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Top 10 Traits of Successful Affiliate Marketers

zeropark

Traffic Manager
Traffic Manager
ZeroPark
Hey guys,

Affiliates are always searching for the keys to success, and that is because it’s possible to go from beginner to super affiliate real quick… as long as you have the right personality traits and put in the good work.

Maybe you want to see if your competitors are working smarter instead of harder than you? Or you might be asking yourself — what skills do you need for affiliate marketing?

If you want to find out what the top ten qualities of successful affiliate marketers are, then this article is for you. Read on and make sure you’re not missing out on some untapped potential!

1️⃣ Willingness to Learn
We’ve said it before and we will say it again, there is a big learning curve that comes with affiliate marketing. A thirst for knowledge will help you succeed, as the more you know about the industry, the better your chances are for success.

Super affiliate Charles Ngo says the most important trait an affiliate marketer should have is having a Growth Mindset. Put simply, someone with a growth mindset understands that their skills and talents can be developed through hard work and effort. Rather than the alternative fixed mindset which is to give up and believe that everyone has a natural level of intelligence, and which is fixed and cannot improve beyond a certain level.


2️⃣ Organization
A good affiliate marketing strategy requires that you start with good planning. As we all know, failure to plan is planning to fail. Before you can even begin to choose your niche, you need to have a clear goal in mind. After having this strategy ready, next, you need to clearly define where you will focus your time and energy. Whether that is to be spent on content marketing, building an email marketing database, or an affiliate blog or website.

It will help you to stay on track if you set yourself goals that feed into your overall strategy. For example, make a certain amount of conversions in a given period, and have a set amount of gross profit in the same period. This will help you to stay on track with weekly, monthly, and yearly targets feeding into this strategy.

But keep your feet on the ground here, base your goals on your reality, rely on data from your previous campaigns. You have to be realistic and let becoming a super affiliate be part of your long-term plan, not a monthly goal.

It’s also important to mention that being organized goes for your accounting skills, too. You will need to be watching how much money is coming in, and how much you are spending on your campaigns to ensure a positive ROI. One way you can stay organized with managing multiple campaigns is by using ad tracking software.


3️⃣ Selectivity
Another way you can keep organized is by sticking to your chosen niche. If you learn as much as you can about a particular area of the affiliate industry, you will be bound to do better than your competitors. Rather than if you were to try and balance many different verticals. This is because when you focus on a specific niche, you gain more insight into what interests people the most within this market segment, and which offers your target audience are likely to react to.

Selectivity really comes down to being selective with the right affiliate marketing programs and affiliate networks that serve the right offers for your target audience. Whether you are going down the search engine optimization route, with blog posts containing your affiliate links, or you are using paid traffic to fuel your conversions, being selective with your offers is the golden rule of affiliate marketing.

This is because it allows you to create better-targeted ads, whether you focus on demographics, GEO, device type, or offer type within a vertical. Your goal is to serve the right traffic to your ads, so when people see them, they are prompted to take action. So, if you are more selective with who sees them, then your conversions will likely go up, as will your commission, and your ROI.


4️⃣ Consistency
Think of this as a continuation of that all-important phrase: find your niche. Once you have been selective in finding said niche it’s time to put your efforts into the learning and testing phase. Find out as much as you can from your campaigns about what works in your corner of the market. This includes everything from the best performing visuals for your landing pages to the right amount to bid for traffic.

Although, of course, there are waves of trends you must ride where things in the market change for a week or a month. If you are consistent, then you will be able to have an overall positive average.

In order to serve your target audience, you need to be consistent with your strategy. This means choosing relevant affiliate products or services that meet people’s needs and sticking with them.

If an affiliate is short-sighted in their career by focusing on short-term success, then they are less likely to be consistent in creating successful promotional content.


5️⃣ Networking
We know affiliate marketers are often lone wolves, self-employed, and free from the 9-5 grind, but that doesn’t mean they can ignore networking and the opportunities that can come out of this. It means they should be networking more to learn from as many successful affiliate marketers as possible.

