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Voluum

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Voluum Android App

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I'm proud to announce that our Android app is now live and available from the Google Play store: Voluum - Affiliate Tracking - Android Apps on Google Play You can test it out quickly by logging in as a guest.

The App is read-only allowing you to quickly check your stats on the fly - we've added device authentication for ease of access and you can manage your trusted devices under settings/devices in the Voluum panel.

We now have 2 Android devs and 2 iOS devs and they will be working on the apps full time. The iOS app will be coming out soon as well. I'd like this thread to be the place where we gather feedback from you guys.

One of the next steps will be implementing push notifications so that you're notified when a campaign may require your attention (losing money, no conversions for x time etc.)
 
voluum updated Voluum with a new update entry:

Voluum

Voluum is the most technologically advanced tracking solution built for affiliate marketers. Our proprietary technology ensures zero downtime, enables you to scale your campaigns infinitely and allows you to load reports even with billions of clicks worth of data. It's also free until the end of March 2014.

Our team takes all feedback very seriously - if you ever have a feature request just shoot us a ticket and it will be added to our pipeline (sometimes your features go live to our...

Read the rest of this update entry...
 
Voluum is the most technologically advanced tracking solution built for affiliate marketers. Our proprietary technology ensures zero downtime, enables you to scale your campaigns infinitely and allows you to load reports even with billions of clicks worth of data. It's also free until the end of March 2014.

Our team takes all feedback very seriously - if you ever have a feature request just shoot us a ticket and it will be added to our pipeline (sometimes your features go live to our production servers within days).

The Voluum dashboard (campaign names hidden):
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Do you have a coupon please??
 
Did you have a chance to try out our "Optimization calculator”? This feature helps in discovering which campaign assets are performing the best. You can find it directly in your reports.

What’s in it for you? If you have more than one campaign funnel running with data sample, you can now get a better understanding of which flow converts better. Based on Bayesian approach, you’ll get probabilistic calculations that will help you make your business decisions.

It's the first step towards the fully automated campaign optimization. The more data our machine learning algorithm has, the more accurate it gets. Constantly.

If you have any questions or problems – Let us know!

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Is tracking, managing and optimizing all your advertising campaigns in one place is not enough? How about letting the Voluum AI help you out?

Voluum is proud to present a brand new exclusive feature: AI-powered Offer Automation.

Achieve higher ROI, optimize instantly and save your own time! Just click one button and let the powerful artificial intelligence analyze your offers and redistribute your traffic to the most profitable offers, while you are focusing on the other stuff or having a great time with your friends.

The feature is available for the accounts with Agency plan and higher, as well as for the Pro-plan users with the annual contract.

Wanna know more? Check it out in here!

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Long time, no see?


We were busy, working on a feature enhancement. Now, we can proudly announce the official release of Traffic Distribution AI.


As you might remember, Traffic Distribution AI is our set of algorithms that allows you to distribute the traffic to offers and landing pages automatically, with the best performance possible and in real time.


Now, we’ve further developed its capabilities. The newly released Traffic Distribution AI can not only pick the best offers and landing pages and set weights for them, but also works for paths and rule-based paths.


This will help you do even more, with great results, while not losing much time for manual split testing.


Learn more on voluum.com or log in to the panel to start using it.


See you around!

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Are you considering using Voluum? The timing couldn’t be better!

For the next 12 months, you can track, manage and optimize all your advertising campaigns with Voluum with 30% discount. To make this deal even more irresistible, the support team will personally guide you through the onboarding process to help you maximize your performance.

Don’t wait any longer. Now is the time to turn your ad clicks into conversions.
Learn more here.

See you onboard!
Voluum Team

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Just wanted to give you all a quick update on Voluum Mobile app. Get it on your smartphone and take opportunity to be constantly in touch with your campaigns. It's free to use for all Voluum users.

Let me list down key benefits and features:

BENEFITS
-Control data while being on the move.
-Know what is going on at a glance after customizing your view.
-Gather stats in one place and view them.
-Manage your ZP and DSP integrated campaigns.

