Follow Along FACEBOOK ADS CPA JOURNEY

[Redamrg]

Hello Guys, actually this forum was very helpful in the past, but it seems now there are no more follow along journeys, so i have decided to create a journey facebook and cpa offers.

First Day: running a campaign for conversions: results 1 sale using a landing page that is not that good; spent 25$ made 28$ but i forgot to put the pixel on the network so facebook did not track this first sale shit yeah.
Second Day: no sales
total clicks: 170 on the landing page but only 45 clicks to the offer.
sales: 1 sale 28$
spend: 39$

i would love your suggessions about

 

[azgold]

I can't help you with FB ads, I didn't use them but are you saying that your lander as a whole isn't good, or it's not good only because you forgot the tracking pixel? I don't know if FB allows you to use a third-party tracker. Did you test your lander(s) and/or any elements of it?

Either way, I wanted to give your thread a bump to get more eyes on it.

By the way, have you paused/stopped the campaign, or is it still running while you try to figure things out with it?

 

[Graybeard]

using a landing page that is not that good;

Fix it; Buy a template? Test it and its variations until the landing page is optimized to the best ratio using CPC Facebook traffic.
Put the pixel on the landing* page and your tracker's code add GA4 also ...

 

[T J Tutor]

Social Ad Scout shows some amazingly successful info.

 

[John Blant]

Nice start, man! Even with the pixel hiccup, at least you proved it converts. Maybe try A/B testing a cleaner landing page or play with the call-to-action to boost that click-through rate — 170 to 45 is kinda rough.

 

[Ariel-ActiveRevenue]

i would love your suggessions

sounds like you're right at the edge of something solid — you’ve proven your offer converts, which is already better than half the game. Now it’s time to optimize the leak in the funnel. you got 170 link clicks but only 45 went through to the offer — that means your landing page is bleeding 125 clicks. That’s a huge drop-off. It tells me the issue isn't your traffic or the offer, it's your bridge.
maybe clean up the landing page, you make your CTA impossible to ignore. Keep it direct and action-driven, like “Get Instant Access” or “Claim Your Reward.” also, the above-the-fold focus -if your CTA is buried under too much info, people bounce. make sure it's visible without scrolling. and faster load time: if your page is slow, users drop. Compress images, cut scripts. as far as pixel fix — let FB optimize. re-run and let it learn.
if you want a steady traffic stream without constant bans or algorithm shifts, hit me up. I work with ActiveRevenue, a CPC/CPM platform with stable traffic across multiple verticals. We support tracking, optimization, and full control — and it's great if you're scaling CPA offers.
let me know if you want to test traffic that works without praying to Zuckerberg every day.

 

[Redamrg]

Nice start, man! Even with the pixel hiccup, at least you proved it converts. Maybe try A/B testing a cleaner landing page or play with the call-to-action to boost that click-through rate — 170 to 45 is kinda rough.

the problem is i'm using spy tools and i just make exactly like the landing page that is converting for more than 72 days, right now i get sales first day for all offers but after 3 days no sales. not sure what is the problem.

 

[T J Tutor]

now i get sales first day for all offers but after 3 days

This is not uncommon. Funnels have a "half life". I use Social AdScout and AdPlexity for research. One of the things that happens is when many of us copy someone else's ad campaigns and landers is that person we copied brings a new version that is more aggressive. They will also do things like out bid you and find other ways to hijack your funnel.
You also need to remember that many of us are using intelligence platforms to find winning funnels and when a lot of us suddenly jump in with similar funnels they become subject to "banner blindness" on that particular campaign.

I generally test various geos and make demographic targeting adjustments to compensate.

 

[Graybeard]

A declining CTR over several days typically signals creative fatigue --your ad is being overexposed, always make your own creatives. That way, they've never been seen before. Several creatives, custom made. There's no real easy way. You can't copy your to success long term. Exact copying leads to diminishing engagement. However, if CTR remains stable while conversions drop, the issue likely lies within the funnel itself --such as page friction, weak copy, or mismatched targeting.

Another possible issue --Page friction, defined as: Anything that disrupts the user's flow from click to conversion. This can include slow load times, poor mobile optimization, cluttered layouts, unclear calls-to-action, or even asking for too much info too early. It's the silent killer of funnels --everything looks fine until you realize users are bouncing halfway through.

The smart way to use spy tools isn't to clone someone's funnel --even if it looks successful. At best, you're splitting profits with every other copycat.

If 200 people clone the creative, funnel and landing/(or bridge) page, you may be getting 1/200th of the pie --if that. Everyone loses.

The real move is to reverse-engineer what works across multiple funnels, spot the patterns, and build something original.

Copying gets you into the game, but creativity keeps you there.

Learn to A<=>B or multivariate test creatives funnels and landing pages.