Effective Online Article Marketing

[djbaxter]

A Step By Step Guide To Effective Online Article Marketing
by George Aspland, Search Engine Land
July 7, 2011

Effective Article Marketing Is NOT About Submitting To Article Submissions Sites!
Let?s dispel a misconception right now. Submitting articles to article submission sites, especially low quality articles written primarily for search results, does little for you.

We examined the results of the work done for one of our clients, for example, by their prior SEO who was writing low quality articles and submitting them to article submission sites like ehow.com with links to their site. These articles where doing almost nothing for them (and this was prior to Panda). Checking their analytics, we saw that no traffic ever came from these article submission sites, ever! It?s very unlikely that these articles helped their search engine rankings at all.

Most article submission sites do not pass much, if any ?link juice? (or PageRank or whatever you want to call it) to the sites the articles link to. We found none of these articles in any of the tools we use to identify strong links, those that may be helping improve search positions. Finally, none of the articles were ever picked up and run by any other site (no surprise as they?re not very good or useful articles).

Read more...

 

[malcolmmcgrath28]

Hey Minstrel,

I would have to agree with this article. I have always found it better to submit one really good quality article to the top 3 article sites rather than 100 low quality submission sites. Obviously this has all changed since Panda. I have noticed a major drop in traffic from EzineArticles to my sites. However save your time and money and just submit to the big three. Just my opinion of course.

Malcolm

 

[RyanBraun]

Hey Minstrel,

I would have to agree with this article. I have always found it better to submit one really good quality article to the top 3 article sites rather than 100 low quality submission sites. Obviously this has all changed since Panda. I have noticed a major drop in traffic from EzineArticles to my sites. However save your time and money and just submit to the big three. Just my opinion of course.

Malcolm

I absolutely support your idea. Certainly it?s better to choose several best articles rather than submit in numerous low quality article directories.

 

[frank1979]

Nice job man! I want to read more and learn about this. Can you help me?

 

[djbaxter]

Nice job man! I want to read more and learn about this. Can you help me?

See Article Marketing - 5 Star Affiliate Marketing Forums - especially the sticky threads.

 

[briantymes]

I've been using article marketing for a very long time in order to help our clients get better search engine rankings if. And while I will agree that the article directories do not send much, if any direct traffic, higher search engine rankings are practically guaranteed by using this method.

 

[djbaxter]

And while I will agree that the article directories do not send much, if any direct traffic, higher search engine rankings are practically guaranteed by using this method.

Not any more. See Threads on Panda Updates.

 

[Beno27]

Hey Minstrel,

I would have to agree with this article. I have always found it better to submit one really good quality article to the top 3 article sites rather than 100 low quality submission sites. Obviously this has all changed since Panda. I have noticed a major drop in traffic from EzineArticles to my sites. However save your time and money and just submit to the big three. Just my opinion of course.

Malcolm

What are the 'Big Three'? Ezine, Squidoo? Hubpages?