FEATURES
-Notifications (NEW). Display push-type of notifications when a predefined event occurs and be constantly in touch an react whenever necessary.
-Real-time data. View all your campaigns dynamically updated in real time. Your data are presented using the same logic as in the Voluum web application, with division into different categories.
-Synchronized reports. When you bookmark a report in the Voluum web application, it will be also viewable in the mobile application.
-New reports. Create new reports with the same grouping and drill-down options as in the Voluum web application.
-Customizable widgets. Create widgets in the dashboard view that display specific data from a selected report.
-Integrated campaigns. After integrating your Voluum account with ZP and Voluum DSP, you will be able to pause and resume your campaign in the app.

Hope this will make your life way easier
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Hey All,

We thought Dec 31st would be a perfect day to summarize the last 365 days. So here we come.

For us, 2018 was a year full of seizing opportunities and facing challenges. Our goal was to focus on further enriching our solution, empowering thousands of digital marketers to reach higher goals and to increase the profitability of their businesses. These are the results of our work.

download



Our favorite Voluum’s Superpowers developed in 2018:

- Extensive Reporting allowing you to drill down to every single data point, unlocking the new levels of optimization.
- Traffic Distribution AI to automatically distribute your traffic to the best performing offers and/or landers in real-time for the best ROI.
- SSL Domains Support to make your visitors feel secure and guarantee that you won’t miss out on any conversions.
- Direct Tracking Pixel enabling you to track the performance of your campaigns from networks which don’t allow redirects and collect data from organic visits.
- Collaboration Tools ensuring the effective work within a team and safe sharing with your partners.
- Traffic log with the raw visit data enabling you to discover all data mismatches between the traffic source and Voluum.
- Notifications enabling you to react instantly to the changes happening in your campaigns.
- Redesigned Voluum Mobile App allowing you to access your reports easily, wherever you are.
- Voluum Blog offering you the best content, covering the hottest industry topics and trends.
- New Website giving you a better digital experience and the ease in finding the most convenient solutions for your business.


2018 in numbers

208,800,000,000 Impressions Tracked
12,097,200,000 Clicks Reported
940,000,000 Conversions Recorded
600,000 Voluum Mobile App Sessions Registered
4500 Code Deployments to production
100% Traffic Uptime
15,000 Tickets Resolved
50 Video Tutorials created with 180,590 views
130 Knowledge Base Articles with 20,000 views
41 Blog Articles written with 70,000 views


At Voluum, 2019 will start with a bang, as we will be introducing Anti-Fraud Kit for fraud traffic detection and Customized Notifications for the constant performance monitoring pretty soon.

Feel free to read full blog post here and visit our blog regularly!
 
Hey Guys!

It’s official: Voluum introduced Anti-Fraud Kit earlier today to ALL Voluum clients regardless of their subscription plan! (w/ tutorial VIDEO)

Over the last year we've strengthened our belief that ad fraud is the next big thing we want to focus on so we started working on a fully fledged solution for bot and fraud filtering/reporting. And today our Anti-Fraud Kit came out of beta. It’s been automatically switched on for all Voluum accounts meaning it’s live and working without any action from the accounts’ owners needed!

Anti-Fraud Kit now allows you to identify invalid traffic and protect your advertising budgets from it. We are examining millions of events looking for unusual click patterns, event frequencies and other anomalies to name a few. The results of the analysis are delivered in comprehensive reports that are seamlessly combined with performance metrics.

Through a set of anti-fraud metrics, you can now easily detect which publishers are selling suspicious visits and clicks and stop buying from them. No more money wasted on bot traffic. Additionally, the Anti-Fraud Kit gives you access to precise fraud reports and they are the undeniable evidence for charge-back procedures against fraudulent publishers.