There are several ways to network as an affiliate, our favorite being the affiliate marketing conferences that are held throughout the year. This is a chance to meet many like-minded affiliates with whom you can swap industry secrets and tips. Being good at networking comes from listening well, and being able to add value to the person you would like to add value to you.

Sounds simple, right? Well, it is.

Part of becoming a successful affiliate marketer is sharing your knowledge, too. So, if you have found a winning strategy you can help your community by sharing some of your expertise, or even a useful article you have read. You never know this could be your first step towards running a course on affiliate marketing as all the super affiliates do.


6️⃣ Creativity
The affiliates that make it to being super affiliates often have this creative characteristic, which allows them to sell not only through the power of persuasive speech in the form of landing page copy, but eye-catching visuals that boost their click-through rates. A creative affiliate marketer also knows their target audience well, keeping them in mind when crafting content that will keep them engaged and interested in their offers.

Do you think you have what it takes to be a creative affiliate?


7️⃣ Adaptability
Adaptability is something that will allow you to know when it is time to kill a campaign and try a different strategy. But it’s also been even more important recently given affiliates have had to adapt to sudden market changes as a result of the global coronavirus pandemic wherever they are in the world.

It doesn’t end there, though. This adaptability allows you to ride the peaks and troughs of the affiliate marketing calendar, and be prepared to make the most out of every one of these ‘peak’ opportunities.

Adaptability is also something that can be applied to the campaigns as a whole in terms of optimization. You will need to learn to be adaptable through how much to bid on for a source, how to adjust your ads to match the seasonal trends or rotate offers if one suddenly runs out.


⚠️ Want to find out what are the remaining 3 traits of successful affiliate marketers?

ZP_Blog_Cover_Traits-of-successful-affiliate-marketers_2021_03_26-01.jpg

Magda
 
So many gems in that article, Magda! When I read the conclusions at the bottom of your blog post, I thought it posed a good measuring stick for budding affiliates....
How many do you have and which ones do you want to acquire?

I also liked the encouragement....
If you have even one of these characteristics then you are ready to start your journey with your affiliate business and paid traffic.

Another great post from ZeroPark! :)
 
Totally agree with the tips described here. I especially loked the selectivity trait. The best way to get expertise in something is to concentrate your energy and resources on learning this thing.
 
Hey guys,

Affiliates are always searching for the keys to success, and that is because it’s possible to go from beginner to super affiliate real quick… as long as you have the right personality traits and put in the good work.

Maybe you want to see if your competitors are working smarter instead of harder than you? Or you might be asking yourself — what skills do you need for affiliate marketing?

If you want to find out what the top ten qualities of successful affiliate marketers are, then this article is for you. Read on and make sure you’re not missing out on some untapped potential!

1️⃣ Willingness to Learn
We’ve said it before and we will say it again, there is a big learning curve that comes with affiliate marketing. A thirst for knowledge will help you succeed, as the more you know about the industry, the better your chances are for success.

Super affiliate Charles Ngo says the most important trait an affiliate marketer should have is having a Growth Mindset. Put simply, someone with a growth mindset understands that their skills and talents can be developed through hard work and effort. Rather than the alternative fixed mindset which is to give up and believe that everyone has a natural level of intelligence, and which is fixed and cannot improve beyond a certain level.


2️⃣ Organization
A good affiliate marketing strategy requires that you start with good planning. As we all know, failure to plan is planning to fail. Before you can even begin to choose your niche, you need to have a clear goal in mind. After having this strategy ready, next, you need to clearly define where you will focus your time and energy. Whether that is to be spent on content marketing, building an email marketing database, or an affiliate blog or website.

It will help you to stay on track if you set yourself goals that feed into your overall strategy. For example, make a certain amount of conversions in a given period, and have a set amount of gross profit in the same period. This will help you to stay on track with weekly, monthly, and yearly targets feeding into this strategy.

But keep your feet on the ground here, base your goals on your reality, rely on data from your previous campaigns. You have to be realistic and let becoming a super affiliate be part of your long-term plan, not a monthly goal.

