Graybeard
Well-Known Member
Last night I reached an epiphany about traffic and why higher priced offers were not converting.
There was the option to set the browsers and operating systems to the most current versions in the dashboard setting of this (named) ad network. I am not going to call out ad networks that do not support this --only warn you when this is not available --the traffic has to be filtered by you on your server --to emulate the strictest sorting.
Why is this important to do?
For the reason that real people use real browsers, and as you know; browsers will update automatically to the most current versions.
I did that trying to create the best cohort of high quality traffic.
And what I found was that;
The same creatives that were getting clicks off of a landing page were no longer getting clicked.
What does that mean?
Well I think what it means is that I was being deceived by low quality traffic and clickbots.
I was getting clicks but the clicks weren't converting because they were junk clicks because the traffic was junk.
So what are the possible solutions?
1. Try to change the landing page to a simpler OK --click to agree to something.
2. Develop a content site and use the bulk (push-pop) traffic to seed the SEO of the website.
Time expensive development process. I am thinking of using sports feeds.
That will cost maybe a few hundred a month --the good feeds are not free.
Also, using an AI program for content and editing the resulting product.
Same thing --the good AI will not be free but cheaper and more dependable that humans will ever be.
Or, save my money and write of the small cash loss on traffic and eat the web development and design costs --my wasted time (intangible value but very costly to me --my time is money).
I do have a NFT Affiliate program development possibility going but we are starting from scratch on the affiliate program and from alpha level on the smart contracts, real IP contracts with licensors of the IP/offers.
Hopefully, this can be salvaged as the NFT's will need both branding and conversion type ads of some sort.
Bottom line here is: Junk ads give junk data that is deceiving --apart from being a waste of your money as well as a colossal waste of time.
There was the option to set the browsers and operating systems to the most current versions in the dashboard setting of this (named) ad network. I am not going to call out ad networks that do not support this --only warn you when this is not available --the traffic has to be filtered by you on your server --to emulate the strictest sorting.
Why is this important to do?
For the reason that real people use real browsers, and as you know; browsers will update automatically to the most current versions.
I did that trying to create the best cohort of high quality traffic.
And what I found was that;
The same creatives that were getting clicks off of a landing page were no longer getting clicked.
What does that mean?
Well I think what it means is that I was being deceived by low quality traffic and clickbots.
I was getting clicks but the clicks weren't converting because they were junk clicks because the traffic was junk.
So what are the possible solutions?
1. Try to change the landing page to a simpler OK --click to agree to something.
2. Develop a content site and use the bulk (push-pop) traffic to seed the SEO of the website.
Time expensive development process. I am thinking of using sports feeds.
That will cost maybe a few hundred a month --the good feeds are not free.
Also, using an AI program for content and editing the resulting product.
Same thing --the good AI will not be free but cheaper and more dependable that humans will ever be.
Or, save my money and write of the small cash loss on traffic and eat the web development and design costs --my wasted time (intangible value but very costly to me --my time is money).
I do have a NFT Affiliate program development possibility going but we are starting from scratch on the affiliate program and from alpha level on the smart contracts, real IP contracts with licensors of the IP/offers.
Hopefully, this can be salvaged as the NFT's will need both branding and conversion type ads of some sort.
Bottom line here is: Junk ads give junk data that is deceiving --apart from being a waste of your money as well as a colossal waste of time.
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