The AFK consists of several elements (some of them have already been released before so you may be already familiar with them):
  • Suspicious Traffic Ratios
    • Suspicious visits
      A percentage of visits flagged by at least one metric as suspicious
    • Suspicious clicks
      A percentage of clicks flagged by at least one metric as suspicious (if you use landing pages in your campaign funnel).
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METRICS
  • Anti-Fraud Metrics a list of metrics to help you identify invalid traffic
    • Data centers
      Voluum uses Pixalate to identify if the IP address behind a visit or click originated from known data centers. If identifies as such it is more likely to be invalid.
    • Fast clickers
      Based on the idea that visitors have some delay between viewing an ad and clicking on it. Voluum flags visits or clicks with a time window between displaying and clicking the ad shorter than 800 ms.
    • Frequent events
      If a number of events a certain IP address generates exceeds 60 per minute such an IP is flagged in Voluum as it is highly likely that those events are of non-human origin.
    • Unrecognized devices
      With a help of third-party services, Voluum detects a user agent's class. Most legitimate traffic has a recognizable device class of user agents so an unrecognizable class may indicate traffic of an uncertain origin.
    • Unrecognized user agent
      User agent information should be passed in a proper format and most of the traffic follows it. If there is a different format used in an event, it will be flagged.
    • Badly ranked websites
      Voluum gathers aggregated information from various antivirus engines, website scanners, URL analysis tools and users' contribution to assess the overall reputation of a website.
    • Frequent campaign events
      Similar to Frequent events, but aimed at one campaign only - more than 60 per minute generated and aimed at a particular campaign, the IP is flagged.
    • Library robots
      Contrary to the Unrecognized devices metric, as it recognizes the user agent’s class as a library. Library class may refer to PHP, Java or other programs that are behind a visit. They do not necessarily have malicious intent, they might be simply scanning website content for various reasons and generate traffic in this process.
    • Unsupported OS version
      A visitor’s operating system that is old and not supported for a very long time is unlikely to be of a human origin.
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  • Time-To-Convert Metrics a list of metrics that focus on the time it took a visitor to convert after clicking an advertisement
    • Mean Time-To-Convert
      Mean time between impression and installation, i. e. how much time, on average, a visitor is considering taking your offer before converting.
    • Time-To-Convert ranges, a number of conversions that have occurred:
      • below the Low Time-To-Convert (TTC),
      • between the Low and the High TTC
      • and above the High (TTC) set thresholds.
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  • Traffic Log a CSV report with raw visit data
    It can show you the following data for each visit:
    Traffic Source ID, Flow ID, Path ID, Lander ID, Affiliate Networks and Offers Map, Client Domain, Transport Protocol, IP, Country Code, City, Connection Type Code, Mobile Carrier, ISP, Referrer, User Agent, Language Code, Brand, Model, OS, Device, OS Version, Browser, Browser Version, Device ID Type, Device ID, Custom Variable 1-10, Click ID, Visit Timestamp, External ID, Cost and from now on the Anti-Fraud Kit metrics
  • IP / UA Filtering functionality to block unwanted traffic using IP addresses or IP ranges or user agent names
    IP/UA Filtering excludes IP addresses you add, IP ranges, and UA values from accessing your campaigns and so protects your stats.
  • Honeypot a script to be placed on the landing page
    After placing on your landing page, it will create an invisible link that humans won’t see but bots will click. Voluum then tracks these clicks and shows you where they come from.
All this (and more!) comes also in a form of a tutorial video:


I’m waiting for your feedback or any questions related to our last development so PM me or reply to this post so others can see and benefit from it. Open discussion is more than welcome!

P.S. We also do webinars now if you’re interested:
  1. JANUARY 29, TUESDAY | 10 AM GMT register here
  2. JANUARY 29, TUESDAY | 4 PM GMT register here
Karolina with Voluum team
 
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The new Voluum notifications feature now available on your desktop and mobile

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You once said:
[...]It would be cool to be able to set up personalised alerts for the campaigns.

We listened, and agreed. Manual campaign monitoring takes a lot of time. Like A LOT of time. So... we made a solution, for Y O U.

Create
CUSTOM NOTIFICATIONS
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and always be up to date with your performance.

Set your own rules for campaigns and offers, add multiple conditions. Once they're met, get a notification and take immediate action.

Wondering how it works?
  • Go to Voluum Knowledge Base for very accessible and beginner-friendly materials on Custom Notifications (here)
  • Watch the video tutorial:


  • Ask! I'll answer all your questions.
Karolina with Voluum Team
 
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Find offers in Voluum’s NEW Offers Marketplace

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Now you don’t have to leave Voluum to find your next hot offer!

