How to get maximum profit from a good bundle?
Launching any advertising campaign always means uncertain results, a constant need
to optimize the promotion for the target audience, update the bundles, and improve
the ROI.
Many of you have certainly felt that the existing results and profits are clearly not the
limit, and it is always possible to achieve even better progress. Today's article will
explain how to do that!
Scaling
Once you've achieved the best possible results at the beginning of your advertising
campaign, you need to scale it up. First, go ahead and increase your budget. Adjust it
to the ideal CPC. This way, you'll significantly increase the reach and effectiveness of
the campaign; while slightly increasing the costs.
Second, expand the range of your target audience. Many platforms even have their
own AI, which will help you find new clients and substantially increase your profits.
You can test new GEOs, separate regions, try to raise the age range, or add more
interests to your existing ones.
Look-Alike or similar audiences have proven their worth since they can also be
generated in an automated format.
Try different sources
Some platforms suggest driving to several sources of traffic simultaneously. It
helps to identify the most effective promotion channels. Not only will you be able
to multiply your income with them, but you can also lower your promotion costs
and get your traffic from several sources at the same time.
Creatives
When trying something new and great, do not forget about the most trivial things
that can prevent a good ROI - update your creatives.
Over time, any bundle becomes boring to your audience and brings in less revenue
than you'd like. That's why you need to monitor ad statistics, and don't forget to
update outdated creatives in time, replacing them with more converting options.
To summarize
In today's article, we gave some basic tips on how to get the most out of a converting
bundle. Try them out! Well, if you want to get more specific recommendations and
discuss your bundle, welcome to our chat room: Aivix - chat [ENG]