It’s also important to mention that being organized goes for your accounting skills, too. You will need to be watching how much money is coming in, and how much you are spending on your campaigns to ensure a positive ROI. One way you can stay organized with managing multiple campaigns is by using ad tracking software.


3️⃣ Selectivity
Another way you can keep organized is by sticking to your chosen niche. If you learn as much as you can about a particular area of the affiliate industry, you will be bound to do better than your competitors. Rather than if you were to try and balance many different verticals. This is because when you focus on a specific niche, you gain more insight into what interests people the most within this market segment, and which offers your target audience are likely to react to.

Selectivity really comes down to being selective with the right affiliate marketing programs and affiliate networks that serve the right offers for your target audience. Whether you are going down the search engine optimization route, with blog posts containing your affiliate links, or you are using paid traffic to fuel your conversions, being selective with your offers is the golden rule of affiliate marketing.

This is because it allows you to create better-targeted ads, whether you focus on demographics, GEO, device type, or offer type within a vertical. Your goal is to serve the right traffic to your ads, so when people see them, they are prompted to take action. So, if you are more selective with who sees them, then your conversions will likely go up, as will your commission, and your ROI.


4️⃣ Consistency
Think of this as a continuation of that all-important phrase: find your niche. Once you have been selective in finding said niche it’s time to put your efforts into the learning and testing phase. Find out as much as you can from your campaigns about what works in your corner of the market. This includes everything from the best performing visuals for your landing pages to the right amount to bid for traffic.

Although, of course, there are waves of trends you must ride where things in the market change for a week or a month. If you are consistent, then you will be able to have an overall positive average.

In order to serve your target audience, you need to be consistent with your strategy. This means choosing relevant affiliate products or services that meet people’s needs and sticking with them.

If an affiliate is short-sighted in their career by focusing on short-term success, then they are less likely to be consistent in creating successful promotional content.


5️⃣ Networking
We know affiliate marketers are often lone wolves, self-employed, and free from the 9-5 grind, but that doesn’t mean they can ignore networking and the opportunities that can come out of this. It means they should be networking more to learn from as many successful affiliate marketers as possible.

There are several ways to network as an affiliate, our favorite being the affiliate marketing conferences that are held throughout the year. This is a chance to meet many like-minded affiliates with whom you can swap industry secrets and tips. Being good at networking comes from listening well, and being able to add value to the person you would like to add value to you.

Sounds simple, right? Well, it is.

Part of becoming a successful affiliate marketer is sharing your knowledge, too. So, if you have found a winning strategy you can help your community by sharing some of your expertise, or even a useful article you have read. You never know this could be your first step towards running a course on affiliate marketing as all the super affiliates do.


6️⃣ Creativity
The affiliates that make it to being super affiliates often have this creative characteristic, which allows them to sell not only through the power of persuasive speech in the form of landing page copy, but eye-catching visuals that boost their click-through rates. A creative affiliate marketer also knows their target audience well, keeping them in mind when crafting content that will keep them engaged and interested in their offers.

Do you think you have what it takes to be a creative affiliate?


7️⃣ Adaptability
Adaptability is something that will allow you to know when it is time to kill a campaign and try a different strategy. But it’s also been even more important recently given affiliates have had to adapt to sudden market changes as a result of the global coronavirus pandemic wherever they are in the world.

It doesn’t end there, though. This adaptability allows you to ride the peaks and troughs of the affiliate marketing calendar, and be prepared to make the most out of every one of these ‘peak’ opportunities.

Adaptability is also something that can be applied to the campaigns as a whole in terms of optimization. You will need to learn to be adaptable through how much to bid on for a source, how to adjust your ads to match the seasonal trends or rotate offers if one suddenly runs out.


⚠️ Want to find out what are the remaining 3 traits of successful affiliate marketers?


Magda
Would also add patience and willingness to wait and see results, as I have noticed that most affiliates lack exactly that, they want to make the site or join some affiliate network and see the profit coming immediately without putting in some real effort.
 
MI
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