Today we launched Offers Marketplace, allowing you to find, compare and apply for the finest offers from selected top affiliate networks
  • MaxBounty
  • Advidi
  • GlobalWide Media
  • Gotzha
  • Aragon Advertising
  • A4G
  • Addiliate
  • Olimob
and all from inside your Voluum account.

It’s already active on all accounts, free of charge. Check it out in your Voluum panel:

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Watch this video to learn how to find and compare a wide range of offers and integrate with affiliate networks in your Voluum account:


Karolina with Voluum team
 
Get the best for the least

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The invaluable feedback you provided to us made us realize that affiliate marketers have diverse needs. While some require more advanced features, others just need an essential ad tracker for a lower price.

That’s why today we’re presenting you with the brand new Voluum Entry Plan!
Starting from just $69 a month, or $49 with an annual contract.

To ensure your smooth transition back to Voluum, we’ll help you with seamless campaign migration from your current tracker, and invite you to a free Onboarding Webinar lead by our experts.

Is Voluum Entry Plan for you? Watch this video to find out:


That’s not all.

Now you can GET OFFERS, TRACK and BUY TRAFFIC inside Voluum!

GET OFFERS: Offers Marketplace

Find, compare, and apply for the finest offers from selected top affiliate networks inside Voluum.
Marketplace lets you filter through affiliate network offers so you can find that next winning angle and search more offers in less time.

BUY TRAFFIC: DSP and ZEROPARK

DSP

Remember that Voluum has a fully integrated DSP so you can buy Native traffic from some of the top Native advertising networks from inside your tracker. Events from this traffic don’t count towards your event total and you can pause and edit your campaigns from one place.

ZEROPARK

Regardless of the plan you choose, you can track all Zeropark events free of charge.
Zeropark is one of the best sources of pop traffic. That's the traffic type you are interested in if you’re a newbie starting your affiliate journey. If you're more experienced - ZP push is booming! So give it a try and benefit from the full integration between Zeropark and any tracker.

To learn more, head to Voluum.com/pricing and compare the Voluum plans.

 
Voluum introduces notes!

Long story short - we added notes to campaign, offer and lander forms.

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Now you can write short notes there, instead of placing them in the entities’ name (or taking notes in txt files / spreadsheets etc.).

Hope this makes your affiliate lives a bit easier and more organized!

Karolina
 
Voluum introduces notes! Part 2

Based on the feedback we've got from our customers → we added notes field for Affiliate Network, Traffic Source and Flow forms.

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Now you can write short notes there, as well as in campaign, offer and lander forms.

Hope this makes your affiliate lives even easier than before and much ( :p ) more organized!

Karolina
 
A good Monday read to kick off this week:
Multicurrency is now available in Voluum

From now on you can track your spend and revenue in multiple currencies at the same time, and also decide in which to display the financial data on your account. Voluum’s supporting all the major currencies (you can even see your profit in ounces of gold if you're into it).

As far as I can remember that was one of the most wanted features, so let's hope we've made lots of users happy!


How does it work?

By default, Voluum records cost and payout in USD and displays it in your account in USD - exactly how it used to.

But now, you’re able to change it and select:

- cost currency - in traffic source settings​

- payout currency
per offer - in offer settings
per affiliate network - in affiliate network settings (though currency set in an offer element overrides currency set in an affiliate network element (!))​

- display currency - in general settings of your Voluum account (Account settings → General Settings → Default currency)​


Keep in mind:

If you change a payout currency, let's say from USD to GBP, all payout values from that point will be recorded in GBP. If you decide to change back to USD, it will affect all future payouts, not the ones already recorded in GBP. Do it wisely as you can’t edit the recorded data.

Changing a display currency affects only how your data is presented in your Voluum account - you can switch it back and forth.


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May 14, Tuesday | 10 AM GMT

If you're a newbie, this is for you. Voluum’s hosting a live webinar tomorrow dedicated to onboarding and setting up conversion tracking. Register here to join live and get the recording later: https://bit.ly/30dFiBf

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