Spy services review: which one to choose for which traffic source
To constantly drive traffic at a profit, you need to either be a wizard or just be great
at analyzing other people’s bundles. And all your competitors’ creatives can be
viewed with the help of spy services. They track thousands of ads from all sites and
collect all the information in one spot. And today we’re covering spy services from
the point of view of traffic sources — which one should you choose if you work
through Facebook, Google and others. So sit back and get ready to make some
notes!
And first up is AdHeart — the best tool you can find if you work with Facebook: over
580,000 creatives. With its help, you can not only look for creatives, but for entire
bundles, study your competitors and their approaches and “borrow” their most
successful ideas. In other words, you have the opportunity to follow and study what
currently works in regards to offers, creatives, texts, and in general, you get the most
complete understanding of existing affiliate marketing trends.
You can search for creatives across all GEOs, analyze ads by language, launch date,
display time, and so on. Naturally, you’re also given the opportunity to save all the
creatives you find, both images and videos. Demo-mode allows you to try all the
features for free. Only the number of search queries, search results and the ability
to download promotional materials are limited. Monthly access will set you back $40.
AdLover should be your prime choice if you work with Instagram — a unique parser.
The service is capable of analyzing millions of different teasers that are uploaded by
advertisers to Instagram via Facebook Ads. This includes posts and stories in
users’ feeds. Any creatives can be downloaded in their original size, format and then
used for your own purposes. There are many ways to find creatives in user feeds and
stories. You can indicate a word that must be included in the text of the post, link
or username.
You can specify the post date, select the type of content (does it contain a video or
not), whether there is an app, the language of the teaser, and sort by publication date,
frequency of display, video views and likes. $21 will grant you full access to all the
service’s features. The latter searches through 75,000 already indexed teasers and
new ad materials as well. The license is purchased for one user. The demo version
of the product is available with limited functionality: 7 search results without the ability
to download content, no more than 7 requests per day.
And finally, let’s talk about a real titan among spy services — AdPlexity. An easy way
to not just see but also download creatives, landings, traffic sources and offers that
are currently performing best of all. Offers tools to track mobile, native, desktop and
adult campaigns in 75+ countries. The only service that monitors ads in the traffic of
120+ mobile operators. It lets you study profitable campaigns from desktop pop-up
traffic sources, monitor bundles for offers of over 100 affiliate networks.
The service monitors ads of 25 ad exchanges (each one focusing on a specific type
of advertising), which lets you study the banners of your competitors – see the
number of impressions for a certain amount of time, devices, sites and countries.
The ability to view ads inside mobile apps should be separately noted. As for features,
everything is covered, this tool provides a ton of fresh solutions.
Looking up someone else’s creatives is all fine and well, but it’s best not to just
blatantly copy them. Instead, analyze their approach and make a unique creative, since
it’s highly likely that it will get a CTR much higher than the “used-up” one you got off the
spy service.