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Ashley_Karic
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You are going great bro.A lot has changed in these last two weeks. So let’s just jump in, shall we?
99 Problems
Bing Nearly Killed My Loans Campaign – Due to a policy change in the financial vertical 2/27/17, my campaign was nearly killed. I went from 9/10 quality score keywords to 1/10 scores overnight because of the policy change. FML..
My Tracker Was Unreliable - CPVLab was giving me incorrect data as it pertained to LP CTR's and it wasn't posting back conversions. I decided to jump ship to a cloud hosted solution. Jumping ship to another tracker would mean learning the in’s and out’s of that new tracker. I had spent days and days reading the CPVLabs manual and learning how to use a new tracker would consume so much of my already exhausted time…but I ultimately knew I had to do this. Thanks caffeine. Friends 'til the end.
In the end, it came down to two cloud based solutions really -> ClickMagick or Voluum. I went with ClickMagick for a myriad of reasons, - budget being a big factor. Couldn't be happier.
My Landing Pages Images Kept Disappearing – I had to open support tickets with Instabuilder to find out why the images kept disappearing from my landing pages. Not to mention the support was incredibly slow! Eventually, we hammered out the details and I understood why that problem was occurring.
All of these problems hit me at ONCE and the 4 days I planned to exclusively spend pushing volume, I spent problem solving. These were dark days. I did everything I could to get my campaign and landing pages compliant with Bing’s new policies and after four days, I was back on top thanks to a few buddies of mine at Bing that helped me bounce back. One thing I learned through this ordeal is that your resourcefulness, creativity and resiliency will be tested on your path to success...over and over and over again. You'll become a different person.
“Do not give in to adversity, do not trust prosperity, and always take full note of fortunes habit of behaving just as she pleases” – Seneca
I was told by several Bing reps that even though my loans campaign was back up and compliant, I should not breathe easy because Bing seems to on a "witch hunt" with loan campaigns. One rep even told me that they foresee personal loans being banned from Bing entirely in the near future.
Did I freak or panic? No. So what did I do? Before I get into that, I have to preface with saying that these days, I’m learning to approach this business (and life) from a more stoic perspective. I’m convinced that ruthlessly disciplining your emotions is the only way to mentally survive in this industry.
Why Diversification is ImportantI launched two new campaigns (low paying $1.60 - $3.00). Both incentive offers in different niches. One in the US and the other exclusively in Australia. I setup a Stackpath content delivery network and spent two days setting up and launching my campaigns. I’m eager to grow and develop these out as I have my loans campaign.
Earlier in this thread, I mentioned having an interest in jumping into the health vertical. Eventually I DO want to jump into health, but for now, I believe I should concentrate my full focus on my three campaigns before launching a fourth. Insert whatever quote you've heard before about spreading oneself and ones resources too thin.
Why do I want to launch a fourth campaign in the health vertical? The big four verticals are health, wealth/finance, dating and incentive. If your primary wealth/finance offer -> loans for example, goes down, you should still theoretically have well performing campaigns keeping your lights on. Does that mean I’d exit the wealth/finance vertical if my loans campaign is gutted once and for all? No! Success isn’t a straight road, you have to be flexible in your approach and adapt to anything life throws at you that would otherwise knock you off course. Advancing boldly is the only objective.
Loans Campaign Performance
What have I done since my last update?
- Implemented subid’s to track footprints left from conversions
- Optimized ad schedule to coincide with the time my conversions have been coming in over the last month. Oddly enough, 99% of my conversions come in through very specific consecutive three hour windows. I’ve capitalized on this data
- Once I figured out my target ethnic demographic (the data told me), I switched gears from hero shot testing (phase 1) to scarcity principle testing (phase 2). I will get more into this over the next few weeks.
Crazy as it may sound…I feel I’m actually one or two tests away from blowing major shit up with this campaign.
Adieu for now~
____________________________________________________________________Bing Courses I'm taking or have taken along this journey:
Stats Last Update
______________________________________________________________
Total Spend
$875.00
Total Revenue:
$132.00
Profit/Loss:
-$743.00
ROI:
-74%
_____________________________________________________________
Stats This Update
________________________________________________________
Total Spend
$1372.00
Total Revenue:
$484.00
Profit/Loss:
-$888.00
ROI:
-65%
Jump bro.
Book(s) I'm reading (not my affiliate links) or have read along this journey:
- The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph: Ryan Holiday: 9781591846352: Amazon.com: Books
- Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions: Tim Ash, Maura Ginty, Rich Page: 9780470610121: Amazon.com: Books
All of these problems hit me at ONCE and the 4 days I planned to exclusively spend pushing volume, I spent problem solving. These were dark days.
after four days, I was back on top thanks to a few buddies of mine at Bing that helped me bounce back.
I learned through this ordeal is that your resourcefulness, creativity and resiliency will be tested on your path to success...over and over and over again. You'll become a different person.
Crazy as it may sound…I feel I’m actually one or two tests away from blowing major shit up with this campaign.
Np. Truthfully, I know what it's like to post on this forum and not get much
TBH, I haven't found the mods here to be responsive/helpful at all either when I've asked them questions directly.
I believe you.I am surprised to here this. We have tens of thousands of members that will disagree with you, many of whom I personally have helped reach thousands a day in earnings.
I haven't asked you a question directly. My opinion, brazen as it may be, was ascertained by viewing threads within this forum. Granted, I know you guys are a small staff and there are, as you said, 70K members here, my opinion is that of my own, - and subject to change. I personally have reached out to a mod and got no answers along with posting a thread that got no replies after directing a mods attention to it for the purpose of getting answers. After which, I deleted because I resolved my issues via reading threads on WF.I defy you to demonstrate where this has happened. When have you asked me a question directly?
You view this forum as your baby, I get that. If you feel you're owed an apology, I apologize for offending you. I can't shake my own experiences though TJ. That being said, I've found you to be a top flight staffer here always helping people out as much as you can. So it's worth noting that I hold you in mind as an exception when it comes to my opinions re: staff engagement in this forum thus far.In my opinion, your statements are unfounded and not grounded in fact. I find them very offensive.
Yeah, I get that. I ran (as a mod and an admin) a forum that had over 30K active members back in 2010, so I understand the complexity of keeping tabs of everything.We have over 70k members, over 83k threads, over 423k post, and it takes 12 of us to keep them properly managed so that members like you have a community to share and learn.
I feel this comment is...way too based in emotion to dignify with a lengthy reply. I'll just reiterate that my opinion is expressly my opinion TJ.You may be learning marketing, but I suggest you also take a course in etiquette and appreciation for those of us that work behind the scenes on your behalf!
If you've been following my journey, you know I switched to ClickMagick. The only bad thing I can honestly say about ClickMagick is that it doesn't allow you to track lander CTR. This is something you have to do the math on manually.
Such an interesting journey Ryan and I really enjoyed reading all your thread from the day first till now. Have you tried Facebook paid traffic?
Wow is a great improvement, so spended 298 and earned 132 in the last two days.. I´m sure in the next tweak you will do it.. Keep optimizing that! Keep motivated you rock!!
I told you... congratulations mateI´m sure in the next tweak you will do it..
Excellent news. Keep posting it's inspiring and very informative.
I told you... congratulations mate