sale, lead or click).

I would say that the network that has CPA offers most probably have CPL too. Both are possible to start with, just make sure that the user's flow is simple, and doesn't take too much time for him to subscribe.

 

[Ashley Prince]

Hi,
CPL is cost per lead and CPA is cost per Acquisition.

Regards

 

[Deepika Gabani]

Most of the CPL offers that you'll find are email submit, and the affiliate network will pay you per each lead (each subscriber). While CPA is any kind of activity of the user, that you get paid for (it can be sale, lead or click).

I would say that the network that has CPA offers most probably have CPL too. Both are possible to start with, just make sure that the user's flow is simple, and doesn't take too much time for him to subscribe.

Thanks

 

[greyhound]

Depend on geo. In tier2 and 3 you should use only CPL model

 

[greyhound]

Depend on geo. In tier2 and 3 you should use only CPL model

 

[Mobidea]

Depend on geo. In tier2 and 3 you should use only CPL model

Sorry but I think you are mixing something. CPA can be used for any GEO, as well as CPL. Those are not related to GEOs, but are business models.